Verse on Managing Superproducer Chi Chi, Ola Runt Deal with Cinematic, and More

I love how art lets you be yourself. I wanted to be an actor. I stopped that because my bros started blowing up in music. Like you over here acting and stuff, boy. You better act like my manager. The One More Time Music Podcast. Genuine conversations with genuine people about music. Hosted by Henry with a three and playback Ben. We're from Pimo Coops to Pants off. They find that one more time. Part that one more time. Part that shit like one more time. They part that One more time. Ladies and gentlemen, welcome back for another episode of the One More Time Podcast. One more time. Looking forward to this one. How about you, Henry? I'm very much looking forward to this one. Good, I gotta say. Yep. I'm your host, Playback Ben, here with my co-host. Henry with a three, because Henry with an E was already taken. And Henry, who do we have here in the hot seat today, my friend? Welcoming in on episode 47 of the One More Time podcast. It's everyone's favorite part of the song. Chorus. Henry. It's Verse.

Sorry, Verse. What a corny intro, but hopefully this will not be a corny episode. We do like that. We roast everyone kind of coming in. No, I like that. And we had no idea who you looked like, so we went with punting off of your name. So do you get like, does anyone tell you you look like like any celebrity or anything? Anyone? No. That's a funny question. Just awesome. I got Trae Young before. Young before. Okay. Oh God. We totally. agree. All the light-skinned people. You know what I'm saying? All right, let's start over. I knew it'd be a hooper. Let's start over. It's okay. Steph Curry. Intro him for real, please. Drake. In all seriousness, we have the manager of one of the hottest producers out in the game right now. Chi Chi. This is Verse. Shout out to Verse. We appreciate you coming on, man. Yeah, shout out to Chi-Chi. I appreciate y'all having me, man. Y'all family. Like, I seen y'all. brothers from the ground up. Yeah, Congrats on everything. Sure. Honestly, Verse was one of the first people that I actually like linked with once I started, you know, managing you and like getting back into music. This guy had nothing to do with music and was just reaching out to people.

And you were one of the first ones. Yeah. Actually, you know, I still remember like that. Yeah, he like immediately FaceTimed me too. And I was like, Oh, yeah, I don't play. Yeah. And and I mean, you're the type of guy that like you it felt like we had known each other for years when we like first connected. And I feel like that's just how you are with most people, right? Like that you genuinely, you know, connect with. Yeah, I gotta build genuine connections. Yeah, for sure. You gotta feel right. Like, I'm not finna force force no. Nah, facts. So, what was the role of sports in your family? Because I mean, it seems like you guys were just freaks Yeah. freak athletes. I mean, I wouldn't say we were we were freaks, it's just we had good parents in the household. So I have two brothers at like three years old. My mom is throwing us like baseballs, wiffle balls in the yard. And then my dad was coaching like a high-level basketball team. He won like a state championship in like it's like 2000. So like I'm like five years old watching that, like I'm dealing with high school players at five years old.

So I'm learning people early. And he's got you on the regiments, he's got you running suicides at five years old. Yeah, yeah, yeah. I thought that was cool. Like sports, it was my life. Yeah. Until recently. Like, until I just switched to music. So we've talked about this several times, but I like hearing unique perspectives on this. What parallels do you see between sports and like the music game? Well, first, commute communication, yeah, uh leadership, you know, loyalty, hard work. I feel like it's a universal law in and work. That that could go for any job, you know. But it all starts with a great team. That's what I realized. Like everybody holding each other accountable. And you know, everybody has a role and do their job. You know, you can't do too much, you gotta play your position. Yeah, yeah. The team element is huge. Cause I mean, there's so many different types of personalities in this music shit. I realize like obviously you have the creatives and you have like the business people, and so being a good like teammate is huge, I feel like right. And that's why I like being a manager, because I'm in the middle of everybody, you know?

Yeah. So it's like I could know the ARs, I can know the you know, point managers, the lawyers, the agents, the marketing department, you know, the placements, the you know, DSP community. You recognize like what people are good at, and you can kind of delegate delegate roles. Right. I'm like a coach too. Like, you know, my dad's a coach, so I looked up to him. So, you know, I like I like talent because I never really been talented. Like, my talent is spying talent. That's a talent. Yeah. But I don't really like I wish I could sing and rap like my boy Zaire over there. Yeah, shout out to Zaire in the building. In the building and Monique. Big shout-outs. So speaking of that, like, did you ever dabble in like the creative side? Like, did you ever want to be an artist or like a producer or a few other people? I wasn't like, you know, I studied art in college, like theater. Like, I've always been a fan of freedom. I love how art lets you be yourself, and there's no limit on your creativity, imagination. So it was like I wanted to be an actor.

That's hard though. Like, I stopped that because my boys, all my my bros started blowing up in music. Like, you over here acting and stuff. Well, You better act like my manager, you know. So it's like I like how it turned out though. I'm starting to learn it. Nah, for sure. But surely you were like also spitting like some bars at some freestyle tables in high school. Yeah, everybody, like, you know, I like the little freestyles, you feel me? Everyone does, You know, we geeked up in college. Right. That's how I actually started getting me and Chi Chi making beats. You know, we just used to listen to Gunna, uh Atlanta music in college. And I'm like, bro, you could do that. Like, you could do that. And then he did it. So did you believe, like, have you always believed in like certain people and just like wholeheartedly. Yeah, I know a star when I meet him. Yeah. Like everybody I said was gonna be a star is a star. Yeah.

Like I I know it. Yeah. It's like I don't know how to explain it. It's something you can just say. Well, like speaking of stars, you went to Chamblee High School, right? Right, right, right. I went to Chamblee Middle. Right. That's crazy. And and we've talked about like Chamblee pumped out some like some talent. I mean, Jace was on here uh like a few episodes ago, super dope artist here in Atlanta, super dope songwriter. But then like so many people went to Shambly. He he was like rattling off. I mean, even if it's like there was like a world-renowned chef that came out of Chamblee. There's like top lawyers, top, you know, music people, athletes, whatever. Yeah, so yeah, I just wanted to make sure I had to shout out to Chamblee. My lawyer went to Chamblee. There you go. Who's your lawyer? Like Forbes, Billboards, Women's, Ariel Brooks, Forbes, Billboards, Power Players, like she's hard. Chamblee. Yeah, how do you think how important is a good lawyer in this game? Oh, you better off having a great lawyer than a great manager. Straight up facts.

That's a gem. Yeah. Because lawyers know everything. They just don't have the time to be on top of everything. Like the other book, the BS, but like when it comes to paperwork, if your lawyer not on it, you shoot you. You could be losing millions of dollars. Damn, crazy. Yeah, that's that's huge. Um, so who were some of the like people in your crew when you went to to Presbyterian? So you, you know, you end up going to Presbyterian, also another couple of like people obviously were in your circle there that are still in your circle. I feel like you've like kept a lot of close friends from that time. Yeah, I'm out. Yeah, who were some of the people in that crew? You know, Chi Chi's always been like my best friend. He really got me in like focus, giving me like a bigger vision, you know. I have a friend, my best friend, Rob, he's in law school. He's finished finishing up his last uh year. And then um all my friends from college are my dogs. I play football. So like I got a label too called Catastrophe. Our designer, Snoop Byers, he's a part of that.

Yep. You know, so um college really changed helped me. It brought the men in my life. And I still have my day ones and stuff, but but I'm on some. If you ain't on no music stuff, I ain't really rocking with you. That's how focused I am, you know. Gotta stay focused. Like, if you like, if if you ain't on what I'm on, we ain't on that. Yeah, like that's cool, but we probably won't talk No, there's no point. Like it's like me trying to play a basketball game and I'm looking at football routes. I mean, it could be a correlation in anything. Yeah. You feel me? Because I know why receivers use basketball routes, I mean basketball crossovers, but it's like my point is you're not finna study something you're not doing. Yeah. So it's like try to keep it all in the family. Totally. So like have you actually like cut people out of your life that aren't in music? Not literally cut people out, but it's like if you're not better than me, you ain't got no room for me. Or if you're not trying to better yourself.

Yeah. Yeah, because I feel like that that could be applied though, even if you're not in music, though, right? I feel like that's just more like a life approach, which is cool. Should be mutually beneficial. But I'm cool with everybody. Not saying I won't talk to nobody, but like I'm cool with everybody. I I let people know what I do because I've met a lot of great people off just speaking your truth. You know? Like y'all. Yeah. You feel me? Where does like that spiritual nature of yours come from? My mom and dad. Okay. My dad, real spirit. They older folks, like they touching 70. Same here, bro. My dad's literally like mid-70s. So like my parents, like the people my parents' age, them people like 40. I'm 20, I'm 26, so it's like that's who I'm around, like 40 year olds. So it's my dad though. And God, like God, it's all I'm not, it sounds crazy, but I'm just a vessel. Like, I'm meant to do something bigger than me. But I had to accept that everybody goes through their stage, you feel me, of wanting to be a star.

But then you it hit you one day and be like, damn, I can't do this by myself. And now my best role is management, so I'm trying to serve that role. And then now everybody hit me up to manage them. Yeah, how do you deal with those requests? It's fun. I do. I said, let's do it. Because it's all connected. So anyone that wants to manage them? Like I have an AR from this label who trying to work with a manager from this label. They may be using the same studio, so you connect them. Then you have a videographer working with this artist, but then friends with a songwriter. So then you're like, oh boom. I'll pee. It's a big puzzle. It's all a puzzle. You're a dot connector. Yeah. Yeah. It's a puzzle. Like, I put people in the room together. That's what I like to do. Yeah, it sounds like you like treat it like a game. It's a game. Yeah. Like he looked like he was having so fun. Like just like just took this. piece. It's a game. It's strategic. Yeah. Did you play like risk or like Monopoly growing up? Anything? I never did none of that. I need to,

I want to. I want to play this. It's like you would crush it. Yeah. No, that's a compliment. I appreciate that. I'm not even that smart though. It's just I like people. You're smart at something, clearly. I just like people. So if you're not smart, is it the people skills that you think have like Yeah, it's the people skills? That's it. Because it's easy. It's not easy. Like I like in college, I took a public speaking class. Like, I got an A plus on. I didn't do no homework or study. I would usually do my speech right before class. That's how effortless it is. Because you know, it's feelings. You know, some of the biggest hits is when an artist came in the studio and they had nothing written down. They just go with how they feel. So it's like if you go based off of how you feel, people may not like it, but most people gonna respect it. That's huge. That's a good one. Because like something we go back and forth on is like it's not as it doesn't seem like it's as productive when the artist shows up with nothing, but you're saying it's kind of like honestly contradictive to how you're describing some of the like biggest records have been made, which is you know what I mean. Someone shows up with nothing prepared and they just go off their gut feeling, right?

Right. My bad. This is my my boy. We shooting a show. He I should have told him I'm doing a podcast. You kind of did with that picture, I think. That's because he called me, but I'm like, yo, I mean, is it someone cool? Should we get him? Should we get him on the phone? Cameo. It's real dope. I'm about to go push up on him after this. Where? With my man's over there. Hell yeah. So so at Presbyterian, you mentioned that you know you went there for for football. Mm-hmm. What position did you play? Safety. Safety. Okay. Nice. So you're quick. Nah. Just smart. Quick enough. I'm decent. I could have did better. Joined the frat and got wild. Okay, you're a partier? Uh yeah, I was. In college a little bit. It's part of the college. That's what I thought you're supposed to do in college. Yeah, totally. But then I realized like the real smart people are not doing that. They focus early. Yeah. I look at the Bill Gates, you know, the Elon Musk, Steve Jobs. They know what they wanted to do.

Yeah, like I don't like living with regret, but I think that if I I would have loved to like really channel the energy that I have now at you know, 31 when I was like in college, fucking around, wasting time, you know what I mean? If I would have been like buckling down and like really trying to channel like all that energy that I had that I was putting into like partying and you know doing other shit, I feel like I could have, you know, had a different path, but everyone's path is you know their own. Um so how did music fit into the schedule though? So between the football and the partying, like what were you getting into musically? You know what I mean? So what I'll do is uh I was intern at a studio in Buckhead in like 2016, 2017. Like my homie Frank Bussey, he he invited me to a studio, and I was like, shoot, I don't know why he invited me. And then um I just formed relationships with the studio, so I just ended up doing anything they wanted, like going to get food, you know, cleaning up trash. Like in like I didn't know I was an intern, like when you green and stuff, you'll do almost do anything.

But then you start to understand, or I have a, you know, of course, you always take out the trash, but it's like, okay, now what's next? I've I've taught I you know, I showed y'all I could do that. Well, what's next? So while I was in college, I just go to the studio every weekend. I'll drive my car, a little three-hour trip, and just network and then schedule my classes where I end on Thursday night, and my next class is like late Monday afternoon, so I could leave Thursday night and come back Monday and still do both classes and get some work done. But that's how I ain't know what I was doing. I just was going to the studio and then I met like 2017. I was in a session with like YSL, and I met young Thug. And like, you know, I'm a I'm from Atlanta, so I grew up on Thug, like in ninth grade. Like, yeah. Like the old thug. Yeah, like real thug, like before he was. So it was like to see him at an early age, it was like I didn't realize it until now. Like, okay, makes sense.

Uh-huh. Cause that's motivation, seeing an artist you always listen to. Yeah, what did you learn like during those times? Cause I assume like just being around, even if you were like, you know, getting coffee, doing food runs, like, you know, what were you kind of seeing? You gotta work. Like, you gotta hustle so hard that's all you want to do. Yeah, wake up. Yeah, you gotta hustle and do that. Like, do one thing, stop doing, try to do everything. Like, I used to be, I used to try to complicate it now. What do you mean by that? I'll just do too much. I'll be trying to learn stocks or something, trying to learn acting, trying to learn YouTube videos, trying to learn real estate, trying to learn training kids. I mean, you could do everything, but like kind of spreading yourself too thin. Yeah, yeah. So I just focused on music really. Like, two years ago. yeah, was that tough to like to focus on kind of one thing though? Cause I know that we talk about this a lot as far as like a lot wanting to do multiple things, but like, you know, you feel like, oh, I don't want to give this up, or do I, or I don't know. But it's okay to try a lot of things first.

Like, you gotta get your feet wet and taste, you know, different things to see what you really want to go all in on. But at some point you gotta you gotta lock in with something and really try it. Right. Like you do. You you know, you do everything. You can make music, yeah, produce, engineer, is that hurting me? Is it hurting me, though? No, because you're finding your brand. Okay. Well, you found your brand, and it's like what y'all doing is special. So I feel like we just being ourselves and doing what you love to do. Like, there's no choice, it's not gonna be one of the biggest podcasts. Yeah. Because the consistency is there, like not missing an episode in a year. Yep. You could be out of here in two years. You see what Wallo and Gilly did. Yep. You know, they're hilarious. So was it blatantly obvious to you though that like the music path out of all those acting stocks, whatever? No, like it wasn't obvious. So what was it? Was it fake? I've always just got pulled into it.

Yeah. I'm such a people person. If like my homie was like, bro, I need you to handle this. And then I was like, bro, I can smoke in a studio. I ain't never I used to have to hide from my parents to smoke. So I'm loud. I ain't gotta hide no more. You can smoke in this studio. Right, right. I'm gonna I'm gonna lie. Yeah, you can't do that. You can't do that at the New York stock exchange, I don't think. No, that's what I'm saying. There's some players. Or on camera if it's not a smoking role, I guess, you know. Like music, like one of the few jobs where it's openly you can smoke. Like, yeah, that's cool to me. That's freedom. Yeah. But now we gotta work on how they could how we could pay the producers and artists faster. Shout out to that. Jesus. Preach. Tell them. There's a lot of new technologies and companies though that are trying to tackle that issue. Yeah. You know? Like, there's tons of like tech startups that are you know really trying to take on that problem because there's just so much pain in it. You know what I mean?

Like painful. Yeah. That's why they're forced to sell 10 beats for $10 on YouTube and beat stars to try and pay for lunch. Shit is sad, man. So at the studio, that was YFN Lucci's studio, by the way, right? He recorded there. Oh, okay. It wasn't his like I wouldn't say he was his studio, but he was there. Okay, I thought it was okay. I thought it was his studio. Like I had to go get wings for him one time. What kind of wings did he get? It was like lemon pepper. Classic. Ten-piece lemon pepper. That was like the first and last time I went on a food run, though. I was like, what the heck am I doing? But I had to do it to realize, like, you know, they you gotta do it. You just gotta do certain things. One of my only food runs was Music Soul Child back in the day. That was a fun one. That's dope. Yeah. I think you got Mexican food. That's a legend. Legend. Absolutely. I'd get tacos from Music Soul Child for sure. I wasn't mad at it. I'd still do it today. I probably would too. But so you mentioned kind of like proving that you can tackle the the lower level tasks first, right?

Right, right. And so you know, hey guys, I've taken the trash out very well for 20 times now. Haven't missed the dumpster once. Right. Did did you ask for like more responsibility? Did you ask them? Did you ask for more responsibility? Like from there. I didn't know what to ask for. Okay. You know what I'm saying? You didn't know what you wanted. So did the internship like fizzle after after that? Like after you took the trash out 20 times? Like Stoner's gonna make fun of me for coughing, but real stoner's cough. Do you even smoke, bro? Real Stoner's cough. I really don't. I just smoke to give me that. You know what's crazy? I love music, but I love weed. No, like I thought that's what he was gonna say. No, I like it helped, it helped to create a process for me. Yeah, a lot of people would agree. Yeah. No, that's interesting. So who were you meeting like first, you know, first in the you know, in the game. Like who were some of those like first people that you saw kind of doing the thing?

I remember the first time I went to the studios, we met Lil Baby engineer, Matt Tassic. Yeah, he's killing it on Twitch. I think I've seen him on Twitch. He's a monster. So he always says Main. You know, Main? What's the Main? And then I've met people like I'm still in in contact with to this day. Like I met an engineer. Now she's a big time songwriter. Like, A1 LaFleur, she hard. Like she just dropped a record with Nicki and Cola Ray. She wrote the record. Wow. Nice. But shout out to, you know, I want to give a shout-out to the mentors, like Ray Daniels. He's he's helped me a lot. Just listening. to him. I love his perspective, man. His tweets. Yeah, that's... fucking he's dope. And then Wallace. They hit hard. Wallace from Warner Chapel. Then you got Walter. Some big names. Johnny Shipes, Stan, you know, some big names. Jamil, we love Shipes. Revels Group. Yeah, Jamil Davis is probably one of my favorite people in this whole thing. And I know these people.

That's why I know I'm for real. Like, yeah. Some real. He's the Grammy of Recording Academy advisor. Yeah. I mean, yeah. And like I know him. Like, he's cool people. So his energy is like unmatched. Yeah, but that's what I learned. You're only as good as who you attached with. They only I only knew these people because I had something that people wanted. You take that away, then who am I? You feel me? Like, what is a head coach without a team? Oh. You're not a head coach, then. Yeah, but I feel like you're the type of person that probably if that thing went away, you'd go find the new team. Oh, yeah. You find a new team. Oh, yeah, they come. That's what I'm saying. Like, I don't gotta force it. Yeah. That's why I'm meant for this. I don't gotta force it. It comes to me. Yeah. When you know your purpose, you can walk in your purpose. You ain't gotta rush it, you ain't gotta it. You ain't gotta feel me, be anxious. Of course, it's hard. You know, you get impatient and you kind of be aggressive with certain things, and you kind of be second guessing yourself, but it's like if it's your purpose and you really believe in God, like I'm gonna be straight regardless. Yeah, yeah. I'm gonna be straight.

Damn it. More than straight. I'm gonna be great. I'm so jealous of like I I'm just not a super religious guy. I wouldn't. You're not even being religious. though. Or like I'm just not as like spiritual in that, like just having that like faith, like that real faith of like shit's gonna work out the way that it should. And like, I don't know. I I envy people like that for real. Like, no, it's and that's beautiful, you know, knowing the full problem is is half the solution. So you even admitting something like that. Is but I could just tell you this go back in your past and go back to your darkest days, yeah, where you thought you wasn't gonna where I guarantee you thought you was gonna give up and look, look what you're doing now. That's how I fix that problem. Anybody who say that, bro. It's beautiful. Can I call it? Can I schedule like a weekly session with you, like a weekly therapy? That's what I that's what I do though. My dad gave me a pep talk every morning. Bro, I'm I'm calling verse every morning when I wake up. Got anything for me?

Verse, I'm feeling a little off today. You got anything? Yeah, yeah. Yeah, that's what I like to do. I'm a motivator because I have to motivate myself. But once I get connected, it's over with. Does motivating people motivate you? Yeah, so yeah, good. But does it also bring you down though? Or is it hard for you? It's kind of energy draining. Bro. But then that's why you go to sleep. You feel me? And then you regain the energy. Bro, because I'm just saying, like, you know, putting Henry and the and my gang on blast. Like, I do feel like overwhelmed sometimes trying to like He's supposed to. play the like a real manager. Like telling me he's supposed to. Bro, I feel it. That's the game. My client on my butt. Like, yeah. Chi Chi, stay on me. I love it. Well, see, that's what I want more of. Yeah. Not gonna lie. I want them on my ass. Right. And he's working harder, way harder than me. Like, and that's how it should be. I'm sleeping five, maybe four or five hours. This man's sleeping two hours, one hour. Damn. Like, he don't play. That sounds unhealthy. It does. But he's been doing it. Like, nah, he's obviously. crushing it. And you gotta realize, too, when people grow up in certain environments, you know, they're used to certain things.

Mm-hmm. So it was, like certain habits you keep stays with you. But no, we're gonna work on the sleep for sure. But that's how much we grind in. Yeah, yeah. So early on, like, you know, you're interning at the studio, you start meeting some people, whatever. Like, how were you going about like getting Chi Chi's beats out? Like, you know, were you guys doing in-person sessions? Were you sending beats out? Like, how did it start like picking up? You know what I mean? So he he had a YouTube, and um, he was he invented like I don't say he invented, but he was like the connoisseur pioneers. He might have invented it though, like the raw Rylo and no cap type beats. Mm-hmm. But shout out to Al Gino, though, he really the wave, like he got a song with both of them like all the time. It's amazing to watch. But Chi Chi was making a Rylo type beats in like 2018 or 19 or something like that. Yeah, it was early And they was getting hundreds of thousands of views, so I eventually got to one of baby's artists. It got the Rylo.

Then eventually it got the baby. Then that's how it works. Like he put in that work. I mean, I mean, that's gotta be like the Mecca, right? You make an artist type beat, and then the artist gets on it. But but but this is why I told y'all, like I grew up, we grew up listening to these rappers, like Gunna, Thug, Baby, Rylo. Like, I'm really from Atlanta. So I we knew the sound. Like, we influence, Atlanta influences the sound. Yeah, you're an East Side guy, or where are you from? Like, well, East Side, Omaretta when say it's from the East Side, if y'all caught that joke. Eastside is not Atlanta. Y'all ain't seen Amarillo? Of course. Of course. Clay Co is not Atlanta. Yeah, I'm like Wesley Chopper, so she'll say that's not Atlanta, but it's the East Side. Well, I don't fucking believe anything she says, so it's it's South DeKalb. She also shot some of that video at the New Bridge Stadium, which is the farthest away from Atlanta now. It's in Cobb County. Yeah, exactly. But I mean I don't know.

I still want to work with her. Shout out to Alpharetta. Shout out to She's obviously uh having a moment right now for sure. Shout out to her. I'm trying to work with you. So the YouTube beats are are working then. They're working, but you don't want to be known as an internet producer. Right. You deleted everything. Well, some people might want to be known. Some people pride themselves on being an internet producer. Yeah, yeah, for sure. But that wasn't his path that he wanted to pursue. I know Youngboy and Rod Wave, they got hits off YouTube. Yeah, you feel me? My boy Zaire got some hits off YouTube. Hell yeah. Old Town Road was a BeatStars beat. Yeah. That was the biggest song of the year. There's some hits on YouTube, but it's like the hits hits most likely not coming from YouTube. Yeah. They're strategically playing in the studio or a synth. But it worked as a platform as a jump off. It works. Yeah. YouTube is the every major artist must have a YouTube. Yes. Like you have to to compete. Your fans want to see the content.

Yes. I feel like Youngboy does such a good job with this. He's amazing. Incredible. He's the top of the game in content. Yeah. Like, he's a Machine. But that's what happens when you can actually record a song in 15 minutes. Mm-hmm. Have you seen him in in a session? Oh, Youngboy? Yeah. No, no, I haven't seen him. Okay. I just I know I know his AR Eli. Okay. Mm-hmm. He's pretty dope. Um but Youngboy the way I like Youngboy, You know, I like all like Lil Dirk. Yeah. He's going crazy right now? Number one album. Definitely Lil baby. Like I was on Lil Baby when he first dropped. Yeah. So was the BRS Cash throat baby placement like the one that really kicked things into gear, you know, would you say? So that helped a lot. Like that's a gold record. You know, okay. Yeah. Should be touching. I don't know, should be touching platinum. It's sad. I don't know. But I feel like it was bigger than gold, man. Everyone was thinking that shit. yeah, I gotta look at it. I don't keep up. I mean, I got I got it written down.

I gotta order the plaques, but as soon as you order plaque, hopefully went from platinum to double platinum. So you gotta order another plaque. That's the goal. How expensive are those plaques? Oh, they're like almost a thousand dollars. I'm buying it. I I heard that before and I was like, man. Like, at least eight hundred, seven hundred, eight hundred. Like they're expensive. But I mean, the business together is a business write-off. Yeah, you gotta have the money to buy it. So still I just know like for those that aren't in the industry, they definitely think that like you just get those from the like yeah, right the the plaque place, you know. what I mean? Right, right, right, right. I don't know. When I first found out that like you have to order those things for like a pretty hefty price tag That's surprising yeah that's funny so the BRS cash you know placement how did that one come about was that a a YouTube situation was that is Chi Chi and um BRS you know they develop a connection you know getting out beats and then go to the studio and then he just blew up after that signed with LVRN. It's like Summer Walkers and oh I love those guys yeah yeah they hard shout out Love Renaissance for sure yeah or as we called them in an earlier episode Laverne Yeah. We just called them that. I did not call them that someone did I'm pretty sure that was you anywho um so as far as like producers building relationships with artists like every producer that's listening out there wants to know like how do I get a placement? how do I get to that placement right like what's your what's your recommendation to like up and coming producers out there that want to get you know connected with artists right you know every everybody's different you feel me um you number one you gotta know yourself and know your sound You feel me? you can't just be putting out music and it's not being reciprocated like a good player could fit on a bad team and it don't work so and an average player could fit on a great team and look like a great player. So it's like it's it gets weird in terms of like knowing your sound but sending out beats obviously like it's law of return you put out a thousand emails, the chances are better than 10 emails.

That's right. I love that. You you're a testament to that, you know, just grinding, putting out content, and y'all seeing y'all growth, just consistency. Yeah. You better off doing a little bit every day than a lot over a couple days, and then I'll pick it back up in three weeks. Like, that don't even make sense. Yeah. Consistency. Yeah. But it's just, but still, like, how do you go about it? You know what I mean? Like, like, well, for me, I just see who running the AR department. Yeah. That's who I'm connecting with. Cause they got power. And then literally making sure the producers are doing work. Like, they gotta make real relationships with the artist. Like the manager, it ain't the manager's job just to just get you placements. Like, you gotta work too. The client gotta work. It don't make sense. Like, what am I gonna manage? Uh-huh. That makes sense. Now, we've heard that so many times, and that's like so refreshing. Cause I mean, we even talked about it with regards to I think it was uh who was it talking about going on tour or yeah, Tig, who's grip's manager.

I don't know if you know Grip who signed a shady records or whatever. So Tig is his manager, and I asked him, like, hey, how did you, you know, lock in the the like supporting role on Jid's tour? And it was a grip to Jid, artist to artist, like creative to creative connection. Cause it it doesn't work when the manager goes to the manager. That just like that's forced, I feel like. Do you agree? Like that yeah, I mean it depends. I uh I like to build real relationships with managers now. So it's like I'm at the point now where I feel like I just gotta stay in my lane, just show they gotta earn people respect, and you do that just by working and not caring about the like you care about the results, but you just try to execute if that makes sense. But if you have a great relationship with a manager and the artist hates the producer, it's not gonna work. It's not gonna work. Yeah, I mean, business, yeah, for the most part it's not because you gotta do business with people you like, but the checks are getting cut with people who could care less for each other. Okay, yeah.

That's okay. That's a nice definitely though. A nice hidden gem for sure. So how would you describe your management style, right? I'm I'm free, like I do what I want when I want. I'm a I like I'm I'm a boss and training. I don't want to say I'm just a boss because I'm learning. It's always levels to being a boss, but I'm making my way to being a complete boss, like putting everybody I know on. What's like your regimen to being in training? You know what I mean? Because you know, you think of like a student, like what are you doing? You know what I mean? I do the sauna. A lot of people don't know about I do the sauna like jacuzzi, like every day. Okay. Because I be stressed out with music. So that help a lot. Like, every day. anything like that? Yeah, meditation, yeah. That's it. Yeah. Just visualization, like visualizing what I want. Yeah. Praying, big on praying, pray every morning. So manifesting. Yeah, I could do more prayers, you know, read the Bible. Shout out to God.

Big shout out. God the one. But we all ones, though, you know. So I just want to see kings do king stuff. Let's take over. And everybody should have their own business. Yeah. Everybody, because the world is runs on capitalism. Yeah. Facts. Do you do you like listen to audio books or like webinars and shit? You know what I mean? Because like you seem like a a real person who likes to learn. Well, I like school. I like school. I like learning. Yeah, I feel like I could catch you reading like those, you know, super motivational books. and shit. Yeah, like Kevin, Kevin Green. Okay. Damn, I'm tripping. It's not Kevin Green. I was like, that's my best friend. That's one of my good friends from college. Shout out to you, Kevin. And he wrote a book. So shout out to him. Nah, Robert. Congrats to Kevin. And then, like I said, like Rob. He's an award-winning author now. I got a friend named Rob. But the author is Robert Greene. Robert Greene. I'll keep up. Yeah. Boy, You gotta do, you gotta add an effect when I hit my head.

I got this one. Now he's offering up my editing skills. Henry's always offering up my editing skills. Just make verse disappear. No, no, no, no. We take that back. Not disappear. Words are powerful. Oh God. Just make verse stay here forever. Disappear and go somewhere else and appear. And do something epic. In Jamaica. Yeah, there you go. On a boat. Okay. I like where your head's at. I like where your head's at. But like, so walk me through kind of like your relationship though with your clients, right? Are you the guy that are you like having daily calls with them? Yeah, my clients call me anytime. If you're family, you should be able to call your family anytime. There shouldn't be a restriction unless you're obviously busy. So is it very informal in that sense? Or do you have like formal like weekly calls or something I have formal, like I realize because some people more professional than others? Some people you gotta make calls. You know what I'm saying? Yeah, schedule. I had a call, I had a call, shout out to Wallace. Had a call with Wallace today.

I set up that call because I want to I need to make sure that call happened. Like the folks with assistants, the folks you need to set up calls with. Get your name on the books. Yeah. That's for sure. Because they might forget to just hit you back if it's not on their calendar. If you got an assistant, you're doing something. Yeah, I ain't never heard of somebody having an assistant Just say they have an assistant. Just sitting around. And call my girl. If you see somebody with two phones, that's how you know. They're a drug dealer. They're hustling. Yeah. That's funny. But yeah, so like it's it's kind of a blend between like informal and formal, you'd say. Yeah, yeah, it's a blend. You gotta be formal. It depends on the the person. Yeah, because I've always, you know, I've kind of gone back and forth with me as far as you know, I I manage Henry and then two artists, and it's like, how do I juggle, you know, all of them and make sure that we're like keeping like do you set like weekly goals and shit? Like, how organized are you?

Would you say? I wouldn't say I'm like crazy organized. That's something I gotta do better at. Okay. Or do you? But but I write everything down, like do you have like a sacred notepad or is it like on the phone? No, just go to, if you go to my notes, I'll show you. Like this is what we're working on right now. This is what we want to work on. I'll just take out if we talk, I'll take notes on you. So I'll have this, right? And I'll just have I have records in there. I have thoughts. Okay. I have a I have a I'll have like a network log of people who I gotta contact. Make a hundred thousand dollars a month. Oh, yeah, yeah. I need that. That sounds fucking awesome. That's a good goal. I already asked Versa if I could hold some money when he pulled up in his beamer. Nah. He's not at the 100k a month yet. Shout out to my wifey, man. My girl. Yeah, shout out Nike, man. She's a real one. No, she's she's stayed down. But what really got me, I signed the artist to to um like Gucci Man. I was managing the artist that signed with the new 1017, like 2019, with Johnny Shipes from Cinematic Music Group.

Like, they still my family. Y'all have Fabo on here, like me and Fabo. I love Fabo. Yeah, Fabo hard. They whole group, like Sean Moolah, Katie, who I talked to, Alex. Like, that's who taught me how to run a label. Like, they have calls every day. Like, you gotta have if your communication is weak, then you know, your your strategy is probably weak. Yeah, and I mean, I think that the music industry can sometimes, of course, you know, with the like weed culture and like the creative culture, like it can seem unprofessional at times, right? But like the people that are doing it successfully, like you take a cinematic who's just been crushing it for years, they're on it. I mean, they they have their shit together, you know what I mean? Like they don't play. Yeah, they're on top of it. They got a CFO, CEO, COO, all don't play. You got a little nug in the beard. It's pretty, it's pretty hilarious. I appreciate that. We should you got it.

That's why I like yeah, it's a goatee nug. I wasn't gonna leave it there for the rest of the episode. So you're talking about Ola Runt, obviously, right? Shout out to Ola. How far back do you and Ola go? We were at the elementary school together. That's pretty far. What was a young Ola like back in the day? He was a headhunter, like he played linebacker. Oh, shit. We played football. I played football in fourth grade. Okay. In Glenwood in the hood, like that shit was so fun. You just sticking people, it was just yeah. We had we used to go to regression park, Ben Hill, East Metro, Wade Walker, Stevenson. What's the same. So so for someone, you know, like Ola, I'm assuming Cinematic wasn't the only one that was like, you know, courting him. Everybody in Atlanta trying to sign him. Yeah, so so what was the thought process? You know, what did you love about cinematic? What did he love about cinematic? Like why why did that make sense? Because it felt like family. Sean Moolah, They came to like a showcase.

A lot of, you know, A3C is big. We gotta get you in showcases like A3C. He's talking to you Zaire. No. I wasn't trying to tell him that. That was like Subliminal? Yeah. Oh, sorry. I I just made it super literal. It's coming up though. I think it's in August. Yeah, A3C. Yep. So we'll get him up there. That's where he that's where they found him. Okay, wow. You feel me? Like, you gotta have a real fan base. Was it like a legit showcase or was it one of the like Oh, it is the legit ones. you know, smaller ones? Because I know there's like a bunch of like shitty small ones. I didn't know if they had a show. Shout out to Jason White from String Cut. He hooked me up with some free tickets that night. Uh-huh. Shout out to all the bosses. I've come across some bosses already. Like they showing us, they showing me how to move. I don't know why I'm asking across, but you're good. So felt like family, you know, did they do the like you know, dog and pony show to like really, you know, I you know I just don't What's dog and pony? just like you know, put on this whole like here's what we're gonna do for Ola type shit. You know, what I mean? they did it, they did it.

Yeah, yeah. So what you know, what was their vision behind, you know, kind of Ola. Ola would be where like NBA Youngboy at right now, or Pooh Shiesty, if he ain't get locked up. Uh-huh. Yeah, you feel me? But you know, you know, streets is real is real. So it's like. Yeah, he's really living that. That's why I, yeah, I don't know. So or allegedly. Allegedly. I don't deal with street stuff. That's one thing as a manager. And fortunately, you know, I ain't been involved with like, but I don't want to deal with that's not I wasn't raised on no street. Like they people know that. Like I don't, I don't even want to like, I ain't a part of it. Like you didn't bring the Glock here today. No, like, I don't for what? Yeah. You have a gun to use it. Yeah. That's why you have a gun. So it was like, I ain't on that. Was that tough though? Because you were working really close with Ola? Yeah, I didn't know though. This is my first time like working with an artist.

Okay. I didn't know, like, I wasn't exposed to no street life, like early. Okay. So he taught me how to like he taught I learned a lot from him how to move. Like, you gotta be strategic, how you perform, how you come in a club, how quick is your set, who's on stage with you, who's outside waiting. You feel me? Like, so that was like new to you. Exactly. But I learned it because it made sense, but you know, but me and we we parted ways business, you know, business wise. Like, I'm not his manager, but you know, I got love, like, that's still my brother. I got love for him. And people know I used to do that. Like, I can't count. That's a huge part of my story. Like, I met I've met valuable relationships through him. I met that's how I met Streamcut and like Lucas, who's a big-time man. Yeah, with Lush. Yeah, like met Lucas through Ola. Lucas. We'd love to have you on the podcast. Yeah, I'm gonna tell Lucas. He'll come. I promise you, Lucas.

Nah, he told me in person he would do it, and then I just haven't followed up. Well, he's dope. So I met him with Jason. Like, so seemed like the kind of guy that I like keep relationships. Yeah, I don't like the burn bridges. And you don't really take L's, you take like your L's are lessons. Yeah, yeah, yeah, you can't, it's never a loss. It's just a step closer to winning. Right. That's a big one for me. Yeah. But like, how do you manage all the people in your head? It's true. How do you remember who does what? I'm meant to do it. Bro, because, like, I'm bored for you. I haven't, I've probably met, I've probably met a fraction of the people you've met. Like just for real. Like you've met way more people than I have in this music shit, right? My brain gets fucking like he was the AR where and who did he manage and like this, that, and the third. Like, how do you keep track of that shit? Do you write it down? Yeah, I write stuff down, but I I like it. Like this is what I do. So it comes, it comes like super natural. Like how people meant to play basketball, like how you can't tell me Usain Bolt wasn't meant to run track. Yeah.

Or like LeBron wasn't meant to play basketball or like Lil Wayne wasn't meant to rap. Like they was put on this earth to do something towards that nature, and then they used their platform to bring the next generation up. That's what Wallace told me today was like, bring up the next person. It's not it's not about you. I just like catch myself meeting someone and like blatantly forgetting their name. Like, I'll do that all the time though. I'll definitely forget your name. Thank God. I'm not going to forget, like your face. Okay. But not names, I'm terrible with names. But that's a hidden gem I learned. When you get somebody number, save their number as soon as you get it. That saved me. I used to be like, damn. Because one thing is embarrassing is when you call somebody and their number ain't saved, that changes the whole dynamic of the conversation. People literally pay attention though if you remember if they remember your name or not. Like, hey, what's up, bro? Like when you get an incoming call, you're saying? No, like when I meet somebody, yeah, I'm gonna save their number.

I know, what I'm saying, but but because if they call you, later. oh, right, right, right, right, right, right. And like if Henry's calling you and it's just 404, whatever. you're like, Hello? Right. And Henry's like, yeah, bro, it's Henry. And you're like, oh yeah, of course. Like you're going to somebody's door and you don't know who lived there. It's gonna be weird as shit. Yeah. So true. Oh man, that's like seriously a low-key gem. And if you're good with like names but not faces, you gotta just take like a picture of them and then save it as their picture. See, that's OD. I can't. Yeah, it's everyone you meet. Yo, can I get a picture of you? Yeah, that's too much. Don't do that. Um, something that Fabo talked about was the Shipes like mentorship that he has, right? Like he definitely looks up to Shipes as as a strong mentor of his. Is is that someone who you oh definitely, you know, like what have you learned from him? I mean, he's a legend in this shit. Man, I learned Shipes. He come to work every day. Like, he the same person, hungry, motivated, you know, has a light, always has a light.

Like Nipsey Hussle co-signed him. Mm-hmm. That shows you how powerful that it is. You feel me? And he has a great manager working with him, like Hovane. They're more, you know, I'm working, they always family, but he helped me. He showed me what he was like, bro. You do this right, you can make six figures. He told me that. I was like, okay, bet. So so was it just like the work ethic though, and like that hunger? Work like interests, you know, impacts knowledge, and then knowledge impacts your choices. So it's like it's all connected. That's deep. That's good. Yeah, I mean, just because you know, just a huge fan of everything that he's done with cinematic. I mean, from the old artists that he's worked with over the years. I mean, you know, Joey. Joey Bada$$. Yeah, I think was was uh was was T-Pain fucking cinematic at one point. He's yeah, yeah. And then of course, you know, the new generation with like Nooski, Yungeen

ace, people be shouting out Johnny and songs. Oh, yeah. Well, that's how you like it. Like that's how I know I've made it. Like, no cap mentioned his name. Like, no cap is the goat. Yeah, yeah. You know, from Alabama. So, like. Yeah, did you see the post he just made about how he deleted the Kodak verse, the Kodak feature on Are they beefing or something? Uh no, Yungeen Ace's project's coming up, and Shipes was just, I guess, accidentally clicking, and there's like a clip of him being like, bro, I think I just deleted the Kodak feature. What? yeah, and like, of course, I'm sure he got it back. I don't know, but like he he just posted that recently. That was so funny. I was like, God, if it was anyone else, they would have been shot on on the spot. Yeah, Johnny's heart. so I feel like you're someone everyone you've worked with, like you've known for a while. I feel like or a lot of the people. I I don't want to say everyone, but a lot of the people, I mean, you know, Chi Chi, you've known for a while, of course, like you know, Caleb, who you put, you know, in the room with Henry. I know you guys are still like close, you've known him for a while.

Olaf, of course, was someone who you knew from way back when, right? Like, how important is is loyalty to you? It's it's everything. If if I can't trust you, I can't work with you. Like, I gotta be able to leave like this house, right? You leave me in your house. You expect when you come back, everything's gonna be where it was. You know, people really be stealing from their family, which is sad. You know, it's lessons learned. I've I've made mistakes too. I'm not perfect, like, I've learned a lot from my mistakes. But I'm I still I make mistakes every day. So what's like one mistake that you look back that you you know think you learn the most from? Uh that's a good question. Or just any any good one? I don't know, that's deep. I haven't really thought about that. Cause I feel like everything happened for a reason. I don't look at it as a mistake. Mistake don't really exist to me. Yeah. Mistake. I may have a little regrets, but it already happened. Why why dwell on the past and wreck your future?

Mm-hmm. I feel like you have like the most positive outlook on everything. Yeah, I have to. Now like Nike talked to me about it. Well, what I got to complain about. I'm from I grew up in a two-parent household. Like that's now in my community, 80%, 90% of kids don't have black fathers. Yeah. You feel me? Yeah. So it was like I didn't know that growing up until I got to college. And I'm like, damn, folks really don't have, like, they grew up in fucked up situations. Like most people grew up in some fucked up shit. Like, especially women too. Like women, they be. I don't know why men like to pick on women. Me neither. What can we do? We gotta change the narrative. Black men, we kill each other. It's a lot of problems, but you know, you can't focus on that. You focus on how we can make it better. Cause it's just some stuff you can't change. I feel like you can always make stuff better, but it's certain stuff. Like you inherit it with some things that you can't.

Like I got sickle cell trait. I can't change that. You feel me? Mm-hmm. Like I can't. It's it's her inheritance. What is that? Like, I'm not as familiar with it. Like, how does it, like, what is it? It's nothing bad. Okay, okay. It's just like How does it affect your life though? No, like playing sports to get tired, so I gotta take like iron pills. Okay. So but it's nothing, like you got people with so that's why my pregnant wife has to take iron because she's tired? And then I know if I I know if my girl has sickle cell or something, like the baby could have, or if my girl has sickle cell trait, and I got it, they could have sickle cell. Okay. Like they both pass like the what the recessive gene makes a dominant or something like that. Yeah, some combination of dominant and recessive. Who's the science kid in this group here to figure out me to figure this out? Definitely. Henry. I'm looking at Henry like help me. Henry's a technician. I know.

I was good at math. I was a math kid. Science, I was like, I would get by for sure. Henry would tell you. Oh, man, thanks. Look, me and Henry got so close. I stopped hitting the manager up. I know. That's why I haven't heard from this motherfucker. in months. You went direct to someone. I was like, why the hell I would call his manager, but I'm cool with it. Hello. I know. I might as well just quit at this point. What role do I play anymore in this in this whole equation? I mean, we don't need you, but we can find you something else. I know that's love, though. If you hear of anyone else needing a manager. Uh I'm I'm looking for new clients. Chill, chill, chill. Yeah. No, I really I really appreciate y'all like having me though on here. Nah, for sure, man. I mean, you know, so the positivity, like, there's been ups and downs though, for sure. Like, how do you deal with that? Is that really like where you go into your like, you know, like kind of spiritual side? Yeah, I'll just be praying. Yeah. Just pray. What's been kind of one of the like biggest downs you'd say, like in the music shit so far? Has there been one that's been like a valley?

I be seeing, like, People really be dying. Like artists. Yeah. It's a dangerous industry. It's a tough one. Yeah, it seems like it's been even like more intense recently. Yeah, it's real. I'm not sure if that's just like my own brain thinking. Folks really be dying, like in the rap community. So Yeah. But it's the hottest genre for a reason. Like you can't, people really live in that life. And they're rapping about it, and the world love it. Yeah. Yeah. It's it's some. Well. What type of music y'all work out to? Like if y'all needed to get pumped up. What y'all playing? That would require working out. Yeah, well, first of all, but no, yeah. Back in the day, it would it would be some, yeah, it'd be like, like, even in the car. some street shit. Right. And you don't even got to be from the street, but I can feel the energy Which is is that toxic though? I'm such a podcast. yeah, it can be. That's why you can I can't listen to rap music 24-7. I'll go crazy. I hate it. I gotta switch the gospel. Like I was raised on Earth Wind & Fire and Temptations and Al Green, I love it. And the O'Jays, I love it, man. you feel me?

Diana Ross, Anita Baker. Like the list goes on, Whitney Houston. Yeah. But you're not on the treadmill listening to Anita. No, you can though. If you're walking in the park. Yeah, exactly. Yeah, see it. Or Aretha Franklin type. Like, it's so much great. Sam Cooke, Marvin Gaye, James Brown. Like this guy has great taste. Mm-hmm. I love like I love that. I love Soul and Funk, Man. Yeah, I really, yeah. Yeah. I was definitely like a parliament guy and like Earth Wind and Fire for sure. Temptations. All those types. Yep. Yep. So there's a Grammy nomination for H.E.R.'s project, right? Right. For Back of My Mind. two Grammy nominations. Yep. Two. So he has two records on there? Best, yep. Best No, best like nominations, like Best Believe is the album, best album and best RB album. Okay, yeah. Nominations. Okay, wow. For the song he did with um Find a Way with Lil Baby. And then the remix with Lil Durk.

Oh, okay. I thought it was for the her project. Yeah, it is. Okay. They on the record. Oh, they're on that. They're on that record. Okay, wow. Okay. How much this is something we talked about with this producer, Ashley Ashley. Um, how much weight do you put on like an accolade like that? It's cool, but it's like it's like saying, okay, I I did I had a good game yesterday. So what's the next game? Right back to workout. Yeah, it's like it's kind of like the what have you done You can't you gotta stay balanced. Yeah, it's kind of like the what have you done for me lately type shit. Shit, like stay balanced. Like, you gotta be humble, but you gotta be hungry. Like, do you celebrate a little bit? Oh, yeah, yeah, yeah, yeah. That's why I like smoking. Like, that's my celebration. Like, it's not a big drinker. Then I work. No, I don't like drinking. A pop of champagne bottles. Because I almost, you feel me? Like, an officer helped me. Like, I was speeding. I could have got a DUI. A scary situation. Like, so every time I think about drinking, I be thinking of the blue lights. Well, shit, weed's not legal here yet.

Yeah, you're right. But it's like it's a you right. It's a shut it, Henry. It's just, it's a controlled thing, like a technicality. I feel like you could drive, you could drive when you're smoking, but like you can't drive drunk. Yeah. There's a difference. Yeah. Like I said, there's a difference. Drive away slow. And I don't just see. My parents in high school would have disagreed. I can't even smoke the whole blunt no more. Like, I just yeah, I smoke papers and I keep I use a hemp wick. Because it's dangerous. That's healthy. It's in the lighter fluid. So I even try to smoke naturally. Like no tobacco, nothing that's going to hurt. You know what I'm saying? Yeah, no spliffs. Nah, hell no. I can't. Man, I was a spliff fiend when I was smoking, man. Yeah. I feel like you'll be on the uh five, ten years verse will just be on the edibles, only edibles. So yeah. But no, but like I just want the cleanest form. I want people to know, like, I'm building something special as a manager. No verse management. Like, I really stand on that. I had to learn my brand and my concept, you know. I have like seven producers.

Yeah. Three or four artists, songwriters. How much time are you putting into verse management versus catastrophe? This is like the same. This is the same. I'm the same. I'm managing the same. They're the both the same clients. Mm-hmm. You know. But you you also provide the label services. Right, label services and management services. As a manager, yeah. Yeah, yeah. So they're one in the same, almost. Right, right, right, right. Mm-hmm. So I'm standing on that. Like looking at anyone who wanna help me and learn. I got a great dude named Shiv who do all my graphics and websites, EPKs. Okay, we might need to get his number. He hard. We might need to tap in, bro. Shout out to Shiv. Shout out Shiv. I can't do it without him. Yeah. So what is catastrophe? Because I know that's something I've seen you super excited about. It's like what you make it. A catastrophe, you know. This is just used as an event in your life that really stands out and changes you forever. You feel me? It's gonna be something you're gonna remember for the rest of your life. But we changed the words, so it's your meaning. It's not spelled like actual like catastrophe.

It's unique to us. To kind of get rid of maybe some of the negative connotations. Negative, right, right. Like how Def Jam don't spell Def jam. I don't know if they meant to say it like that, but yeah. I think so, because Def was like a word that they know, that shit's def. Right. So they changed it. That's a Def jam. Something like that. Yeah. You know, you have like but so is it a is it a label, right? Or okay. Yeah, just for those that like don't know what it's about, Yeah, yeah. that's definitely cool, you know, of the meaning behind it. But like, you know, what is it setting out to be? I mean, are there producers? that you have? yeah. We want to get our producers matched up with everybody, you know. We want to get a major fund in it one day, hopefully. But if not, we're gonna rock independent. Yep. But like I'm always look for collaboration and building. Like, you can't do this without building. Yeah, you need that bag behind you from somewhere, like it costs a lot of money to make records. Indeed. A lot of people put their time, people got full lives and kids and problems. It's like you're dealing with everybody else's time, so it's, it gets serious.

Yeah, how do you how do you like spend your day? You know what I mean? Like, like, are you very organized with your time slots and stuff, or do you kind of just go with you know whatever you're feeling? Like he doesn't have an assistant yet, so my girl, my assistant. There you go. I was gonna say, Nike seemed to have shit locked down. And I got Shiv is like an assistant too. He helped. But no, I just wake up, you know, work, check emails, just check emails all day. I'm working all day, yeah. So it's really just on the emails, just like that's why you gotta enjoy what you do because I'm doing this all day. Yeah, that's what they don't tell you about entrepreneurship and working for yourself. It's actually more work. people are like, Yeah, I'm not gonna have a boss. This is gonna be great. You're gonna work twice as much. Yeah, you're working way more. Like you are your job. That's why you gotta love it. Right. So I've changed my purpose and shifted my mindset and found my why, and it came together. Yeah. So, you know, five, ten years from now, right? Like, where do you see you know yourself? Like,

Just being like my team being the biggest, Chi Chi being the biggest producer continuing, you know, Section 8 being the biggest producer, my producers, you know, Spider Building. Sire, have some plaques. Suburban. Gianni, you feel me? J-Rock hard. Everybody hard, man. So mainly producers, you think is like No, I got artists too. I got I got some secret weapons. You how different is the artist game from the producer? No, I like I like the artist game because you could be more creative. Yeah. Than the producers. Like at the end of the day, everybody wanna be the artist. I don't care who you are. You wanted to be an artist. Or some more. Except for you, apparently. No, I wanted to be if I could rap, I would have been rapping. Okay. Just realized you can't rap. But I'm I'm 26. Yeah. This is almost over with for me rapping. Yeah, I mean, people have come out a little later.

Yeah, Jay Z started at 26, but 2 Chainz didn't blow up til damn near 30. Yeah, but them folks really had names already too before they were rapping. That's what people don't realize. Like Lil Baby, Thug, 21, these folks got names already. Mm-hmm before they were rapping. They used rapping as an avenue to get out. Mm-hmm. Nah, for sure. Anything else? You want to make sure that the uh that the people No, I want to say thank y'all, man. Like y'all, y'all building something special. It's a blessing. Y'all asked me to be on here. That's very grateful. And I'm humbled. Like it made me want to go harder. Made me feel like I'm going in the right direction. We're super impressed with everything you've done, man. Continue to do for real. Yeah. No, that means a lot. Y'all seen the growth, you know. Yeah. Yeah. Henry showed me a lot too. Like, Henry showed me stand on stuff. Like, Henry, if if he's if he's like got other sessions, you communicate well, you let me know. Like, this is not a good time, but we could come back here. Like, so I've learned that from you, and I learned that from you. Like, you don't never have no hard feelings.

Mm-hmm. Yeah. You always have a smile on your face, and you're gonna come with the energy to help your clients. So it was like I learned from y'all too. I pick up on what everybody does, and I try to apply it to me. There's something to learn from everyone, Yeah, it is. if you look Even the worst person in the world. You can still learn something from them. Like, even though the most negative person wanna be happy about something. Something gets them moving. Mm-hmm. They want to be happy about being negative. Right. That's some crazy shit. Well, you better get moving, bro. Because we're about to enter a final segment of the one more time podcast. Let's do it. It's just not over, man. Oh, it's not. No, buckle up. How much time we got? We got a session to go to. Well, you're here now. You got time for this. Luckily for you. It's called the rapid fire rampage. So the quicker you answer the questions. Oh, let's do it. This is really on you as as to how quick this goes. Correct. So I'm starting with some short answer questions. I'm gonna hit just hit you with them. Rapid fire.

Here we go. Rapid fire rampage episode 47 with verse. Rampage! What would be the verse management motto or catchphrase? I'm gonna give it, give it your all. Love conquers all. Boom. Over the years, what personality trait has gotten you in the most trouble? Oh, that's a good one. Got me in the most trouble. Like just being too sensitive. Don't be, you know, don't wear your heart on your sleeve. Don't take everything personal. It's a good one. It's a good one. People don't really care about you. Like, just keep going. They got their own problems too. Yeah, and they're focused on their own problems, not yours. Right. What is your favorite hobby to get away from music? Sure, like playing basketball or something. How many grains of rice would you eat off of a prison floor if you earned a dollar for each one? I don't know. You wake up as an owl.

What is the first thing you do? Sure, I'm finna learn what owls do. Figure that shit out minute by minute. What is one job you could not be paid enough to do? Like be a runner or something. Like track? Unless it's like for Jay-Z or something. No, he's going back to his food runner days. Oh, yeah, yeah. He's like, Don't take me back, Henry. Don't take me back. That's good. That's good. If you were a plant, what would you be? I want a dandelion or something. Nice. That's cute. That's adorable. You have to delete three states. What are they? Probably uh that's messed up. Kind of. They're all gonna live. They can relocate. I'm not answering answering that. I'll combine Minnesota, North Dakota, and South Dakota. Okay.

He's like, that's not fair. And here are the easiest answers. He rattled those off real quick. Verse is a hot dog a sandwich. Yeah. What is your favorite curse word? Damn. Part one of the rampage. Part one. Honestly. Pretty rapid. Pretty rapid. You're doing good. There's two more parts. You must really have somewhere to go. There's two more parts we can get you. We're gonna speed it up because it is the rapid fire rampage. This is a this or that portion. I'm gonna give you two choices. Just pick the one that gravitates towards you the most. Here we go. Rampage! Managing artists or managing producers? Both. Streaming money or show money. Both money. Rapping or singing? Both. Verse, you're really going against the whole point of this. This or that. I would say both. You didn't want to pick.

That's like saying water or food. It is, but if you had to choose, you should choose water. Water. You can live longer. Yeah. Both of them. Work from home or in the field. Both. Gosh, This is how this is gonna go. Okay, maybe this one. Hawks or falcons? Oh, both. God damn it. Yo, give them something that's like you can't actually choose one of the answers. I'm looking, but like uh like spider versus snakes. Okay, give them that one. Spiders or snakes? Neither. Oh my god. This fucking guy. We're gonna find one. We're gonna find one. Chinese food or Mexican food? Oh, Mexican food. Okay. Okay. Thank God. Sweet tea. It's both for me, though. Shut up, Ben. Sweet tea or lemonade? Say Arnold Palmer. Put them together. There you go. Okay. Live the rest of your life with one giant hand or one giant ear. I don't know. I don't even think like that.

That's why we're forcing you to think outside of the box. Rapid fire rampage. Giant hand or giant ear. Giant hand or giant ear. We need to know. Giant book. Okay. Oh my gosh. Well, that wasn't a this or that, but something. A wife who never hugs you, or a wife who never calls you. A wife who never hugs you. Damn, that's a sad situation. It's just it's just hypothetical. Yeah, it's not real. We're just having fun. Don't call me because we could talk in person. Good answer. Oh, see? I knew that answer. I knew you could do it. One year without the internet or one year without bathing. Uh without the internet. Part two of the rampage. Part two. Yeah. Very good. Was it there? was a one. I mean, it was fast. I'll give him that, but we didn't learn a lot about verse. That's okay. Moving into the word association.

This one he can't. He can't. You did learn a lot. I answered it. Yeah, you did. I agree with both of them. I guess we did learn something from that. Yeah, technically. For sure. There's his damn positive spin. No, you did learn something. You did put a positive spin. on it. Here we are being negative. He's like, no, Henry, Ben. Final. Final segment of the final segment of the One More Time Podcast. Word association. I'm gonna give you one word. You just say the first word right off the top of your head. Got time for it? You got two minutes? I'm good. It's gonna be rapid. Here we go. Rapid fire rampage. You understand the word association? Rampage. It's gonna come quick. Rampage. Manager. Manage. Oh my God. All right. We're gonna turn this around. Mouse. Mice. Oh god. Circle. Square.

Okay. Okay. That's a good one. That's a good one. Camera. Kodak. Haircut. Temp fade. There we go. We're in a roll. Chemistry. Progression. Plaque. Hits. Broccoli. Asparagus. Or cabbage. Ugh, cabbage? No, no, no. Cauliflower. Keep it at asparagus. I think you had it right there. I like broccoli and asparagus. Harvard. Princeton. Sunshine. Rain shine. What? Jupiter. Mars. Stock market. Crash. Yeah, it's ugly right now. Lil. Dirt. Studio. Home. Earthquake. Earth, Wind and fire. Magic city.

Uh cheetah. Glock. Oh. Glock. What's that one would say? Glock was your answer to Glock. We don't want you to say anything other than what you want to say. What is The first thing you think of. Yeah. No. No. That works. Okay. Yeah, this isn't like a prompted. There's no correct answer. It's not a scripted thing here. Okay, here we go. Catastrophe. What a rampage. Yes. He salvaged it at the end. Good one at the end there for sure. I love y'all, man. No, we do. We love you too, man. We appreciate you coming on. Your perspective, like the positivity that you bring to this shit. Cause this shit's hard, man. I mean, this music shit is. not for- Y'all motivation. If I see Henry posting every day, I can't stop. Yes.

There you go. We gonna know. Like, you gonna know. We we don't want to look at each other and be like, oh well, what you up to? What are they doing? Yeah. How are you? Oh, you phony. You aren't really dedicated to the grind. Yeah, yeah, for sure. No, I mean, you can definitely tell that you are dedicated to this shit. You really love it. I'm getting there on both sides. It's gonna pay off. Yeah, it's already seeing some, you know, fruits of the labor, but I can't wait to see. I mean, the way Chi Chi's been going, I know that you're about to bring the whole roster, you know, going crazy. So really appreciate you coming on, man. As always, it's all love with us. You know, one of the first guys I met, you know, getting into this shit. So, like, to have you on the show 47 episodes in is fucking. It's too late, honestly. So, yeah. No, I came in at a good time though. Yeah, it feels right. I'm gonna market this too. Hopefully, I know. I'm gonna take some parts of it, promote y'all podcast. Like, we appreciate that. thank y'all for giving me a platform. And it's crazy. I have vlogs coming out too.

So this like fits well in my series. Supporting content for that. It's like my third vlog, you know. So perfect. We love it. That means a lot, man. Y'all family. Yeah, that's love. No, that's love, man. Appreciate you coming on. Henry, until next week. What are we doing? We're getting out of here. We're getting out of here. Peace. No. Middle finger to the law