He Accidentally Built One of Music’s Most Powerful Platforms (Cadillac Chronicles)
Brian Freeman, creator of Cadillac Chronicles, breaks down how he accidentally built one of the most impactful music platforms today. We talk self-discovery, consistency, artist development, virality, and why performance/interview platforms matter more than ever.
Find the guest:Cadillac Chronices
Full transcript
Timestamps jump to that moment on YouTube.
A lot of artists have that moment where the dream shifts when they realize it's not just about being seen, it's about creating something worth seeing. For Brian Freeman, that realization came sitting behind the wheel of a Cadillac. And what started as a way to showcase his own music quickly became one of the most unique live performance and interview platforms in the culture. I was just trying to figure out a way that I could present my music in a cool way. I see they got front of block, they got on the radar. I'm a leader. I don't want to go be on air. I want to do my own thing. That decision changed everything. But before Cadillac Chronicles became a platform for legends, Brian first had to disappear. He had to get away from the music, the noise, the world, and rediscover who he really was. I went to Brazil for a month just by myself. You have to be able to be by yourself so that you can know who it is that you are and what you want to do. That time alone became clarity. And when he came back, Cadillac Chronicles wasn't just a creative outlet anymore. It was his entire mission.
Because for artists, performance and interview platforms aren't just about promotion. They're the bridge that turns songs into stories and fans into believers. Making music is one part of what I do. So you're only giving people but so much to connect with, so you're leaving a lot on the table. That's the type of perspective that only comes from losing, rebuilding, and evolving. Because once Brian stopped chasing outcomes and started trusting the process, everything clicked. Because I'm a student of the game. Success is it's a frequency, right? Anybody can tune in to the vibration of success, right? From rapping in his own car to giving legends and rising stars a platform to share their voice. Brian Freeman didn't just start Cadillac Chronicles. He started a a movement then. Woo! So before we dive into the story, we had to ask the question on all of your minds. How does someone earn a spot in the Cadillac. It's been a robot.
But no, we got Brian Freeman on the podcast. Henry? Yeah, Mr. Cadillac Chronicles himself. himself. Welcome, man. Let's go. Big fan of the platform. I mean, you've had such a diverse range of talent. Bless the Cadillac, bro. I mean, everyone from like 2 Chainz, to Warren G to the Isley Brothers. When I saw you got the Isley brothers, I was literally like, this man won. I was like, he he won. Done. We all should quit now. But no, man, appreciate you coming on the uh podcast. I think this is an important conversation because we were talking about this off camera, and actually you and I were talking about this recently. Even though we all are like content creators, we've built platforms, right? Um, there's a lot of parallels between the plight of a uh, you know, platform and you know, content creator as there is with an independent artist, right? Like we're all out here trying to build an audience, uh, monetize that audience, obviously. We're not here doing charity work, right? Um, and so I I do think that even though we're doing different things, we're not, you know, music makers here necessarily. I know you are musically inclined, so I don't want to take away from that, but like and specifically to Cadillac Chronicles, you you know, I mean, you've made a few beats and mixed a few records, you know.
No, definitely coming in. hot today, bro. okay, let me rephrase this. I am not the musically inclined one here on the show. But we're all playing the attention game. Yes, right. Yes, for sure. That's everything, though. Everybody plays the attention game, it's all the same thing, and just really figuring out how you fit into the industry that you want to be in. You're right, it's really industry agnostic. Like every single industry is in the fact that Wendy's is clapping back on Twitter. Attention game is the attention game, right? 100%. Um, but no, so I know this is like the number one question our audience wants to make sure we get answers. So I want to just kick it off with this. Like, how does someone earn a spot in the Cadillac? Uh well, you number one, you really gotta be fired. That's off top. off top. So I mean, yeah, you gotta really be fired with it. And I mean, people send me music all the time. And it's really so I mean, if you're a legend and and I grew up listening to your music, like, come on, you're that's a lock. You're gonna come it's a golden ticket situation, right?
But it's, it realistically is like, if I'm listening, if you pitch me music and I listen to it and I don't feel anything, like it doesn't make me move. If it's like I don't know who this is from, but it's like if it's not a fuck yeah, then it's a no. Like that's that's really what it is. Like, if I have to question whether this is a good look or not, then it's probably not a good look. If I have to justify it, you know what I'm saying? If it's not a fuck, yeah, it's a no. That's hard. Yeah, that's a bar. So it's good. So it's not something where like anyone can pay to play, right? I mean, so you have to be invited, you know what I'm saying? But they're like there are certain stipulations depending upon relationships and things of that nature. Like, it just has to make complete sense. Sure. For everybody, You know what I'm saying? yeah, because I I was honestly shocked to find out that on the radar, right? Which again, a similar like music curation uh performance-based platform uh that we all know and love. I was shocked to hear that it wasn't pay to play necessarily because again, like just the quantity that you got, you guys are pumping out like these live performance segments and these interview segments.
So I just thought, I was like, Yeah, I mean, someone can just pay a certain and it's like, no, they don't pay. And Gabe over at on the radar, I heard just again, it's the fire check, right? It's like, are you dope? Is it someone that I believe in enough to like spend my time having on the platform, you know, asking questions, right? Letting them bless our stage, whatever the case may be. So yeah, it's it's interesting to know. Like, just let the record show, guys. This is it is R U fire and come correct? So now, so you gotta understand this too. Like, there might be a production fee because number one, we got these things that have to get paid for. You know what I'm saying? But who's paying that? It all depends on my management and who we think, you know what I'm saying? Like, there's honorary episodes, and then there's uh like there's episodes where you do have to pay a production fee. Sure. You know what I mean? I like the concept of production fee, right? Because a lot of people think let's write that down. You really gotta think about this though.
We're gonna invoice you the production fee. So check this out though. Check this out though, because you really gotta think about this. Like, I have to take time out of my life, yeah, right. And there's a million things going on, a million people calling me. So I have to take time out of my life, and I'm very peaceful. I like to go to the gym, I like to really be real zen. listen to books, you know what I'm saying? Get my mind right. So if I have to take time to be like, all right, cool, I'm about to come ride around with you. The Cadillac only takes premium gas. You know what I'm saying? Let's just start with gas. Prices in Atlanta. So, it's like, yeah, that like it has to make sense all around. Yeah, you know what I'm saying? But if I'm riding around with the Aussies and 2 Chainz, it's like, yeah, I'm paying for that. You know what I mean? It's a show. I'm paying for that. Yeah. Yeah, Chainz, chains didn't get charged the production. No, no, no, no. We we covered that one. Um, just for the record, he did not drive the premium gas, did not make it here to our studio. Did not he did not pull up in the Cadillac. Understandably, so. I was a little bummed.
We we pulled up in in the fully electric Escalade IQ, though. That was a fire truck. At the Cadillac, man. Yes. Um, so how should an artist approach you? Like to come on the platform, right? Because I think there's a lot of do's and a lot of don'ts here. Same with us. We get just wild requests to be on the show. And I mean, shout out to you guys for shooting your shot. But how do how can they shoot their shot? Shout out to shooting your shot. Yes, but there's a time and a place for everything though. Sure. You know what I'm saying? Like, if I'm doing something and you come up to me and just try and change the whole vibration of what I got going on, and it's probably not gonna be the most favorable situation for you. You know what I mean? Um, I'm very big on if it was meant to be, then it's meant to be. Like if you figure out some kind of way to end up on my radar or my team's radar, then it that's what it was. You know what I'm saying? But we have channels like you can go on the bio, you can fill out the form on there. Like we go through everybody.
So it's like we listen, like if I'm not listening to it, somebody else is listening to it, and they'll alert me. Oh, like you should take a listen to this. You know what I'm saying? Yeah. So it's like, but if you fall through crevices, like then it meant it was meant to be, you know, and just relationships, people that around me, people will suggest to me music. Oh, you should check this out, and I'll check it out. Depending upon who it is, yeah. But no, it's it's wild. Like the word of mouth type of thing still works in every sense of the phrase, right? Because it's like if you hear about someone from a trusted source. Yeah, reputation is everything in your name. It's everything. Yeah, absolutely. Like we just talked about this. The reason why I've I've been so big on us like posting this certain type of content that I think is gonna get more shares, right? Meaning what kind of it is, sure. So yeah, so we're just trying to do like quote posts, right? So it's just like a static image with a quote from a guest on the podcast, right? Like easy to digest and very easily shared, right? To either your story or to a friend, right?
Be like, yeah, like isn't this true? Like, isn't this, or like this is whack, whatever the case may be, right? But I just think that like that that word of mouth cosign almost, right? It's just it's you can't beat it. People are finding shit out in the group chats, man. Because They're valuable and I think it's more important than ever now because of just the overload of shit that we have in front of us. Absolutely. There's a million people trying to do a million things. And for me, when it comes to success in whatever it is that you want to do, it's really being able to discern the things that you need to focus on versus the things that you don't need to focus on at all. That's the hardest part about any any venture, really Yeah, exactly. Absolutely. Any venture, anything of life, but also the creative ventures. Yeah, absolutely that's like the artists in our community are just lost sometimes because there's a million things. There's too many of those. Because there's a million things to do, for sure. And the majority of people are just lost in general.
For sure. Because to your point, there's just an overwhelming amount of things that you could do with every minute of every day, right? And then it's like, what do I do? What's gonna actually like move the needle for me as an artist or just as a business owner or just as a person, right? And and that's the thing about like just the climate that we're in right now, is that all of these tools are so easily accessible to any like if you I want to make some beats, I want to be a DJ, you can just go buy something, and now you're technically a DJ, but you might not be fired though. You know what I'm saying? Probably are right. Like Mannie Fresh, like I saw an interview where he was talking about he he was making these classics off of eight sounds. You feel like think about how creative that you have to be to use eight sounds to make something really fire right now. you're on Fruity Loops, you could have a million sounds. But it's not really gonna be fire, though. You know what I'm saying? Like you have to add that taste level to be able to say, like, okay, I'm gonna keep it simple, or I don't need this, this, this, this, but we do need this and we need this, right? I've said like constraints, I think can actually help the creative process.
Absolutely. It makes it too much. If there's a million tools in your toolbox, you're just overloaded, you know. If I got like a hammer and a shovel, it's like, all right, am I about to use the hammer or the shovel? It's like an easier decision to make. Yeah, so what kind of like constraints do you think an indie artist can put on themselves that could help, right? We always talk about goal setting, right? Yeah. I think if you have just an Uber focused idea of what the hell it is you're trying to achieve, that already narrows it down a lot. Yeah, at least short term, right? Like something we kick around, it's like, all right, look, do you want to focus on like getting booked for shows, right? Or do you want to focus on getting your streams up? Do you want to focus on gaining followers on a certain platform? I think like just being super hyper focused so that then every single thing you do, if it doesn't align with that like short-term goal right then, then it doesn't need to be done. Absolutely. Right. And is that like, how do you treat that with just like growing the platform? So I mean, people will call me and trying to give me a bunch of ideas. You know what I mean?
Like what? Like, just like things that I should do or implement. And it's like, I don't like, I mean, I have I pride myself on having good taste. You know what I'm saying? So I'm like, that's not cool. Like, I'm not, doing that. like come on, bro. Like, yeah, that's really what it is. Um, I feel like for like, just to bounce off of what you were saying, yeah. I mean, because you see thousands of artists probably come across your radar? So, it's like it's really Just developing your sound and really, so I'll say this. Along my journey of life, and just, and you know, we're living every day and we're learning every day, it's really discovering like who it is that you are. And for me, why I feel like right now Cadillac Chronicles is is on a good run. It's like there's a lot of good stuff is happening, is because I'm really like I went on a journey to discover myself, you know what I mean? And like the things that I like and the things that I don't like, and the vibrations that I want to be around and the vibrations that I want to emit into the universe. Yeah, you know what I mean?
So, like that's very big when it comes to creating yourself as an artist. Because I'm still an artist, you know what I'm saying? Like the way that I dress, that's art to me. You know what I'm saying? The jewelry that I'm wearing, like how I show up and present myself, this is all the art. So as an artist, you have to really know who you are and define yourself. And who is it like? Um, you know, when they who was it that was sculpting uh sculptures like a piece of marble, like the right, Michelangelo. He was saying, like, you have to sculpt it, like you gotta carve it out. So it's like that's the stuff that doesn't need to be there. You feel me? Yeah, why do you think that's so hard to do? Um maybe because people might not want to be by themselves, and then there's some like there's so much noise. It's the noise. That's the word. Yeah, that's really what it is. It's the noise. It's the word. Like someone's saying do this. Glad you said it. So, look, I'd say I'd say this. I'll say this.
So I was making music, right? And I was making some real player music, you know what I'm saying? Because that was a vibration that I used to be on. But as I was growing and just learning about myself, learning about life, and just becoming more spiritual and more in tune with just everything that's going on. I wasn't making that kind of music. And I wanted my dad kept telling me, like, yo, you gotta just stop rapping about that. It was like I was forcing myself to rap about things that I used to do in the past. It's like I don't do that anymore. Why am I talking about this? It it wasn't fun. So my dad's like, yo, you gotta switch it up. Like, you're so smart. So I figured out a way to do that, right? And um, I went to Brazil for a month just by myself. Just to be at the beach. Shout out to Copacabana Beach and Ipanema. Ipanema is the most beautiful beach. I highly recommend it. But I went over there by myself. I was just working out, walking on the beach. I made like 40 songs, you know what I'm saying? I'm like all positive affirmation, music, and like I was just reading books and studying. But I had to be by myself though, to really figure out what direction that I even wanted to go in.
And even when I was there, I didn't know that I would be doing this. You know what I mean? But I just went to figure out my life by myself, though. Like I went out, like I might have knew a couple people over there, but it was like for the most part, 90% of the time, I was really just by myself. So it was like you have to be able to be by yourself so that you can know who it is that you are and what you want to do. I hate to interrupt this episode, but guys, I got one thing on the mind right now, and it's data. I can't stop thinking about it. All the artists in 2024 are winning because of data. They know who their fans are, they have access to their fans. Do you? Spotify's not telling you who your fans are. Apple Music ain't telling you who your fans are. But our friends over at DistroKid created a feature called HyperFollow. Every single release, you can set up a pre-save campaign with a hyper follow and get access to every single fan's email address. Now you can let them know when you have a show coming up, when you're dropping exclusive merch, when you're going live. And without the data, you're just bound by the algorithms of TikTok, Instagram, YouTube.
No more relying on those platforms. We're going straight to our fans. DistroKid is the best DIY distributor. You can upload unlimited music for a ridiculously low rate. And you're gonna have access to features like HyperFollow. So, omtdistro.com, You're gonna get 30% off when you sign up for DistroKid, and you can start collecting your fans' data today. Henry, let's get back into it. How many people do we have to have on the show that like have this deep level of self-awareness that they attribute to their success? You know, that's so true, man. Yeah, I know. I just wonder is it fear of who you really are, right? Because like I struggle with this just even as in life, you know. I I don't like being by myself because I do think that that's when some of the like skeletons in the closet, like you just are aware of them. So check this out. It's really about just uh surrendering. It's like for real, though. Because it's like, I mean, yo, is you have to be okay with yourself, though. Like, we we're all human and we've all done shitty things in life. Forgive yourself, man.
Word. Forgive yourself. No, it's no, it's he knows it's it's facts. It's all good. I'm not talking about anything particular. I'm just saying, I mean, but think about it though. Every day that we wake up, right? Is it we didn't die, right? So we have another opportunity to be better than we were yesterday. Yes, yeah. So whatever bullshit happened before, I won't leave that in the past. We can't change that. We might be able to change the way that we think about it, but what we can change is how we act now and what we do in the future. Yeah. And you just focus on that. And we're gonna be all right. So look, this is what I say though. It's really about it's like everybody's like, yo, I want this, I want that. Like, it's about gaining, right? But for the most part, it's not about gaining. It's really about subtracting and letting go of the things that aren't conducive to what it is that you want to do or who it is that you want to be. You have to let it go so that you could be weightless.
You know what I'm saying? It's not adding, it's subtracting. This is like a modern-day Rick Rubin. It's like Atlanta or a New Jersey Rick Rubin. You chop the top and the bottom off that plus sign. Yeah. Yeah, just minus sign. Right there. Okay, so this is a oh man, we could have just taken this. We could go down this road even further. Potentially. Let me get this back to... I don't know. I have some other questions. That was good shit, man. That was so good, but I just, oh man, okay. So you've seen, you know, so many artists uh performing the Cadillac at this point, right? Right and perform in general. I'm sure you've gotten to tons of you know live performances. I don't even like going to live performances no more because I'd rather you just sit right in my car. We go ride around or something. That is the live performance. You get personal cards. He got a fucking personal concert from the Isaac Brothers, dude. I could buy a ticket to your show, or you could pay me a production fee. What kind of sick business is this guy running, bro?
Um, but no, okay. So what separates the one the ones that like the videos do fucking numbers, right? Versus the ones that don't. Any common threads there? Yeah, and of course, like the guest matters, right? Are you a huge guest? Are you an unknown guest? But like other than that, it's really about who it is, like people that come on that you the masses, the masses might have forgot about. And it's like, so Cadillac Chronicles, to me, how I how I look at it, I'll just say this like Tony Terry, right? OG for show. So he came on. He gained like almost 15,000 followers from being on the show. Wow. And it's like he's still out here performing and doing what he does in an absolutely amazing way, but not everybody might know that. Like it was crazy because I was with I was with Skinny Pimp, you know, and I was telling him, like, yo, uh Tony Terry, like, his joint is going so crazy right now. He was like, Yeah, man, because nobody knew where Tony Terry was.
I'ma for real, though. So it's like, I just noticed that Tony Terry's not here making content every day. But that's what I'm saying. So as these more polished act, like people that are in the industry, they might not be on social media tech savvy and doing all of these things, but they're still here doing what they do. And they're still dope as fuck. Exactly. So it's like now so now they could come on the show, and it's like a refresher. Because now everybody's going to listen to Tony Terry, like, damn, I forgot about Tony Terry. Let me go bump some Tony Terry right now. You feel me? So it's like I that's what I really like about Cadillac Chronicles for real. It's like a refresher for, you know what I'm saying? All the people that I grew up listening to. And um, yeah, man, it's cool. So some of the legacy acts have just been crushing, huh? Absolutely. Yeah. Doesn't that kind of make sense with the brand, too? I guess like Cadillac thing. Yeah, it's a classic. Old school. It's a classic. So, who was like the first legacy act that you had on that, you know, kind of did numbers, and were you surprised?
So somebody had asked me this, and I to and I um someone else asked you this? No, no, no, no. Like, people I was like, what a shitty question. no, no, no. Somebody, look, but this I don't think this was even on camera. It might have been on camera, but that's why I'm tripping about it. If it wasn't on camera, it doesn't exist. So look, Schoolie... he had came on, and I forgot to mention that whenever the other people asked me, because I said it was key, but I think Schoolie came before key. And shout out to Schoolie. Because he was the one. Yeah, two chains definitely saw that one. He liked it and commented on it. But it was like he was the one that came on, and after that it went to another like another notch. You know what I'm saying? Shout out to Schoolie. You tapped into the Atlanta nostalgia. Word. So shout out to Schoolie for sure. And I and that's why when you said that, I thought about when somebody had asked me and I forgot. So I wanted to clear that up.
You know what I mean? But Key is from Atlanta too, and he's an Atlanta legend, too. Yeah, of course. But definitely Schoolie had came first. And like, and I greatly appreciate him, you know what I'm saying? But that was probably the first like nostalgic, you know, person to come through. Did you know it was gonna work? Um were you kind of surprised? I knew that for sure. Okay. I knew that for sure. Oh, yeah, Kim Fo-Key and Sean had came through too, because you know when I was growing up, we was just so crispy. I'm so crispy, my shoes not, yeah. That was my that was my shit back then. Okay. So like that was that was a moment in time. Yeah, so you know, you've had tons of uh content just do crazy numbers on social media, right? I definitely think like the the short form versions are like doing crazy numbers, obviously, like still the YouTube is is growing and popping right now. This is what I want to say too, though. Yeah. So like all of the episodes they're on YouTube, right? The full episodes, right? Yeah. People can just focus on the Instagram, because you know everybody's attention span is really short. Yeah.
But they're missing out on the conversations that we have because I'm really asking, like me, I love what I do because I get to ride around with people and I get to talk to them. And really, like they give me so much game and wisdom and knowledge, especially artists that have been through generations and decades. So I get to ask some questions. Like, yo, what was something that you went through? Like, and you get to learn. So, like, if you're not watching the YouTube, like you're you're missing out on a lot of game. Is the channel Cadillac Chronicles on YouTube? go fucking subscribe right now? Pause, but come back to the episode, but pause it and maybe subscribe to Cadillac Chronicles. Open a new tab or something. Yeah, yeah, keep this one open. But you know, go to another tab. But it's like that YouTube is, and I feel like once people understand that, then that's gonna go up crazy too. Cause there's a lot of great conversations that are had. Like my, like, don't like, my homies and everybody that's on the team, like, when they edit the videos, like, they be like, yo, nah, like, this conversation was A1. Like, this is not even work.
You know what I'm saying? Yeah, yeah. Oh no, that's what I love about this too. Like, I just took so much away from you for this first like 10, 15 minutes or whatever it was. Um, but no, so like something we just talked about on a internal episode between just me and Henry was about like this idea of going viral and like how artists are either like obsessing over it or they're kind of dismissing it and not really, you know, focused on trying to go viral on social media. How important do you think it is? And like how focused are you on like going viral? Whatever that means for you. Okay. So the thing about like I don't like using, I mean, it's not that I don't like using the word viral, but the thing that sticks with people is when you make them feel something. So if you focus on making people feel things in any emotion, but for me in Cadillac Chronicles, when you for the majority of the episodes, when people watch this, it's like boom. We're watching the Ozzy brothers, like they people remember what was going on when they were hearing these songs. It makes them remember, it makes them do something, makes them feel what they felt back then.
So it's a feeling, and that's why that travels. So if you're putting out content, not you, but whoever is putting out content that doesn't really make people feel anything, then it's not gonna, it's not gonna persuade them to hit share, hit like, comment, because she's not doing anything. That's like a whether it's a fuck yeah or it's a no. Like that's really what it is. Yeah. No, I mean the the emotional connection, I think it was rough. Uh, like a past guest of ours who's kind of this music marketing uh expert, he shared something recently about like, yeah, you might have like super professional, you know, high res content, but the reason why it's not hitting is exactly that. He he focused on that like emotional connection. So the ones that are seeing traction with their content is is just that it is that they're connecting. on a camera phone. Yes, it's like, bro, it's the TikTok. They're making you feel something, there's a feeling. You have to make somebody feel something. Yep, yeah, that's what music does.
Like the music that's really popping, it makes you like it hits you. Yeah, it's almost like do a feel test, you know, and like It's a feel-o-meter. Yeah, yo, check this out though. So check this out though. I was talking to somebody about this, it's like, yo, like in Jersey, we'd be like, yo, I feel you. I feel that that. That's getting overused though. But but but but. But do you feel me? in the simplest way? It's like, yo, if somebody says something that you like, like, yo, I feel that. Like, I feel you. Yeah. It makes you feel something. Yeah, it's gotta be relatable. You feel me? Yeah. Yes, I feel you, bro. Oh my gosh. All right. So then something that we, you know, go back and forth on is um trying to understand like the role that we play in uh an artist's like marketing strategy, right? So interview platforms, live performance platforms, like what what how do you think they should be thinking about them, right? Like, how should they be using them correctly?
What role one more time? Say it one more time. One more time. One more. time. Thank you, Henry. This is why you need the headphones. You didn't even hear that. Like, it's fine. No, but, but you sung it out, so I knew exactly what it was. I ain't saying it's good as party alone, though, but absolutely. So, like, so you know, going on an interview platform or a live performance platform, right? Like, how should artists be thinking about that? What role do they play in their overarching like marketing strategy in the growth of their career, in discovery, right? Like, how should they be thinking about it? Because I feel like a lot of them are like anti-interview, they're anti-live performance platform, whatever. And it's like, I think it's fucking silly, right? So I do want to get your take though, on like what what is real, right? Like, what's the impact you've seen? You know, I'll give you an example. So with Nipsey, right? Nipsey is like one of his favorite rappers, right? So, like, there are a couple of Nipsey songs that I really that I would bump. I don't really be listening to music now, but like when I was, I listened to them.
But what made me really rock with Nipsey was who he was as a person. Yeah. And through the things that he would say outside of the music that I rock when we when he died, I was crying. I never even met this man. Like, you feel me? But because of watching interviews of him talking in the way that he thought, I resonated with him and connected with him. So as an artist, if you're not, you're not giving people the chance to connect with you on that level if you're not doing interviews. Like, okay, music, that's just one part. Like, as a as a human being, making music is one part of what I do. You know what I mean? Like, so you're only giving people but so much to connect with, so you're leaving a lot on the table. And then you know the craziest part about that too? It's almost like the who you are is almost more important because if you like someone's music, but you don't like them as a person, you're not gonna bump their music still. I don't care how much you like their music, you know, you're not gonna do it.
But if you like, really like someone, and maybe you just think their music's okay, like maybe you'll give it a chance. So it's like it's the it's the whole package that is so important, right? Yeah, but so so why do you think a lot of artists don't want to go on these on these platforms? You want to know why They're tripping. Now you want to know why. Okay, expand. You want to know why? You want to know why? Give me Something more. Because look, it's like I say this. So some people might not have a lot of depth. You know what I'm saying? And then it's like when you come on these things, it's like what are we talking about? You can't really have a conversation because people don't really be studying, you know what I'm saying? They might like it, yeah, it's like, can they connect with other people without depth? Right. Maybe I don't know. I'm trying to figure it out. But what are you gonna talk about though? Like, what can you talk about? So now I'm almost hearing for those artists, maybe like don't go on the platforms. Like, like I don't know. I don't know, I don't know. Cause I I do feel like I love how you said it as far as like leaving stuff on the table. Because I do think that if you if you make really great music and you have a really great story to tell as just a human being, then the sky's the limit almost, right?
And so you're to your point, you're literally, even if we just call them 50/50 important, right? Like music and story as a person, you're literally leaving 50% of the connection that I could make possibly as a potential fan and customer, right? Or whatever of you on the table. Yeah, on the okay, thank you for that. Yo, shout out to this ashtray right here. It it brings back memories of like when I was a kid and there used to be ashtrays around. Yeah, is that like an old school ashtray? That's an old school ashtray, man. It's Nice, yeah. It made me feel something. I feel that. Yeah. Um, so so let's kind of wind it back to like the early days of of the platform, right? Like, what was the ideation process like? Because I feel like you know, a lot of artists who are maybe trying to ideate on like what their brand should be, or maybe like what their next like single or album should be about. I think they can maybe take away, you know, some of the like tips and tricks that you might have, you know, learned from your own experience. Like, was it always the clear vision of like I'm gonna have a live performance? Nah, so check this out. You know what I mean, like, well, how did it come about?
I'm gonna break this down too. So I mentioned to you that I went to Brazil, to Brazil, right? But you didn't know you wanted to do Cadillac Chronicles there. So, but when I went, I had brought my red camera with me, right? Okay, and I was like, That's a nice camera, right? I don't even use it. It's like, so, goddamn it. Word. absolutely expensive. So check this out. I went over there with my red camera, and I uh when I was leaving, I wasn't even gonna bring my studio equipment, but I was like, man, I'm about to beat it over there. I'm gonna probably make some music. Fuck it, I'm gonna bring it. So I brought it, right? And I'm going over there thinking, like, yo, I forgot who I told this to, but I was like, yo, I'm going to just shoot a bunch of content for anybody that's over there that wants me to help them. That's what I'm gonna do, right? I didn't do that over there. But when I got back, now I'm starting to shoot for all of these other people while I was. so like what I said over there, it didn't manifest that second, but it manifested over time. Playing it to see it. Right. When this started, I had no, like, I don't I didn't know that it was gonna be anything like this. You feel me?
I was just trying to figure out a way that I could present my music in a cool way. That's really where it started. Was like, yo, I see they got front of block, they got on the radar, this, that, and third over here. I'm a leader, I don't want to go be on there. I want to do my own thing. That's it, it was at a necessity. And I'm like, okay, cool. This is what I'm about to do. Let me figure out a cool way to present my music that nobody is doing, right? So then I'm like, okay, let me get some ideas and shit. So I'm like, oh, they got Rhapsody in the basement. There was a time when I when I rap my I have a throne at my house uh that I got from an estate sale. Um so it's still at my crib right now. Like a king's throne, right? Yeah, okay. Do you just sit on it sometimes? Nah, not now, but, but so I feel real kingly. I had this thing called Royal Raps, where I would sit on the throne and just rap my music, right? Okay, right. But but that was like that was I totally forgot about that until right now. So I had that, right?
It might still be on my page. It might be Yeah. let's bring it back, bro. If y'all want royal raps, like, comment, and subscribe. Sounds like a strong brand. We didn't say like, comment, and subscribe at all. Like, comment, and subscribe. on this fucking video, please. If you're talking with this interview, Jesus. Just drop a comment and say something. Oh, you not entertained? Okay. Sorry. Royal raps. We're bringing it back. Royal raps, that was a thing. And I was like, okay, let me think of some other ones. You feel me? I'm like, all right, boom. So I went on um, I was just on YouTube, and I remember Dave Chappelle, the Chappelle show when I was growing up, you know, as a little kid, you stand up watching all the crazy stuff that was going on on that show. So I'm like, yeah. I had the box set. So good. So the box set. Of course. So DVDs. Uh Dave Chappelle was riding around with Mos Def, right? And he was rapping in the minivan. So I'm like, oh nah, this hard. Shout out to Mos Def. That's definitely one of my favorite rappers. And he got one of the coldest names, you know what I'm saying? Mos Def. Shout out to Yasiin. But um, I was like, yeah, this is hard. But they, but I got this Cadillac, though. I'm about to rap in my Cadillac.
Like, that's gonna be way player. So you owned the Cadillac. Yeah. You already had it. I thought you bought the Cadillac. Nah, like I've been had that already. Common misconception. Use what you have. But nah no, on some real shit, though. Yeah, you gotta use the tools that God gave you. Or you bought. Nah, nah. Nah, Nah, nah, for sure, for sure. But nah, nah, check it out though. I'm just kidding. so look, like you have to use the tools that you already have, right? Because why would God give you more if you don't even use what you got? So that doesn't even make sense. Like, come on, like I gave you all of this, but you ain't using that. But I'm gonna give you some more though. Like, that makes no sense. None. You feel me? So it's like you gotta use what you got to get to a certain the other the next level. And it gotta be like, okay, now I'm about to give you some more because you you were such a good steward of what I already gave you. Now I know that you're responsible and I can give you more. You feel me? So Lamborghini Chronicles incoming. I mean, yeah. He only interviews pop stars.
There's no like OG hip hop people, it's just straight pop stars. Um okay, so you decided to then start the chronicles at that. point? Okay, boom. So I was like, all right, Cadillac Chronicles. First episode, it was me and one of the homies, Malcolm, and I was rapping to him my music. And I was like, yo, he he sold cars. He still, he probably still still sells cars now. So I was like, yo, introduce yourself. What do you do? You feel me? So he was saying, like, oh yeah, um, what's his joint? Nomadic exotics. He was talking about his business. And then we're like, all right, boom. I'm out. I started rapping, and we would just talk about my music. You feel me? That's how it started. So you were just gonna get people to come in your car and rap for them. Yes. That's really that's all that it was. That was the beginning. That was the beginning. I was getting them on the show and be Like, Hey, Brian, I need to tell you about my life. I really need everyone to hear about my life, my day that I'm dealing with. That's actually hilarious. I love it.
So that's it. So that's how, and and people, they liked it too, just because of how it looked. You know what I'm saying? It's fine, it's right cool. It's a good look. So it looked cool. Yeah. So then as time started progressing, um, like a lot of the people that I had on the show, I was in this uh artist development camp. It was called Playlist Academy. So a lot uh who is it? Jay Wise. Yes, Jay Wise. Yeah, I remember Jay Wise. Jay Wise is very annoying, but shout out to him, though. But gotta love him for sure. So he um a lot of the people that were in playlists, I would have them come on the show and I rap to them, but then I'm like, oh nah, you rap too, though. Like, I want you to perform your music. So then people started performing, and then now that was a thing. Then um, my homie Thaddeus Jeffries, he I was we were working out at the park. Shout out to Cohn Park, like calisthenics and stuff, right? Yeah. We was working out with them uh on Sunday. We work out every Sunday. Okay. But I was like, yo, it would be cool if you DJ'd, you know what I'm saying, in the car.
And he was like, fuck it, I'd do it. So he DJ'd, and then it was like a yo, and I never I might have said this, I don't think I said this on camera though. But it was funny because like we recorded his his uh episode, right? And this was the first DJ episode. He kept asking me, like, yo, when are you gonna drop it? And I was like, nah, I'm I'm like, I'm working on it, right? So I finished it, and it was just a like, say he was DJing for like an hour, right? So it was an hour-long video, and he was like, yo, could you send it to me so I could look at it? So I sent it to him, right? But I said, do not post it. He posted it. God damn it. Right? Nah, nah, nah. But check this out though. Check this out though. Shout out to him, though, because he posted it and did it with the slides. I wasn't gonna do that. So he put me on game. I was mad at first, but then I was like, oh nah, he just put me on some game because I wasn't even thinking about doing it like that.
Yeah, but that was like, okay, cool, because people got short attention spans. They could just, I don't know if that's what he was thinking, but that's what I took from it. I was like, okay, so nah, this is how we about to do it now. Because before that, I would just post the whole reel. Where it'd be like however long it was. So he put me on some game. You feel me? People love a little fidget. They want to do something with their fingers. Yeah. Damn. So so how hard was it for you to like accept the need to pivot? Um, see, I say this. So there's been, I mean, in everybody's life, you know what I'm saying? You you have ups and downs, right? I've been super successful, and where like right now I'm pretty disciplined, I'm super focused. You know what I'm saying? Like, I don't drink, I don't smoke, I don't do drugs, you know what I'm saying? And um, like I'm very focused. And there were times in my life where I was that focused, and then I'll run it up so crazy, and then revert back to the things that I was doing in the past, and I lost everything. You know what I'm saying?
So it's like just knowing that, it's like this was really birthed out of necessity. And when things are birthed out of necessity, you're really analyzing and looking at it from a different way. Because I'm like, okay, I'm peeping patterns, and especially I'm not drinking, I'm like, I'm very sober and very clear-minded. It's like I'm peeping patterns, and I can see, okay, so this is working, this is not working. Like it's kind of working, but this right here, this is what the people want, right? And my work ethic is so crazy that I figured out, okay. So this is what they want. I'm about to give it to them a million times. You feel me? Yes. And that's exactly what happened. Yeah. But like, if both of them were equally working, did you want this other thing to work more? Um, I mean, now in the position that I'm in now, right now, like, I mean, yes, I love music, but it's like I don't really have to do that anymore. So it's like, I do it on my free time.
Like, I might I got songs on my phone where like I'm rapping like my positive affirmations to brainwash myself. But you know what I'm saying? Like, I don't have to, I don't have to do that. Like, you know what I mean? Like, I'm I'm I'm was I'm I'm aging gracefully, right? I'm aging gracefully. Like fine. wine. I might not want to be on the stage running around doing all this. Like I might not want to do that. So it's like I don't have to do that. Like, I might want to do that, maybe, but right now, like, I'm pretty cool. Like, it's it's all good. Yeah. And and and look at it, and I look at it like this too. When as an artist, right, when you approach people, like, oh, you should hop on my song, right? As another artist, they might not be like so, like, especially if you ain't got no emotion. I'm like, hell no. Right? So, but it's like now, this is a very it's a win-win situation because I have this platform that looks very, very cool. So now whoever comes on here, like we're all winning versus compete competition.
You know what I mean? Yeah, I just think like I don't want to ever discourage anyone out there from you know chasing the exact thing that you're after, right? But I do think, like, just again, this goes back to like that self-awareness thing that is so intangible and like theoretical, and it's hard to fucking like put words to it perfectly, right? But you were just self-aware. I mean, and the numbers weren't lying, probably. It was and yo, I used to so look, I done flew all around the world, right? In Brazil, I probably got I don't know how many music videos I got. I might have two music videos over here. I don't know. I have music videos all over the world. They probably still on YouTube. So look, check this out. Like, yo, I will I will shoot my own music videos. I hire somebody in another country. Shoot my music video. I edit that joint, it looks so crazy. Oh my god, woo-dee-woo. right? It's like, and I sometimes I would think, like, yo, why can't somebody shoot me the way that I would shoot me? Is and then I thought about it, I'm like, maybe because I'm not, I'm not the one that's supposed to be in the camera.
Maybe I'm the one that's supposed to be shooting them because like I'm really gifted like that. To be able to capture somebody else in such a magnificent way. So I just switched the way that I thought in my mind. So now, like intentionally, when I go out, I'm like, okay, I want when somebody comes on Cadillac Chronicles, I want this to be the most engaged piece of content that they have on their profile every time. That's what I want. That's our that's our goal too. Right. We love having someone's biggest like post. Right. it's like such a weird ego I don't know. Is that like a weird ego thing? But that's a win-win. You're helping them. Yes, you're helping. You're being of service. You're you're adding value to somebody else. That's a very selfless way to put it for me. I'm just like fuck yeah, we got their biggest post. Well, I don't know. I mean, I'm just like, I made this person look like they look cool, but I but when I present it, they look even cool. Like, this is the coolest way they could have been presented.
Yeah. You feel me? No, it's not by the greatest. It's true. No, it's true. Um, so you you're being like extremely consistent now. I mean, we talked to you about, I think you shot one or two today, even, right? Um you're constantly recording these, constantly uploading and put uploading and publishing these, right? Like, what's been your like I guess secret to staying so consistent? Removing all the distractions and the noise, for real. Yeah. That's really what it is. It's like I don't have time for bullshit. Like, if it's not conducive to what like my vision is and the things that I gotta do, then I'm probably not gonna be involved. So like subtracting. Yeah, that's really what it is. What what I think is challenging for artists, right? And I want to get your take, because obviously you, you know, are an artist, and like even your take too is like a producer engineer, right? It's like some of those distractions, I call them distractions, can like fuel the creativity in some senses, right? Like just What kind of distractions.
What you talking about? I guess, yeah, distractions, it has like such a negative connotation. I'm more meaning like. there's like living life, yeah. Like things that seem like they're not productive, like going to a movie or going, you know, whatever, to like hang out with friends and play video games. I don't know, whatever, right? Like just something that wouldn't necessarily be like, you know, you can't immediately uh quantify like the return on that investment, right? But it's like in the creative space, what I've at least kind of seen is that you kind of need those bullshit things sometimes that might I don't know, is that fair? Is that like an excuse? I mean you went to Brazil for a month? That was like a good version, a big version of that. It's true. Also, it's really about being particular about who it is that you have around you. Because you gotta think about it, like there are a lot of like toxic people in the situations that can distract you in a sense of like, oh, I have to like this is going on over here, and I have to deal with this. They can drain you.
Exactly. So it's removing everything that drains you. Yeah. So it's like because you can only think one thought at a time. So if you're over here thinking about some bullshit that has no like value to what you got going on, there's some maybe some value with somebody else, but for what you got going on, you can't think of how to further your mission. Yeah. And I say this. In my mind, I feel like this was God's purpose for me. So it ain't no way that I'm about to lose. Feel me? That's how I feel. Yeah. No, I definitely think it's tough, man. But I mean, there's been people very, very close to me that I've had to kind of just distance myself from because exactly that, man. It's like they just suck the life out of you. They suck the create, you know, the uh creativity out of you. They suck just that like that good out of you. You know what I mean?
Like it's why you. I heard it, and then I was hoping you would just ignore it. And then you looked at me. I had to acknowledge it. It was a look. But no, like you know what I'm saying, is that like yeah, that's hard though sometimes because if those people have been in your life for a while. Because to your point, maybe you were running around doing XYZ before. And then it's not hard once you get to that point where you're like, bro, I want to be successful now. It's not hard. You have to really just decide it. It's like, all right, especially when you've been successful and then you lost everything, then you're it's a whole different mindset, man. And that's the thing. I was I forgot what book I was listening to, or or um, I was listening to some, I'll be listening to a bunch of podcasts and seminars and stuff. Yeah. But bro was like, yo, they call it a cycle. He was are they and a cycle is where you like you rise, like you're very successful, right? Do you lose everything, and then you're back successful again.
That's how you know that you like somebody's really successful. Because the first time it could have been fluke. You feel me? It's just straight luck. Yeah. But in order for you to lose everything and then start again, it's like all right, the official. Like you feel me. So it's like when when you lo when you're successful and you lose everything now your your mind like you have all of the game for the first time the first time. Do you feel me? You got all of that game. So it's like, yeah, for me, I'm so focused right now that it's like sometimes I feel like I'm too focused. Like you need another month in a foreign country soon. I'm cool right now. I'm good. So so what's like the craziest thing that's happened in the Cadillac? Like I'm just imagining like you're driving around a city for X amount of time. Like there's just gotta be and it's Atlanta. Who knows? Or it's wherever, right? I know you take it on the road potentially, but like there's gotta be something wild that's just like crazy that's happened. Something you couldn't keep in the episode maybe um I mean uh it is funny because the episode that I posted today with Cupid somebody definitely they rear-ended my like the Cadillac it wasn't like shoot. Like, yeah they definitely did and I got it on camera in 360 you feel me so you know we going to take a physical therapy my neck and my back is rocking. You know what I mean? that's the worst person to rear end of someone who's literally shooting No, no. Hey, now for the, yo you wanna know the crazy thing though it was a hit and run. They ran too but I have it on camera.
They're done. Oh my God. They're done I had it on camera. So how has that played out so far? Have you found the person? Yeah they know exactly who it is like okay that's what I'm saying It's point blank obvious. You know we got the attorneys like come on, brother. it's good. You feel me? Like, yeah, man. Oh my God. Damn, man. Wow. it's a pretty good one. Do you find that it's like tough for Shout out of the Insta360 Do you find it tough for some artists to um to A perform in a car, like in a moving vehicle? Is that like a tough dynamic? Nah, like I'll say this. Me being an artist, right? And I mean, yes, I'm always be an artist. But when I really was like rapping, like, yo, I would literally walk five miles and rap all of my songs, a cappella, right? With that type of dedication, like Raheem Devon, he was on the show today. Like, when I tell you that it's like when you hear him, it's like, okay, he's been doing this for a very long time. Like, it's people like that.
Or versus somebody else that it's like you could tell, like, okay, they might not be prepared. But it's all about you and how much you prepare. You know what I'm saying? Yeah. Because it's not, it's only as hard as you make it to be. Like, if you're very prepared, then it's this ain't about nothing. Like, you and I say that because I done been rapping for I've been rapping since I was 12 years old. You feel me? So if I get on the stage, it's like it like it, it's about how prepared I am. You gotta stay ready, so you got to get ready. Shout out to Sugar Free. Yeah, yeah, yeah, I think the best artist can just say their they can perform their songs in their sleep. You know what I mean? It doesn't matter. Yeah, so Kids Takeover just posted something. It was literally just a story post. It was like an iPhone Apple note where it was just him saying, like, how to give the worst interviews or something, right? And it was kind of this like, you know, reverse psychology. Yeah, yeah, exactly. Anti advice, right? Like, what are what are just recipes for like bad interviews and bad performances? Like, if I if my goal is to set out to give the worst interview and the worst performance in the Cadillac, like what are some you must do this to give the worst possible performance and interview?
Like in terms of interview, I guess if you just didn't say anything, that's it. Like, that would probably be the worst. Or if like you just came off hella crazy, I don't know, just saying off the wall bad shit, crazy things. I have no idea. That might be good. My mind, my mind goes to like that could go viral. Yeah, but it's like, but see, that's the thing though. So check this out. That's the thing. It's like for me, just because something could go viral, but it not be in the light that I want to be in. You know what I'm saying? There's good viral and bad viral. Right. So it's like I'm very particular. It's the tasting is like, okay, yeah, this could go super crazy, but that's not really the energy that I want to attract to me. So if like a homeless guy came up and punched you in the face during, would you post it? Come on, bro. No, that's not having it. Could go crazy. Come on, bro. But it's not the energy. I get it. I mean, I think some things that like, you know, kids Takeover posted were like not wanting to mention any other artists, right? Like, there's just like a few things that I feel like artists are like super fucking weird about where it's like the ones that remove those weird nuances to their thinking, like are the ones that give the best fucking interviews and the ones that actually help people a connect with them, B, like get inspired and learn shit.
You know what I mean? Absolutely. Like, realistically, out of everybody that I've spoken to, there was probably only like one person where their team had sent me something like, Don't talk about this, don't talk about it. And I mean, not that I was gonna talk about it anyway. You know what I'm saying? It's always the things we weren't even gonna talk about. Nobody was even gonna talk about that anyway. Now we kind of want to, I wanna, I want to talk about why not. I want to talk about things that are gonna inspire the people. Like, like I said, in these conversations, I want people to like when they finish listening, it's like they leave with value and information and knowledge that they can use in their lives to be better. Like every time, like you know, every episode that you watch, like even this, like when we finish and this is out and it's out into the universe, like when people watch this, I want them to gain knowledge, like, damn. They said some real, some real valuable things that I can use in my life to make me better for whatever it is that I got going on. You know what I'm saying?
That's exactly what we want. Literally. What's the most uh recent example of that where you've like taken some like big piece of advice away from a conversation? Um, I mean, I've been having a lot of conversations, but uh so it's like So even today, did you have one today? Yeah, so today with Raheem Devon, like he was just putting me on a uh about a lot of game about even.biz. Like he was just telling me a bunch of stuff about even, and I was like, I didn't even know nothing about them. So yeah, we have the founder of even on on the podcast. Oh, woah. Yeah, yeah, Matt. So look, he FaceTimed him. He was like, yo, I gotta link you with mine. So he's gonna link me with them. But um, but yeah, he was just telling me a whole bunch of stuff, and like, and that's really because I'm a student of the game. And I feel like when you're a student of just life, period, that's when you're going to see exponential growth because you're just in a state of a learning. Like, you know, um, I I do a lot of studying with like your subconscious mind and stuff. So, like, from the time that you're a baby to like your seven, right?
Your mind is in like a hypnotic state. Like that, those are very essential years of that shape who you are, like, even when as you're as you're an adult. So like I look at it like if I'm like you're learning, you're a baby, you're completely new to this experience, right? Yeah. So everything that you're that you're seeing, you're learning, right? You're learning how to walk or talk, all of these things. I want to keep my brain in that frequency to where I'm learning every, I'm learning every day. So number one, I'm not aging, you know what I'm saying? And number two, I can pick up things so fast so that I'm able to adapt quick. Ah, boom. Okay, I see this going on over here. I bet. So I'm gonna take that game, but now I'm gonna utilize it for me, you know. I think honestly, like if I just hearing you say that just reminds me of all again, we've done this 240 plus episodes, so it's like I'm hearing all these recurring themes, and it's like, bro, if I were to sum up, like every single successful person that has been on this show, they are all exactly like that. They are fucking students of the game, whether they're an artist, an executive, uh, you know, platform owner, whatever the case may be, that's the common thread, bro.
And I think that the reason why a lot of talented artists do not make it or they hit a ceiling is because of their unwillingness to stay learning and to learn about the business that they're in. I mean, I saw someone post something about this of like, how are you in music and don't even at least have a basic understanding of publishing? Like you're like, I mean, again, it's a confusing fucking topic. So I don't want to like judge anyone that's confused by it, but at least try. At least try and understand like where a per a hefty percentage of your money can come from, right? It's like it's mind-blowing to me. Like the amount of just people that don't give a fuck enough to learn and they say they want to be an artist, or they say they want to build a platform, it's like that'd be like you not under like studying other platforms and seeing what they're doing and like learning from just people who have grown businesses in the same space that you're in. It's wild. So the way that I look at it is uh success is it's a frequency, right? Because anybody can tune into the the vibration of success, right?
The same way that if you say, okay, I want to make a cake, right? I want to bake a cake. You can go look up the recipe for a cake, right? And go get the ingredients, right? And make it. Whether that be a cheesecake, whether that be a red velvet cake, it's a cake, and you might use different ingredients, but there's a recipe for that. So whatever it is that you want to do, there's a recipe on how to do that. It might be basic, but you gotta add different little extensions of that. But it's a recipe though. And being successful is principles that go into it. If you do these principles, you are going to be successful. Do you think people can change how they think, or are there are some people kind of stuck in kind of their ways? As you're only as stuck as you want as you believe yourself to be stuck. Amazing. Love that. People want they almost want to just stay that I don't know. I just feel and this is like me looking at myself in my 20s, damn near, right?
It's like I felt stuck, and I just felt like that was well, I'm just stuck, you know. And then if the eventually, if you have like the you know, courage and the strength to not be stuck, like you're not actually fucking stuck. Word. Especially and that's the thing where I just keep bringing up like going, like just being super successful and then losing everything, right? Like when you lose everything, that's a very drastic situation that it's like you're you get to the point where it's either like bro, I say this like there was times in my life where I could not sleep at night because I just I I was so anxious and I didn't know what I was gonna do, bro, and I couldn't sleep. So it's like when you get to that level of anxiety, it's like you have to make a choice. Like, am I just gonna not do anything? Or or like am I a bitch ass motherfucker? Like, am I just not gonna do anything? Or like, or I'm a real ass nigga, like I am going to make something happen. And you just had to have that fire within you to just make a decision.
Like, cause God, the universe, creator, source, whatever it is that you believe in, you just had to take that first step to let source, creator, universe know that you're not playing, you're not lying. Like, you know what I mean? Like, you really are about that life. Yeah, I think it's a lot of like one foot in, one foot out type emotions. At least for wishy-washy. Yeah, for me, that's been, I mean, even with us, man, it's like sometimes when we're like not really in this shit, you know, this isn't the only thing we're doing. But um, but that's fine, you can have multiple things. It's not even about that. It's more just like, even with this, it's like when we've like fully committed, we've seen the results. Yo, check this out. When we're not, you see it not resulting. I got a Vedic astrology reading, right? A who? Vedic astrology. So Vedic is there's Western astrology and then there's Vedic astrology. I was like, did you catch that? So Western astrology, that's what you know what I'm saying, in in like where we are in the United States, what they use Vedic astrology is like in India in the East.
Okay. You know what I'm saying? Okay. And it's been around longer than Western astrology. Sure. So I got a Vedic astrology reading, and in my reading, it told me that I need to do art and media full time. Like 100%. Before any of this going on. It was that specific? Yes, bro. Very specific. That's what I'm saying. So it's like, and I and I say this. So I've been making music since I was 12, right? Making beats, shooting my videos, whatever, like rapping. I've never taken music like 100%. This is all that I was doing, whether it'd be I'd be running around the streets doing this, that and the third, just because I like getting money. You know what I'm saying? So it's like I'm over here doing whatever I'm doing to get money. And so music is not paying me, right? So I'm like, I'm about to go get the money. Like, you feel me? So, but then I'll be wondering why music is not taking off. So it's like you can't be one foot over here, one foot over there, because now you're just staying, you can't go in any direction.
You feel me? Yeah. No, for sure. Henry, we we've entered a final segment of the podcast. God, I feel like it's just like he should invoice us for this therapy session that I'm having right now. You guys feel like you've got that thing in you, you know, that forever student. And you're not wishy washy, and you're not a bitch ass motherfucker. Like and subscribe. Like and subscribe. I knew that's where you were going, and I'm so happy that I was right. Brian, this is the rapid fire rampage. I'm gonna break it down into three parts. I'll explain them as we go. The first part is just some short answer questions. Let's get it going. Starting with very simple dream guest on the show. Dream guest? Anybody, dead or alive, dead or alive? Let's get it. Yo, yeah, for sure. We definitely will get Rakim. We're gonna get Rakim. He's my favorite rapper. And all, like, since the first time I heard of Rakim, he's been my favorite rapper. He's the best. And Nipsey. You feel me? Like, but bro, you got CL Smooth. Like, yeah, nah, for sure, though.
You've gotten some guests. Hey, but but nah, shout out to CL Smooth. You feel me? But like Rakim, like that's you feel me? My favorite rapper of all time, yo. Yes, to me, it's an all-timer. You feel me? So yeah, Rakim, uh, and James Brown. You feel me? They like people that are are not in this realm right now. Yeah, James Brown, you feel me? My favorite, my favorite artist of all time. Wow. You feel me? Okay. This next one's a little experimental. I might repeat this one if it goes well. Let's see. Um describe Cadillac Chronicles if it was a breakfast cereal. If it was a breakfast cereal? That's correct. I mean, I don't really eat breakfast cereal. You know what I'm saying? You don't have to. But if you for this exercise. If if uh okay, let me think about this. Mm-hmm. Yeah. What quality is as a as a breakfast cereal. We're getting real creative. And I want to hear your idea. Like I wanna I want to hear how you're thinking about it. Yeah, the thought process. Talk out loud. Yeah, so I mean, with a breakfast cereal, right? Because when the when I say what elegant cereals do they have?
Like, you know what I'm saying? Like, I don't know. Not many, yeah. That's what I'm saying. I don't know any classic, yeah. Like, you feel me? Well, but this is this is the you know, it's your own cereal. Just describe the qualities of it, maybe. Okay. Don't say it's Cheerios, but be like, you know, what is it? Okay, okay. So Cadillac Chronicles, uh is it healthy? Is it sugary? Is it So colorful? It's very is. I was wondering what you meant. So yeah, I'm just I don't know. I'm making this up. I'm experimental. I didn't think about this before I asked. Okay, so I'm gonna describe something. This is coming straight off the top. Okay, we need that. All right. So Cadillac Chronicles Cereal, you know what I'm saying? Is when you when you taste it, it's real elegant. Okay. It's Classic. You feel me? There is it is sweet, but it's sweet naturally with some some maple, some organic A plus maple syrup. Okay. You know what I'm saying? Okay, and you need like a golden spoon to Yeah, something like that.
You feel me? So it's like, and you don't even you don't need, like you don't even drink it. You don't you don't use regular milk. You know what I'm saying? Oat milk. Yeah, you gotta you gotta have some almond milk I feel you. It's real light. But when you finish eating it, like you're you're full. Satiated. You're nourished. You're satisfied, you feel me? Uh-huh. And you want to go recommend it to all of your friends. We'll see how this goes. I might ask it again. No, go ahead. I mean. I think I'm gonna keep it. We didn't really uh we didn't workshop that one. before. You should make it like a dish though, like not necessarily cereal, because like I don't, you know what I'm saying? Too specific. Yeah, it's like it was a breakfast item. Yeah, you feel me? That's a little more. Okay, I like that one. I like that one. Yeah, maybe just an entree. Some type of pasta. Yeah, maybe. What kind of pasta would it be? Okay. You feel me? Brian, what is the worst piece of advice you've ever gotten? The worst? Like in life or on the show? That's a great question. Yes. I've never heard some of that before. The worst piece of advice. So look, I'm gonna
just I'm gonna just uh say this. I probably don't remember because if it's some bullshit, I completely forget about it. Like after I hear it. You know what I'm saying? What a skill. Like it's like. I wish I forgot all the bullshit advice this guy gave me. What'd you say? What'd you say? Exactly. Exactly. Yeah, I don't Can you take a one? I will say this, yo. Shout out to my dad, though. Okay. This is the worst advice. This is something, This is something that I probably would tell myself. But I remember, yo, when I was growing up, I wanted to be in the NBA so bad, yo. So bad. And I told him I was going to the NBA. He was like, you ain't going to the NBA, bro. So he just killed your dreams. Okay, well. I was so hot. I was hot. Oh, he was right, I guess. No, for sure. though. Statistically, Maybe he's not the worst piece of it. But at that time, I was like, nah, I'm going to the league. I thought I was going to the league too. And I was 5'5 and slow and white.
Yo, bruh. Yeah. Um, okay, how about this one? Um title this chapter of your life. Exponential growth. God. Fire. Damn. This is where shit is. Is that our next chapter? Parabolic. Going like when the curve of life goes like you know what I'm saying? the hockey stick. Yes. We love that. We love the hockey stick. Yep. Last one. Last one with a short answer. What is your favorite curse word? Fuck. Classic. Again, a classic. We get the vibe there. Yeah. Next part is the this or that. I'm gonna give you two choices. You just have to pick one of them. Alright. Starting with rapping or singing. Shit, man. That's really hard. Um. I'm good at my job. I ain't gonna hold you. I'm an R&B dude on the low, so I'm gonna say singing for sure. Because, yo, singing, if you just slow it down a little bit, you know what I'm saying? Speed it up, it's rapping. You take the melody out of that. What are we doing?
9 a.m. business meeting or 9 p.m. creative brainstorm. Shit. I'm probably just because of where I am right now, I'm on that at 9 a.m. joint. Focused. He's focused right now. Henry doesn't know what 9 a.m. looks like. So I mean, it's just I've stayed up till nine before. Literally, that's a perfect way to put it. 808 or live bass. That live bass. One verse song or four verse song. Give me that one verse. Pet llama or pet goat. I ain't gonna hold you. Hey, shout out to shout out to Sarah Wesley, because her favorite animal is a llama. I, I rock with them llamas. They cool, yo. They are. Okay. They got that fur, that alpaca. Yeah, no. Shout out to them. llamas, man. Hey, man. They just don't, their acronym isn't greatest of all time. Like there's nothing wrong with them, though. They're great. Yeah. I agree. Llamas. Underrated.
Um, CEO mindset or artistic intuition. Um, I mean, me personally, I'm both, but uh this is why I'm making you pick one, Brian. Well, for sure. Yeah, yeah. These are custom made for you to make it hard. In case you haven't noticed. Uh you need both, though, bro. Yeah. You need both, bro. Uh, I'm gonna just go with because what was the second one? Artistic intuition. I like intuition. Yeah. So yeah, it can lead to a lot of good things. For sure. The CEO mindset, you know. It could be real. Yeah, it might make some ruthless decisions. The artistic intuition, you're gonna feel good about all of it. Well put, well put. This one I think could also resonate with artists and their music, kind of in a metaphorical parallel way here. Either Drop the newest Cadillac Chronicles episode too quickly or way too long to drop it. Wait, which one would I rather do?
You gotta pick one. Either it comes out immediately and it's too fast and you're not ready, or you waited like way too long to drop it. If you had to go one way. Oh, damn. Because I, nah, that is a good one, but I feel like I like I'd rather it be waited too long because I feel like everything is timeless, so it don't matter when it's coming out. You know what I'm saying? Yeah, interesting. I I would agree. I don't know. I don't know how I feel about that one. that's why I need it. I don't think many good things happen. I don't think many we need catalog, man. Let's get this shit. out. I just don't think many we're gonna make it. We'll shoot another one. Yeah, but many good things don't happen rushed, bro. Yeah, like it's like I'm not really tripping. You know, a couple of frank oceans on the show. And I do, and I and I shoot so much that it's just like I ain't really tripping. Like, you know what I'm saying? True. Yeah, just do another one and put that one out on time. It's True. All right, fair. Last one of the this or that, become a full-time country singer or leave the music industry forever. I mean, I I mean, wait, hold on.
Explain this a little more in detail. So it's just I gotta be a country singer, like full time, or you do nothing related to music. Or those are the choices that I have That's it. right now. That's it. Like, all right, I mean, I'd be a country singer. There it is. Yeah. Music in it, you gotta do it somehow. One way or the other. If it's in him, it's in him. He knows his industry. Yes. You gotta do it, you know, that way. It's cool, man. The last section uh is the word association. I'm gonna say one word. I just need you to give me the first word that you think of right back off the top of your head. Okay. You're not judged on your answer, you're only judged on the speed of your answers. This is going off your artistic intuition right here. All right, man. let's get it. Starting with music, love, legacy, classic, winter, cold, bounce, uh, roll, fish, scales. The Isley brothers. Just classic.
Everything's classic, bro. Should I add a roll to no repeat? We'll talk about it later. Yeah. Let's workshop. Oh, no. I say smooth. Smooth. That's good. Georgia State Patrol. No. If you know, you know. I'm GSP. Vibe. Um, frequency. Podcast. Cool. Viral. Yes. Flow. Water. Cash. Money. AI. It's all right. Cadillac. Chronicles. Let's go. This has been Mr. Brian Freeman of the Cadillac Chronicles. Go subscribe to Cadillac Chronicles TV, but not before you subscribe to the One More Time Podcast. We're here. Ideally each and every week, bro. We've got a bunch of shit queued up. Every week, but we're not committed to that. Yeah, but don't fucking hold us to it. Yeah. But we'll see you next week. Like, comment, subscribe. Appreciate you coming on, man. Thanks for coming.
I appreciate y'all. man. Thank you, bro. Thank you, bro.