Managing Grip & Getting Him Signed to Shady Records ft. Tigg
In this episode of the One More Time Podcast, Tigg talks about Grip signing to Shady Records, running the race with blinders on, willingness to be flexible and more! Tigg is the manager for Shady Record's most recent signee, Grip. After his first stint in management didn't work out, he packed his bags and headed for New York City. While working oddball jobs and then alongside Premium Pete, Grip sent his album "Porch" before it was released and Tigg was immediately sold on the vision. While putting plans in motion is key, Tigg is big on being willing to adapt to new opportunities even if they weren't part of the original plan. With help from Brent Faiyaz's manager, Ty Baisden, Tigg found himself on a Zoom call negotiating deal terms with Shady Records' Paul Rosenberg. Grip's "I Died For This!?" was just the beginning - can't wait to see what they do next!
Find the guest:Tigg on Instagram
Full transcript
Timestamps jump to that moment on YouTube.
They were running the race, but at the same time, they were peeking over, like looking to see, like, yo, where's everybody else at? You know, you can't look at another person's fan base and be like, oh, yo, those should be our fans, or you know, how come we don't have this or whatever? You know what I mean? You just kinda gotta run your race, and when it hits, it'll hit. The One More Time Music Podcast. Genuine Conversations with Genuine People about Music, hosted by Henry with a three and playback Ben. One more time, one more time, one more time. Ladies and gentlemen, welcome back for another episode of the One More Time Podcast. Looking forward to this one. I think we prepared for this three months ago. The day has finally arrived for episode 38. Highly anticipated. Highly anticipated. Hope you guys enjoy. I'm your host, Playback Ben here with my co-host, Henry with a three, aka The Trap Jack Black. I prefer the white ice cube, but that's what TikTok prefers as well. But Henry, who do we have on the podcast today, my friend?
Welcoming in on the 38th episode of the One More Time Podcast. You know him from Def Comedy Jam and the Rush Hour series. Legendary comedian and actor, Chris Tucker. Yo, Chris. Shamon Lee. Shamal. Someone just sent me a Jackie Chan clip of him like accepting an Academy Award or something. After all those years. This is perfect timing. Yeah. In all seriousness, folks, we have Isaiah aka Tig on the podcast. You know him as the manager of Grip. Gentlemen. May or may not DJ a few times here and there as well. I know him as a childhood friend that I hooped with. Absolutely. So yeah, I mean, speaking of that, like, Tig, I mean, you grew up right around the corner from here, right? Yeah, yeah. Went to went to Smoke Rise Elementary School. Smoke Rise. Shout out to Smoke Rise. Yeah, Smoke Rise, Henderson Middle School, Tucker High School, you know. So, yeah, sir. The Tigers. Right around the way. But but you also have some international blood in your family, right? Yeah.
yeah, yeah. Where is half of your family from? So my pops was actually born in Morocco. Um, but they all kind of migrated, not migrated, but they all moved to uh South France, Marseille. So his mom, uh his sister, brothers, you know, everybody. Yeah, but in uh France. Yeah, Marseille, France, man. Crazy. What's like the biggest cultural difference? You know what I mean? Like, cause because I assume you've gone back and forth, you know, you've been to France throughout your life. Like, I've never been to France, so I'm actually asking, like, out of curiosity, what you know, what are some of the biggest differences, would you say when you go over there? Damn. Uh I would say uh, well, when I was younger, um, I would say they were kind of just behind on stuff, you know, stuff we were listening to. From a culture perspective, yeah, yeah, yeah. Music we were listening to, um, movies, whatever, you know what I mean? It was like a six, eight month lag into what they were listening to and what they were seeing, what they were playing on the radio, shit like that. But now, um, it's not a huge difference now, you know what I mean.
But no, something I found so cool. We were just chopping it up about you know, kind of old school hip hop and whatnot. Yeah, your cousin was in Jurassic Five. Yeah, I didn't know that. Shout out to your cousin. Yeah, my cousin's uh Charlie Tuna. Um I never know that. Yeah, I don't know. Um it's my job to know here on the One More Time Podcast. Yeah, it's actually crazy. Yeah, yeah. But I mean, we were uh we grew up, we didn't even listen to them like that. We didn't know, I always heard, like, yeah, your cousin's a rapper, your cousin's a rapper. I'm like, all right, cool. And then we heard like their one big song, not their one big song, but like their biggest song to us was that song What's Golden? Okay, and um Yeah, because like Concrete Schoolyard is another one or something like that. Yeah, they got a shit ton of them. Yeah, I dove in, I'm like, oh shit, these guys are fucking massive, you know what I mean? They have, like, huge cult following. He tours to this day, yeah. crazy. So it's like, yo, it's crazy to see. Yeah. You know what I mean? So what was the role of music early on for you, like in your childhood? Um, of course, my my parents are always playing music. Um, I played in the bands.
I started playing like violin when I was like five or something like that. Nice on the strings. Let me find out. Yeah, Yeah, yeah. So I started with violin and then moved over to cello. I played cello for like three years. Yeah, I was like, I thought you were a cellist. Yeah, Yeah, yeah. I started with violin though, but moved to cello. Um that's hard. Went from cello to alto saxophone. I wasn't out. I'm I have an alto sax. I've actually brought it over here to the studio. Oh, can you still play? Yeah, I mean, no, I don't still play. I'm very busy. I'm very busy. Tig. You could. But yeah, I I busted it out actually, you know, probably honestly now It was, like a year ago. But yeah, yeah. But yeah, that's that's dope. I mean, you were also someone that was always trying to get like new CDs. You were, like a big like CD store guy. Man, like I was burning CDs, man. Okay. Yeah, yeah. So I would go over to my boys' house, burn CDs from them. I'd of course try and get some from fucking media play up there off 78. I was at that media play, right? Yeah, yeah, you were there. Everybody was there, man. The the uh the targets and shit like that, wherever. Um, but yeah, taking my brother's CDs too.
My oldest brother, he had a huge collection of stuff, man. But he would listen to a bunch of different music, all types of rock music. Um hip hop. Nah, my oldest brother, Simeon. Shout out, Simeon. Yeah, he's probably like I think he's 14 years older than me. Oh damn. Wow. Yeah, so I'd go in his CD book, man, and I'm pulling out stuff from like the police and Smashing Pumpkins, all the way over to 8Ball and MJG. Cool collection. fucking, yeah, yeah, yeah, all kinds of stuff. You know what I mean? Kim, uh, you know what I mean? So that's dope. Yeah, just hearing all types of stuff, bro. That's dope. So far out family. Oof, Fartherout.com. Fartherout.com. Yeah, the voice. Was that the domain? Yeah, that was the original name. We actually went by Fartherout.com. No way. Yeah, yeah, that's how it was stylized on Fartherout. I thought that was their website. No, it was the website too. That's why it was so dope. I used to love it. You know what I mean? But yeah, Fartherout.com. because people was like, yeah, Fartherout.com. And naturally, they'd go to it. They know where to go. Yeah. Crazy. We ran into something.
with that. So for those that don't know, oh go ahead. I was gonna say we ran into something with that. A guy was just like, is this say Fartherout.com? Oh, shit. And Ever since then. I was like, oh, fuck. It's an honest mistake. Yeah, for sure. Yeah. For sure. You can never look at it the same. You can never look at the same. And I think that's had a hand in it changing a little bit. No way. Is that when it became Far Out Family? They wouldn't say it, but I think it had slightly in the back. That's funny. You know what I mean? So Farther Out, man. Fart her out. So for those that don't know what was Fartherout.com slash Far Out Family? What was that? Yeah, it was a collective, man. It was uh Glenn Sadler. Shout out Glenn. Yeah, Tobias, Bias the Black, Ray Harrison. Um he goes by the living. He's still very active out here. Um all of them are still active. Um, Devin. Um, but it was just a group of us, man, like uh, you know, we kind of, you know, saw ourselves as not the average type of guy, you know what I mean? We weren't listening to everything everybody else was listening to. Yeah.
Like I said, I was listening to the fucking sting and fucking in high school listening to Maroon 5. and just, you know what I mean, just wasn't like a normal type of thing. Of course, we were still listening to our Waynes and our TIs and all that, but um, we just kind of had a more type of eclectic type of thing. Yeah. Um, so they were making music. Um, I loved what they were doing, you know what I mean? Um, you know, so I just kind of jumped on as management. We were throwing shows. Oh, yes, I was gonna say you weren't rapping. No, no, no. So so you started out just kind of like assisting their existing manager, right? No, they I mean, yeah, I guess so. Or I guess kind of coming on to help what was already going on, right? Yeah, so and it wasn't like too much going on. They were all recording stuff. Sure. So we now kind of came to the the idea of we're like, yo, let's start throwing our own shows. You know what I mean? So I started assisting with that, just doing like small stuff, researching, literally Googling Indie Acts in Atlanta. You know what I mean? Starting from square zero and just finding people, you know what I mean? And you know, we started doing house shows at this spot called uh Be Atlanta over there off of 20.
Yeah. Be Atlanta House shows. We were doing like one every two weeks or so free to get in. We just get a keg and people would come in, we start charging like five bucks, six bucks, whatever. But um yeah man brought a lot of people through there. Went from there to you know a bunch of venues around the city. But so there was another manager though, right? At first? A dude named Devin. And so that didn't end up working out and I think you kind of stepped up as the you know front manager for them. Yeah. In that time that you were kind of playing the number two or I guess a support role what did you see like working maybe for what the other manager was doing and like what did you see as something that you maybe wanted to do differently you know what I mean yeah um that's a good question man. I would say he was super like business oriented. You know what I mean? Like he was super like methodical Hey, shit, yo, we need to do this, we need to do that. We need to have a, you know, we're having conference calls once a week we're having deliverables for next week's conference call, we're having this, we're having that, whatever.
Um, but at the same time, I think he would overlook the actual creative part of it. You know what I mean? Like how you can't just you can plan shit out as much as you want to, you know what I mean? But you have to be super like flexible with your plans. It's not always gonna go according to how you want it to go, you know what I mean? Um, and you gotta, you know, especially with this music shit, you gotta like see it. I don't know. I I love the shit. I love the music, you know what I'm saying? I love seeing where it goes. I love seeing people who are pushing shit, um, seeing people who are active, you know what I mean? Uh he was more so looking at it like, okay, these people have numbers, this is gonna make X, Y, Z. let's do it like that. Yeah, I'm more so like, hey, we should probably mess with these guys over here, you know what I mean, because they're gonna be bigger than this guy is right now. Yeah, let's build this relationship, let's do that. It's gonna be hell of a lot cheaper, you know what I mean? Like, so um, I was kind of more so in like the nooks and the crannies and shit, and he was kind of more so like overseeing it, you know what I mean? So once I guess we weren't turning any profit, you know what I mean? And it's like, all right, so uh what are we doing about that?
What we're really doing, you know what I mean? So, you know, he decided to go his own way, you know what I mean. But he's a super super successful dude, excuse me, super smart dude. Uh, we're still cool to this day, you know what I mean? So, yeah. Yeah, so I mean, you guys were you know getting some shows, but you know, you kind of mentioned y'all started putting on your own shows. I mean, you guys were almost equally a promoter as you were a collective, like a thousand percent, you know, of artists. Yeah, a thousand percent. What was the strategy there? Was it really just because we had someone else on that did a similar approach where like they just wanted to be on the bill with other artists that they thought were like in their lane or popping or whatever? Was that it was the exact same thing, and we couldn't get any shows ourselves, you know what I mean? Like, we were. I was, I couldn't tell you how many emails I've sent out trying to get shows. Yo, book us here, yo. Yo, can we get in here? Can we open for you? Whatever, you know what I mean? But just bring it up. But if you combine, oh yeah, for sure. But if you combine a bunch of artists together, and everyone kind of pulls their own weight, you can make a show happen. Or or if you even like, you know, pull out an artist who has a little name in the city, you know, give him you know a few bucks, you know, you're on the bill too.
You can make some bread at the door. You know what I mean? So that's what we started doing. Um, we had people like Scotty ATL. That's when he before he was doing the grills, he was rapping. Grills by Scotty. Yeah, yo, I'd love to have Scotty ATL on the show. Oh, for sure. Scotty, yo, if you're out there, I would love to have you. I'd love to have one. I mean, hearing his story of like transitioning from only an artist to like what he's done with his you know grills business. Yeah, that'd be a dope episode. He was uh he was popping too. You know, yeah, I saw him live multiple times. Yeah, yeah, you know, yeah. Them Two-9, uh EARTHGANG, Quentin Miller, JID, fucking uh money making Neek. Yeah, and so what were some of the most memorable shows that you put on? I remember we did a show with uh Mary and Mariba, um, which went really well at the drunken unicorn, I believe. Um legendary venue, yeah, yeah. I mean, I don't really remember too much about those shows. I just remember we were doing it, we were having a good time. How about the first show at Smith's?
First show at Smith's Olde Bar. I don't even remember what who was on there, anything because I've done so many more shows at Smith's since then. Yeah, I've done first ones with Grip too. So like I'm thinking about Grip's first show over there. I don't I can't even recall. You guys did the first hip-hop show ever. Did we? At Smith's, I'm pretty sure. Oh did we? I'm pretty sure it was literally like they didn't have they, I mean, people were scared of hip hop shows. Yeah, no, for sure. You know, that would be violent fans, but whatever the fucking stigma was. That makes sense, though. So that makes a lot of sense. Yeah, like I'm pretty sure you guys were like the first ones to get allowed in the door at Smith's. Yo, you might be right, bro. Because they were real like stiff over there. Like you walk in, they're like, they wanted folk and alternative. Yeah, you know, absolutely. They used to have a Jack Daniels showcase there, like once a week, maybe once a month, I don't remember. But uh, yeah, it was like straight country music. Yeah. And there were like two people in there. I'm like, yo, my parents went there like a long time ago. And it was not, yeah, There was no hip hop.
Yeah, I'm pretty sure you guys were like the catalyst for them starting to do it, because you like packed that room out. Yeah, definitely. I so I remember packing out some rooms over there with them, yeah. For sure. I couldn't I couldn't tell you who was on the bill, but yeah, it doesn't matter. First, first hip hop show ever, at Smith's soul bar, that's legendary. Yeah, now that now there's plenty of hip hop shows that come up every day. But so obviously you're you know, you you're no longer with far out family, and even back then when they were still, I guess, you know, doing their thing, you guys parted ways. Yeah, right. Like what what wasn't working, if you don't mind me asking, like, yeah, no, it was just, I guess, um, you know, artists are gonna do their thing, you know what I mean. Um, some of them gonna want to record, some of them aren't gonna want to record, some of them are gonna release the shit they record, some of them aren't. You know what I mean? So while I'm pushing for, you know, yo, let's get some shit out. Let's, you know, because I'll how I look at it is if you're not like dropping some shit, actively doing shit, like you're just regressing every single day. You know, what I'm saying? Everyone else is dropping
It's like a treadmill, bro. Like, if you stop running, bro, you're gonna go fucking backwards till you fall off, you know what I mean? So it's like great analogy, yo. Like you gotta do something. Uh of course, not every single day. You don't want to like oversaturate it, but you gotta be active, you know what I mean? So there were points where you know, we weren't dropping shit, we weren't doing anything for months and months and months at a time. You know what I mean? Like some of their best work, I still don't think has been released, you know what I mean? Like, yeah, but um collectives don't work that well, bro. I've noticed that. It's tough man rap collectives, man. I don't know. Shout out Spillers Village, they're doing very well. Shut up, hell yeah. I think it can it can work, hell yeah. But you get a lot of creatives together, yeah, and it's sometimes tough, especially then how do you handle the business side of it, right? So making the music might be easy, like you said, they had fuck tons of dope records. I'm sure a lot of collectives out there have fuck tons of dope records, but like, how do you release them? When do you release them?
Who's getting what? This, that, and the third. You know what I mean, no, just a part after that, man. Like, you gotta have um, I'm not gonna say they weren't confident in releasing their shit, you know what I mean? But they were also at the same time, they were looking like they were running the race, but at the same time they were peeking over, like looking to see like, yo, where's everybody else at? You know what I mean? And you you kind of can't do that. You just kinda just gotta drop shit, man, and let people come to you, you know what I mean? Like it's you know, you can't um look at another person's fan base and be like, oh, yo, those should be our fans, or you know, how come we don't have this or whatever? You know what I mean? You just kind of gotta run your race, and when it hits, it'll hit, but you just gotta keep fucking moving, you know what I mean? So it's a good one, bro. Gems from this is why I was so excited about this episode. That's huge. I mean, we've talked about that before of like having blinders on, yeah, yeah. Because and and I but I get caught up in looking at well, who's doing what you know we all do, so it's a lot easier said than done, but like if you can really just focus on being consistent, yeah, being true to what you are, yeah. Yeah, there is that law of attraction, somewhat that you know, inevitably you're going to start finding who is meant for you, and then you kind of lean into that, you know what I mean?
No, absolutely, man. I mean, having the blinders on is key, man. And I I think people forget that the world is super abundant too, and people think that someone else's success. It's not an or, takes away from their shit. Yeah, it makes their success harder. There's plenty out there. For sure. It's an and game. It's an and game. Truly. Truly, truly. It's enough for everybody to get some out here. Yeah, that's true. Yeah, so you know, after that, what was your next move? Was that when you moved to New York? That is when I moved to New York. Okay. Um and so tell us about what you got into when you were there. I got to New York, man. Went to the dark side. Cold as shit. Yeah, the cold side. I went there. I want to say it was like August or September. Um, it was getting a little chilly. Um, I didn't have any fucking, yo, I didn't have a job, I didn't have anything. I jacket. I thought he was gonna say that too. bro. He did. I'm like, no, fuck it. I had a jacket. Okay. Hoodie and a jacket. You know what I mean? I was warm. But uh no, I got there, but jobless. Job fucking jobless, bro, for sure. But but cozy.
Yeah, cozy but jobless. If you lost that jacket, you might be in trouble. I stayed at uh, you remember Bear? Bear, man. Of course. I stayed at Bear's uh sister's crib with uh uh his sister and her daughter. I stayed in a little guest room. Um, and I got a job overnight working at the gap. So I worked there for like six weeks, something like that. That was awful. Shit was fucking awful. You know what I mean? Like I'm shoveling boxes and shit, like you know at the time I'm thinking like, yo, man, I got a fucking college degree. I'm like, what the fuck's going on? I shouldn't be doing this, whatever. But like, none of that shit fucking matters. You know what I mean? Like, yo, you're never too good to one, get a job, you're never too good to do any job. If you want some bread, you're gonna do something to get it. Yeah, you know what I mean. So that's how I was. I was I was working at night and um working during the daytime too. You know what I mean? Trying to find different gigs, different jobs, whatever. But like, were you chasing a music career?
I was still watching. Or did you literally just move to New York just because you wanted to live in the city? Yeah, I wanted to live in the city. Had nothing to do with music, right? I love the energy. So we recorded, okay. So we're far off family. We recorded an album there. Okay, like I want to say a year prior, 18 months prior, during the summertime. And I fucking fell in love with it. We were there for a week, it was just recording. He was drinking the New York Kool-Aid, man. Yo, it was Recording. partying, drinking beer. Yo, I'm telling you, it'll get you. Oh, I trust me, I've summertime. I've had that with New York and San Francisco both. They almost stole they almost stole me from Atlanta, man. Yo, summertime in New York is dangerous, bro. Like, it's just it's a beautiful thing. You know what I mean? Beautiful women everywhere, it's good food, people all over the place, people in fucking parks, music blasting. It's just a good time. For sure. So um, yeah, I was like, yo, man, I'm don't really want to be in Atlanta. Shit. Let's let's see what New York's talking about. And it happened for yourself. Yeah, yeah, yeah. I love it. yeah, so you're working like, you know, any job that will kind of pique your interest enough to stack your bread up and just kind of figure out what you want to do. I mean, what when did the next kind of like industry connection happen?
Or like, you know, were you getting involved with the industry at that point? So um Grip had actually put out a project. Um, I think a little bit before I moved to New York. Um, and I had it on my computer. I hadn't listened to it yet, though. You know what I mean? So I was at the crib, and I've been knew he could spit and shit like that, but I just didn't listen to the project, you know what I mean? So it was one day I'm at the crib. Should have listened to it, bro. Yeah, yeah. I was like, press play and shit. Like fuck, let me play this shit. He was so bored, Grip, that he finally decided to put your project on. Let me play this shit real quick, man. Yo, put that shit in, bro. And I was just like, holy shit. You know what I mean? It all just came rushing back. Oh no, ah, hell no. We gotta do something. You know what I mean? So, but he was just an acquaintance, or like what was he to you at that point? You know what I mean? Like, how did you have this project on your hard drive? Yeah, so I've known Grip through uh a mutual friend, Nick Lucia. Shout out Nick, shout out Nick Lucia, man. Love Nick. they used to work together at Kroger up the street, you know, what I mean? over there off Rock Bridge. Um, and yeah, he introduced me to him one day, rapping and shit, you know what I mean?
And we were just kind of cool ever since then, you know what I mean? Um see each other throughout the years and shit. That always cool. We never really had like a super strong relationship. We were always super cool. You know what I mean? Dap him up whenever I saw him, smoke some weed, whatever, kick it, talk, whatever. But um, yeah, man, hit him up and was just like, yo, like what you doing? Like, what's going on? So that project was the one that made you decide to take it more seriously. I mean, not even take it more seriously, but I just also because I was doing my own shit before then. Like he was putting out music before too before that too. You know what I mean? I was working with Far out, he was putting out shit. Yeah, he was coming to other shows, you know what I mean? So um, you know, I guess it just after I stopped working with Far out and I kind of just got it out my system and shit like that. Yeah, I was ready to, I guess, receive new shit, you know what I mean? And yeah, and and so you hit him up to just kind of see like how could you help? How could I help? Yeah, you know what I mean? Like, yeah, no talk about anything. I was like, yo, bro, what you got going on? How can I help?
Yeah, you know what I mean. From the time that you kind of hit him up, you know, what were some of the moves you started to make, or like what were some of the tactical things you were doing? Cause I mean, you guys, you guys were in different cities, and I know that that's hard for some managers and and their clients, right? To be remote. But like, what were some of the things you were doing at first? Well, first, man, like, I think we just really just got to know each other first and foremost. You know what I mean? Yeah, you know what I mean? Like, yo, can we really like work together on some shit? We were sending each other music, sending each other, you know, videos, yo, this is the shit I'm into. I like, you know what I mean? Like, so I gotta kind of feel of okay, who this guy is. Um, you know, um, and on the professional side, I started like sending shit out to like blogs or shit like that. Um, you know, just trying to get little pieces of coverage here and there, small steps. Um, and that led to you know, recording the project Porch, which is his first kind of like, you know, real like introduction to, you know, we out here type of thing. So, you know, we recorded that over at Tree Sound. Um,
you know, sent it out to everywhere. Um, YouTube reviewers, I'll send it to people with you know, 15 subscribers if they'd write back, you know what I mean? Like whatever it took. Putting in the work, yeah. Seriously, whatever it took, like hundreds and hundreds of fucking emails, you know what I mean? So um get off your asses, artists and managers. Send some emails. Like, there are people out there that to your point, even if they have 15 people that give a fuck enough to click subscribe and listen to the shit that they're saying. Yeah, one person. Yeah, you know what I mean? It's a it's a web effect, man. Yo, let me tell you one person, like That's so good. You know how we got the big Pigeons and Planes article with the thing that really like, you know, flipped the switch for us was some random kid tweeted Jacob Moore, which is the uh founder of Pigeons and Plans. Was it like, yo, have you heard Porch by Grip? This kid was following like 400 people, had like 40 followers. And Jacob was like, nah, but I'll check it out.
You know what I mean? Wow. Do you remember this kid's name? I do not. He deserves some credit. shout out to that kid. Shout out to that kid. We'll find the tweet. And the egg profile was like that, bro. It was like, if you're scared to reach out to egg profiles, I'm telling you, bro. Like, this is an example. I have no idea where he came from. You know what I mean? Like he was an angel. Exactly. He's a ghost. Apparently, no, seriously. You know what I mean? But that's so cool. he could have came from any one of these. Random ass. Random things. You were doing. Yeah, absolutely. And it wasn't even a direct thing that I did. It was just some random kid. Like, yo, it was God. It wasn't even a person. Yeah. You know. Aside from your religious beliefs out there, audience. Something happened that was bizarre. Something happened. Something happened. That's crazy. Yeah. And then it got to Jacob. Jacob posted that article, and shit just kind of been digital ever since. Yeah, yeah. So how did the Europe tour with Jid happen? So Jid and Grip went to high school together. Okay. I didn't know that. They went to Stevenson.
They both went to Stevenson. So they've been knowing each other for a while. They've been rapping together for a little while. Um, you know, JID uh, you know, saw us kind of doing our thing. This was after Snub Nose. Um, so we kind of had a little bit of motion going. Yeah. He was like, yo, y'all guys want to hop on tour. Absolutely. It was uh he brought Grip and uh Domani. T.I.'s son, yeah. Yeah, yeah, yeah. So tactically, it literally was what, Jid to Grip? Like that's how it happened. Yeah. Like, I'm just trying to give game to people. Like, because this is something we talk about all the time with our artists of like, you gotta build your own relationships Absolutely. with artists. And yo, credit to grip, man. Like that, he'll go to every show. You know what I mean? He'll go, he'll pull up on people. He'll like, yo, you want to hear some shit? I'll pump pull up on you. You'll meet me at the bar, whatever. So grip has his own relationships. Yeah, you know what I mean? He shows a lot of love. I didn't put him on any. I haven't, I've never thrown a show like when we were farther out, far our family, Grip was never on any show. You know what I mean?
But he was there, he was in the crowd. Not every time, but a lot. You know what I mean? Like when I did the Pastor Troy and JID show. He was there. You know what I mean? Like, I didn't have him on that show either. But like, he's always there. You know what I mean? So, you know, get off your asses and get out there. I'm telling you, man, you gotta do something, bro. Go to a show, listen to somebody's music, shoot them a tweet, like, yo, I fuck with your shit. Like, whatever. You know what I mean? Like, you gotta do something though. You gotta provide value, I think, before you expect people to give you value. For sure. And listen, man, like, you know, it's gonna get discouraging. You know what I mean? Like, we I still fucking get discouraged. You know what I'm saying? Like, but like, you know, you kind of gotta fight through that shit, man. But like, yo, it's it's just gonna suck. You know what I mean? For sure. I remember tweeting people, I remember searching Twitter for people saying, like, hey, send me new music. People would legit just say, hey, put me on some music or something. And I would search Twitter and I'd send a link. You know what I mean?
Um that's not the best approach, but you're gonna find your new music. And it works. You're gonna find your angles. You're going to get a couple. Sometimes you're gonna work, yeah. Sometimes it's gonna work. On the outside looking in, it might look a little spammy, you know what I mean? But they're asking. They're asking for it. Asking for it, you know what I'm saying? But like, yo, it's you'll find your angles, you know what I'm saying? And some shit will start working. That's huge. You know what I'm saying? The fact that you can search Twitter for that, I didn't even know that. Automatic warm leads. Absolutely. So, you know, having gone on the Euro tour with JID, right? Like, for an artist that maybe does get the opportunity to support someone at, you know, on multiple stops for a tour, right? Yeah, what would you recommend they do to like maximize that opportunity? Because I'm sure you look back and you're like, shit, we should have done XYZ or whatever, right? Yeah. To really take advantage of that opportunity. One thing that we he'd always do, you know, we'd perform, he'd go back, you know, we'd take a shower, whatever, do thing. Um, he'd be at the merch table.
You know what I mean? Like he'd be dapping people up, taking pictures with people, in the crowd, bouncing around, whatever. You know what I mean? Another thing is just touching the people, you know. Um people over there in Europe, man, they're such fans of hip hop, you know. So like Germany and shit. Oh man, they love hip hop. They love it. the stadium's packed, not the stadium, the venue's packed out before JID even comes on. You know, here in the States, bro, like it's gonna be empty until the main comes on. You know what I mean? Like, no, opening, opener. That shit's gonna be packed. You know what I'm saying? So people are gonna be receptive, people gonna be rocking. You can tell them put your hands up, hands are going up. Let me see your cell phone lights, they're going up. You know, here you're like, yo, make some noise. People look at you like, woo, nigga. You know, man, come on, man. Where's JID at? You know what I'm saying? But like, yo, over there, they're going crazy. Yo, we love. Yeah, I was signing autographs over there, you know what I mean? Like, as a DJ, you know what I mean? Like, that's how much they love hip hop, you know what I mean? So, yeah, man.
Um So Europe is a better place to tour overall, probably. I don't want to say all that, but you know, kind of it kind of, yeah, man. So, like a big takeaway for you that it sounds like he did well, but maybe even just leaning more into it is like I guess you were asking the takeaways together. Yeah, but it's just like being available and being out in front of them versus just being on stage and then going backstage or going home or whatever the hell. For sure, for sure. I mean, that's even for like he does that to this day. Absolutely. At the grip show at all five, this dude was out mingling out there with the crowd. Like he'll probably check out the first people's sets, too. You know, he was listening to Wiley. Yeah, he'll jump out there real quick, you know what I mean? Watch the set, you know what I mean? So it's like, yo, you gotta touch the people, you gotta be humble, you know. what I mean, humble enough to be like, yo, we're still out here. Yeah, because we're not we're not, you know, unreachable yet. We're not to a point where it's just like he can't go out, you know what I'm saying? Like, so you kind of hinted at it earlier to be like flexible. Yeah, there was a quote, I can't remember who it was that I was talking to, but it's a Bruce Bruce Lee quote.
Yeah, be like water, yeah. Be like water. Have you ever heard that about you? Um recently, yeah, actually. Um I think it was bias you were talking to. Okay, maybe, yeah. Um, but yeah, man, like yo, you gotta kind of like we were talking about earlier, bro. Like, yo, when the plan doesn't go right, man, you kind of just go left with the plan. Like, like yo, just figure it out, lean into it, bro. Like, you know, when you just say, if you when you're about to fall, like just lean into the fall, bro. Like, just do it. Don't try to brace yourself, like just you know, tuck and roll or do whatever the fuck you're gonna do, but just do, you know, yeah, Like, do something. like turning into the donut. Turn into it, bro. Lean into it, you know what I mean? So um, you know, when when shit changes, bro, like move with it, you know what I mean? Quick reactivity. Quick reactions, you know. Yeah, just being like fluid and and and like open to receiving new things. I mean, like one example that I think it was either Bias or someone else gave was the sync placement opportunity came up for I think it was Madden, maybe. Do you remember this with grip?
Yeah, the song on Madden. Remember that? Yeah, yeah. So he so like I guess the opportunity came up for you, and you were immediately like, yo, get your ass in the studio and record some fucking football songs. Like you know what I mean? Yeah, yeah, yeah. It was hard pivot. But if it wasn't part of the plan, some people wouldn't necessarily because there was no guarantee that it was gonna happen, probably. Yeah, not at all. But you were like, bro, we gotta shoot. This is what we should probably try and you know. It came up on your desk, yeah, yeah. Let's shoot for it. He made two songs. One called Honey Yard Dash was made madden, another one called Dig, which to me dig was harder than Honey Yard Dash. You know what I'm saying? Like the dig shit was fucking crazy. Not just because it rhymes with your name. Exactly, not just because of that. But um that'd be a very shallow reason, Henry. Yeah, you'd be surprised, man. He's not that kind of guy, Henry. Come on. But uh, nah, fucking dig was hard. But I mean, um is it out? No, Is it going to come out. Probably not. Like, there's no reason to he made it solely for Madden. Okay.
You know what I mean? Like, whatever. Like Madden or bust. There's another song he has out. It's out called 911. Probably never heard it. But um, it's his probably second most popular song after the Eminem one. But um, he made it solely for uh this BET show called um Boomerang. Okay, like they showed us, they sent us an advanced copy of the shit. That was that was like all the when we got that, I was like, Oh shit, this shit's tight. Like, I had my name watermarked across the shit. I was like, all right, yo, we're doing some shit, you know what I mean? But yo, we need some music for this scene. His head grew like a few inches, a little bit longer, you know what I'm saying? But uh, yeah, dog. Um, we saw the scene, they're like, Yeah, we need some shit for this scene right here. So we were in the studio with this uh group called Bregma um out in LA. They were just playing shit, playing shit, playing shit. And then, yo, they played this one beat, the 911 beat. He went in there, knocked it out in like 15 minutes, 20 minutes, something like that. Um, it got on the boomerang show, ended up getting picked up by Euphoria on HBO, got picked up on Good Girls NBC.
You know what I mean? Like, so the sync started just like snowballing. Yeah, yeah, yeah. Off of that one song. Off of some shit. Like he was just like, yo, fuck it. Let's just take it. You know what I mean? 15 minutes. Yeah. He'll never perform that song. Yeah. He'll never like tweet about it. He'll never put it on Facebook, nothing. You know what I mean? But super popular. That's crazy. People overseas absolutely love the song. It's like super popular in Russia. And you know what I mean? That's weird. Shit like that. That is weird. Crazy. The moment we've all been waiting for. Yeah. The Shady Records story. Shady. Shout out. Shout out. We would I think I've heard of that guy. We'd be not doing our jobs if we didn't talk about that. So how in the hell did that happen? Shady Records, man. So it was gonna be for Paul's label, Paul Rosenberg's label, um, Goliath. Okay. Um, and then I guess M caught wind of it and was just like, nah. Did not. Yeah, yeah. It's coming with me. Yeah, nah, man. Um we were working with this guy, his name is Ty at the time, but still my boy, still my partner.
Um, he manages Brent, Brent Faiyaz. Cool. Um, and they went through him. Casual. Yeah, look. Yo, and no, Ty is super low-key, that's the thing about him, but he's probably the most brilliant like mind I've come across when it comes to this music industry shit. You know what I mean? Legit. Okay, so he's one of your like kind of go-to peers. Absolutely. That you kind of lean on peers slash mentoring. Mentor, yeah, yeah, yeah. Like yo, Ty, I'm about to fuck this up. What am I doing? You know what I mean? Like, yeah, for sure. How many calls does he get like that? I mean, yo, he's gotten a couple for sure. You know what I mean? But um, nah, he's he's super brilliant, man. But um, yeah, he was just like, Yeah, man, I got this label who might be interested in y'all, man. Uh, y'all wanna take a meeting? I was like, yeah, whatever, cool. This label. This label, this label. He didn't even say anything until like we got on the zoom like five minutes before the zoom. He was like, Yeah, so we're about to hop on the zoom with uh Paul Rosenberg and uh some other cap. I was like, oh shit, like let's get it. So five minutes later, Paul Rosenberg pops up on my screen. I'm just like, oh shit, like all right.
Waiting for the host to let you in. Yeah, it's fucking Paul Rosenberg. Oh shit, you know what I mean? So um, he actually reminds me of you a little bit, man. Interesting. Yeah, I'll take that. Yeah, like yo, hey, I see Schultz in this guy, yeah. But um, okay, yeah, man. Could be worse comparisons, Henry. Could he's a cool ass dude, though. Cool ass dude. Yeah, yeah. Okay, so Paul pops up on your Zoom call. Yeah, Paul pops up on a Zoom call. I'm actually in the car driving to Atlanta from New York with my mom. This is not recommended, folks. by the way. Yeah, Yeah, yeah. So I'm on a zoom call in the car, and they're just talking about, yeah, we love the project. They were talking about snub nose. Um, we love the project, you know, we love to figure out how we can work, you know, X, Y, Z, whatever. Um, and yeah, it took a while to get the deal done. Um, but but was this on behalf of Shady at that point, or was this Goliath? This was Shady at that point. So Em had already nixed Paul's Goliath plan? Yeah, it happened pretty quick. Yeah, yeah, That one happened pretty quick. Okay, but um so shout out Ty. Yeah, shout out to Ty, man. Yeah, I mean, do you think that's how it I mean like how did he even find out so about grip?
They reached out to Ty, I know that for sure. Because Ty, if you know Ty, man, he ain't fucking with any type of label, anything. You know what I'm saying? Like he's strictly independent. Um is Brent still independent? Yeah, yeah. Okay, wow. Yeah, yeah, yeah. They're like killing it. You can really do it independently. You can really do it independently. That's crazy. It's very possible. He actually put out some um, I think it's called the Indie playbook or something like that. He put it out on a DJ booth. It's like a five. Who, Ty did? Ty did. Yeah, nice. it's like a five article series or something like that. Um, it sounds like we need Ty on the podcast. Definitely. Best of luck. Like Tig is Ty is cool. Best of luck getting Ty, man. But uh hey man, we got you, so like you can just you know, Ty? Ty is just busy guy. Yeah, you're right, you're right. But uh listen, I mean whenever he's talking or tweeting, like go to check out his his Twitter. and shit. I'm literally following right after this. Yeah, Yeah, yeah. Brilliant, brilliant guy. But um, yeah, man. Um, so yeah, he connected us, we hopped on the call. Ty actually even set the framework for the deal, like right on the phone.
It was crazy because I remember thinking I hopped on the on the Zoom and I was a little intimidated because it was fucking Paul Rosenberg and um I can't remember the other guy's name from fucking Interscope That was on the thing, but whatever. Um, and I'm a little intimidated, you know what I mean? I'm just like shit, like damn, you know. I was working at the gap not that long ago. Not even that, but I was an after school director. Listen, I'm I'm ready for the shit, you know what I mean? But like when it first when it first just like jumps up on you, like, oh hold on. You would have liked to have had some notice. Yeah, a little bit, a little heads up would have been nice, you know. But um, no, Ty jumped in and was just like, yo, man, like I'm gonna tell y'all straight up. We're not taking any type of deal like this, that, and the third, Whoop-de-whoop-da-de-da. And it was just like so he's like acting like y'all's lawyer, like on the call. It was like it wasn't acting like a lawyer. No, but like the setting the ground rules of like yo, what we're gonna do and what we're not gonna do. You know what I'm saying? So had he run any of this by you? Yes, yes. Um, yeah. Or were you like, no, no, no, we'll actually do that.
No, he's not the truth. no, he because it's like his philosophy is at the core independent, you know what I'm saying? And we knew that before we even started messing with him, you know what I mean? So we had worked with him for probably a year and a half or so. Um, so we knew like any type of deal is gonna have to come like correct, you know what I'm saying? So he would look out for y'all. And he knew y'all were on the same wavelength. Yeah, for sure. For sure. I mean, he knew that we, you know, he's hardcore independent. Like I said, we're a little bit of both, you know what I'm saying? Like we can go either way, you know what I mean? But like he's hard fucking core independent, you know what I mean? So was I died for this already done at this point, or was he working on that project still? I died for this, was like 90% done. Okay. Once we like announced it and everything. We had like, I want to say we got Eminem's first, last, I want to say. Um, yeah, makes sense. Yeah. Um, other than that, it was like 90% done. And so that was your first release with Shady. With Shady, yeah.
And so, you know, kind of once again trying to give value to people, like with your first release with a label like Shady, right? Who doesn't sign anyone? Yeah, no, facts. But but just, you know, I'm sure there were some things that looking, I mean, you know, I guess you're still, of course, rolling it out. Um, but you know, what are some things that you think you guys have done really well? Um, and then you know, kind of on the on the flip side, what are maybe some things that you think on the next one, like, you know, what you're gonna do differently. Yeah, um, I think um we've done really well. I mean, listen, man, his music is the type of music, like if you hear it, like you're kind of gonna fuck with it. Like, you it's to me, it's like an undeniable talent type of thing. You know what I mean? Like, yo, say what you want about you know LeBron or Steph Curry, you can hate him all you want to, but when you see him play, you're like, oh shit. Like, all right. This guy's clearly better than the other guys. Clearly better than everybody. Fuck him, but he's clearly better than everybody, you know what I mean? But yeah, um, you know, I think uh we did a good job of he did a great job of delivering a solid ass project, you know what I mean? Um sonically, it was superior to his last project, you know what I mean?
And lyrically was still on par. Um theme-wise, it was still super tight, you know what I mean. So um, in terms of the creative, I think um, you know, he did great with getting that shit out. Um, in terms of videos and marketing and shit like that. Um, I think we could have definitely spent less money, like on the videos. Uh huh. just a lot of fat that we could have cut. You know what I'm saying? Um how many videos have you done for the project? We've done So you have the WARA one. We have the WARA Gutter. We have Mama Told Me. Um just those two. Um, we have a few more that we're actually in the process of getting together. We're working some things out right now. You know what I'm saying? So that should be pretty tight. Um, we did two live performances of uh I died for this and um patterns with vivo, you know what I mean? So that served as like video assets as well.
Nice. Um so total, we have like four videos for the project. Um, but um just saving money um on the video aspect, um, you know, giving it more time to like so a big thing um with working with these labels and kind of working with the algorithms and shit like that, is giving the algorithm enough time to like putting your music in and giving it enough time to goddamn reach the quote unquote, I guess servers and fit in the algorithm. Enough lead time before. it drops. Enough lead time, yeah. You know what I mean? Um we didn't give it that much lead time. Um, you know, Grip is also the type of artist, like, yo, man, we got this shit. He's been sitting on it for a while. He was antsy. Yo, let's get it out, man. Like talking one or two weeks. Initially, like we were gonna announce the deal and then drop the project like four days later. You know what I'm saying? Like just all in one week, just hit him, hit him, yeah, hit him. You know what I'm saying?
Um, so we ended up dropping it like maybe a month after the after the announcement. But um, you know, I would say just taking our time with the release, hurrying at the same time, but taking your time. Take your time but fucking hurry. You know what I'm saying? Um it's like a macro patience, but a micro hustle. absolutely, absolutely. Don't be sitting on your ass. For sure. But don't also feel the need to maybe rush things too. Yeah, sure. And that, and that's what, you know, credit to Paul and then they were like, you know, he's super super calm and shit. Some people are like, you know, just yo, you know, you what's the wait? What's the rush? You know, whatever, what's the rush? He's Paul's like, you know, I feel you guys, he can feel the anxiousness, you know what I mean. We're ready to drop some shit. So he's like, I know how this shit goes. If y'all want to drop, by all means, I'm not gonna tell you no. I'm giving you my recommendation, you know what I'm saying? We took like half of his recommendation, the other half, like, fuck it, we're dropping it. You know what I mean?
After that, he was just like, you know, I told y'all that we should have done it just a little bit like this. I'm not mad, I'm disappointed. I'm not even disappointed, but sorry, dad. Just next time around, guys. Sorry, Papa Rosenberg. Rosenberg. Let's Just try this out a different way next time, you know what I mean? Yeah, um, but I would say still, you know what I mean? Like, super, super satisfied with how it turned out. It's a great project, man. Great project, super solid, gained a lot of fans. You know what I mean? I think we've like strengthened his core fan base more than anything. Yeah, um, some of these next releases are gonna be a little bit different than his previous ones in terms of a little uh a little more lax on the on the storytelling and the kind of bringing you into a uh a theme type of thing, more so just kind of getting some shit off. Um so super excited to see. It's gotta take a lot longer to develop those crazy deep concepts. It takes a takes a while. You know what I'm saying? You gotta like live something. you know what I mean? Like, he, you know, Snub Nose and I Die For This were like three years apart, something like that. He had to experience enough life to be able to do it.
Yeah, you know, just figure out the story, yeah. Yeah, deep enough, far back enough to figure out the story, what he wants to talk about. You know what I'm saying? So that takes time, you know. Um there will be more projects like that. But in the meantime, fuck it, man. Just get some stuff off. Gotta get some shit off. Yeah. Got to. Yeah, so what's next for you guys? Tour coming up. Tour coming up starting uh February 24th, I believe. Okay. Um, we got eight dates. Um, some super, super dope stuff coming around that. Um, hopefully some some surprise appearances, you know what I mean? Okay. That's gonna be super dope. Um, really uh doubling down on Stray Society records, you know what I mean? So we're gonna be releasing a few other artists, putting out some more different projects. Shout out to Studio Projects. Yeah, yeah. Huge shout out to Stray Society. Society. Yeah, I fuck with the uh merch as well. Yeah, so we're just kind of going hard on everything, kind of tightening the wheels and you know, hoping to fire off on all cylinders, man. So yeah, more shows, more merch, um, more artists, um, more beer, you know what I mean? We put out uh two beers already.
Um we got some. more coming. I missed both, bro. They were so limited, but that made me want more. Yeah, so like are you like hands-on with that stuff too? Yeah, yeah, absolutely. Okay. Cool. So that's another way we me and Grip really connected, man, because we both drink, you know what I mean? We drink beers, both alcoholics. Yeah, we started like drinking. You know, a lot of people like, you know, you hang out with some people and they can't like really drink with you, you know. what I mean? I'm sure you've seen this. Oh, it's like, ah. so annoying, bro. Let me just stop. because, you know, I got to see you're done. Sorry, guys. Let me leave. Nah, nah. But, you know, once you know, you realize, damn, this motherfucker's gone drink for drink with me. You know, we're here, we're still here. You know what I mean? This is the homie. It's the boy. You know, That's cool. we went from drinking shitty beers to finding the good beers and you know, making beers, you know what I mean? So crazy. Yeah, we did the uh Snub Nose Stout. Um, shout out to Joel Franklin over there, man. Um, then we did um oh, I actually might have had one at the uh the show. What I died for the show, didn't he have his own beer there? Yeah, the uh that one was the um just don't die this time with burial. That's the one I had. The collaboration with Burial. That was good. Yeah, yeah. It was an orange creamsicle.
Yeah, yeah, yeah. Shout out burial beer, man. But wild. Yeah, hell yeah. So more collaborations coming. Um more beer. Dan, I want a whiskey if you could get that ball rolling on that for me. Yes, sir. Yes, sir. Hey, you could do it. I'm on it. And that's the I'm gonna tell you the dopest thing about this shit that we're in, man. Yo, you can literally do it. You could totally do it. You can easily get a whiskey. You know what I mean? Every every brand is looking to tap into the music like culture, and that that collaboration is powerful. I'm saying, listen, it can it can be a collab, it can be literally your own whiskey. Oh, yeah, that too. You can buy a distiller to. It's like a collaboration. Yeah, yeah, somebody will make it for you. No, I mean that I mean they'll just white label it, and yeah. They'll make you a whiskey, you put whatever fucking label you want on it. Our our initial uh snub nose stout, man. Like, he was a brewer at Scofflaw, you know what I mean? The guy who did ours, you know what I mean? So he knew he knew stuff. he knew exactly what he was doing. You know what I mean? Like it was all super regulated. Um, you know, it turned out crazy.
You know what I mean? So, yeah, it's just opportunities are endless out here, man. For real. They are wild. Henry, speaking of opportunities, uh oh. This is our opportunity for the rapid fire rampage with Tig. Yeah. Rapid Fire! It's been a good episode so far. We'll see how this goes. It's either gonna end perfectly or it's gonna have an unfortunate blast. Crash landing. This is the rapid fire rampage. You said you've seen a couple episodes, you may be familiar. Yeah, yeah. But um, three sections. Yeah, true. Not everyone makes it to the best part. So that's why we put it at the end because we want them to watch the whole episode. Anyway, there's three parts to the rampage. I'm gonna just ask you some short answer questions on the first part, some this or that on the second part, give you two choices, you pick one, and then a word association at the end. I'm gonna give you one word, hit me with one word right back off the top of your head. The quicker you do these, the better. And there's no correct answers. Okay, there's only taking too much time. That's the only rule.
Gotcha. So, but some answers are better than others, of course. Of course, we take that into account when we do our fake rankings for these. Yeah, god one day we'll go back and do our Hall of Fame. Actually, do our hall of fame that we joke about. Or we'll do it. Let's do it. Rapid fire rampage, episode 38 with Tig, starting with the short answer. Rampage! If somebody wrote a biography about you, what would the title be? Damn. Um coming out swinging. That's deep. That's that's fucking deep, bro. Already the Jeopardy music already. This is not going well, Tig. Shit. It's the life and times of Isaiah Fofana. There it is. What is one of the most underrated skills in management? Being able to chill, man. Being able just to take it easy.
Like, don't be a, you know, turn it off a little bit. Go on, like, go hop the neurotic, man. Like, yeah, like, you know what I mean? Be able to go hop down on something. You know what I mean? Just be chill, you know. It's a good one. Yeah. Give us three of your favorite albums of all time. All right. Snub nose. I died for this. Porch. What a good manager. What a good cop out. Let's get it. I'll take it though. Like I said, no wrong answers. Shout out to shout out to Two Sam, Transgressions Under Suns and Moons, by Stray Anthony. Anthony. Yeah, and two Sam 2. Shout out to K2. Let's get it. Yes, sir. Yeah, those are my favorites. If you were a car, what would you be and why? Yo, y'all are fucking killing me with these questions. Uh this is incredible. I would be Jesus. Oh my god. Oh god.
Oh man. This is not going well, Tig. I'll match y'all a question, man. If you were a car, what would you be? Good try. No, no comment. No comment. I'd be my Toyota 4Runner because I'm dependable and not too flashy. There it is. All right. All right. still waiting on yours. I'd be a slingshot. Three wheeler. I'd probably be some type of Lexus, you know. Comfortable, you know, dependable. Quiet. Quiet, not too flashy, you know what I mean, but still smooth as fuck. You know? Yeah. You hop in and you're like, oh shit? How car is this? See, bro. He drives Lexus. That's why he's Lex Bubba. Shout out to the Lexus. Yeah. For sure. Tig, if you were arrested, what would your friends and family assume it was for? Weed. That was the quickest way to do it. That was a good one. That was a good one. He bought too much weed on the plane or something. Like, yo, this is way more than an ounce.
Yeah. What is one restaurant in Atlanta that everyone listening right now should know about? Or New York for that matter. Oof. All right. So I'll give you one in both. Love it. Fork in the Road over there off of Gwinnett? No. It's off of La Vista by North Lake Mall. Oh, yeah. It's part of the mall. It's in the mall. It's not used to be in the mall. It's not in the mall anymore. Yeah, no, It graduated? It's right. Yeah, got its own little spot next to Popeye's right there. But yeah, goes crazy. Okay. Um shout out. They made it out the mall. I'm hungry. New York, you got uh two of my little go-to spots There's a pizza spot in Brooklyn called Barbicino. It goes crazy. Okay. And uh footprints. And that does a Rasta Pasta. You know, oh it's crazy. I don't want feet. No footprints associated with my food. Oh, yeah, nah. Crazy Rasta Pasta, man. They need a new brand, man. Anyway. You have to delete three states. What are they?
Three states that gotta go. Gotta go. Fucking Alabama. Um probably West Virginia. Mm-hmm. And uh I don't know. The third state would have to be uh probably one of those Vermont or some shit. I don't know, somewhere northeast, high up there. One of those Vermont. If we plugged you into the Matrix and you could learn any one skill instantly, what would you choose? I'd probably uh be able to speak like 12 languages. Is cereal soup? Yeah. Yes, it is. How many grains of sand would fit in Shaquille O'Neal's shoe? How many grains of sand?
I'm gonna say talking like a size 15, 16 in here or some shit. I think he's bigger than that. Like 18. Yeah, yeah, bro. Shaquille's what? 30, 34, right? I'm gonna say 34 million grains of sand. 34 million grains. Shout out to Lakers. I like how you came up with that. I liked his logic, yeah. Yeah. It was nice. How do you feel about Christmas music? I actually, yo, so I love Christmas music. Um That's not what I Not for... where I thought that was going. Yeah, no, I love it, but not for like I just listen to it and shit. But like, yo, it's the time of year where yo, if you have a good Christmas song, you're gonna fucking kill it. You know what I mean? Like Mariah Carey. Of course. Yo, she's everything. So you're thinking about a pure business. Oh, absolutely. Yo, he doesn't actually like Christmas music. Yeah, yeah, yeah. No, I want to. It's a great move. He likes the bag that comes from the biggest. I want all the homies to make fucking Halloween music, Christmas music. Yo, once that time of the year rolls around, man, fucking kill them, man. Yeah. So can we expect a grip Christmas record? I'm gonna try it, man. Let's see. Last one for the short answer. On a scale of one to ten, how weird do you think you are?
Ten being the highest? 10 being the weirdest. 10 being the weirdest. I'd probably say like a seven. Really? Yeah. You don't seem that weird. Yeah, you seem pretty chill. You seem pretty normal. I'm chilling, man. You know, listening to weird music from time to time. Well. Part one of the rampage. Part one. Not that great, Henry. Off to a slow start. I'm not gonna lie. I'm going to tie it up, man. I'm going to tie it up. You can pick it up. You literally hit him with the Jeopardy music, I think, three times. Three Jeopardy's in one section. Those are first questions. Pretty deep questions, man. I'm not gonna lie, the questions got deeper. This is your best first part of the rampage. So Henry, you actually get a 10. Thank you. Yeah, yeah, you're doing great. You're doing great. Not so much. He's got time to turn it around. There's two more sections to the rampage. Starting with the this or that. Rampage! New York or Atlanta. Fuck. New York. Bro, it's premature. Atlanta's home, always will be home. I will live here again, but right now for me, New York.
Singing or rapping. Rapping. Beats or vocals. Beats. Shout out Too, by the way. Shout out to fucking Too, man. Shout out to Too. we'd love to have two on the podcast. Yo, I'm sure he'd love to be on it. Yeah. For sure. I'm not sure it would be big enough for him. He's a big boy. He's kind of a big dude. Swole guy. Yeah. We've had all sizes of people on the podcast. Swole. You know. DJing or promoting. Promoting. Have permanent B.O. or have super smelling ability for other people's BO. Oof. Probably uh super smelling. You're gonna take the bullet. Yeah, I'm going to take the bullet. Because you're that good of a guy? I'm Not because I don't want to walk up on people and they're like, oh yo, this dude is fucking. Yeah, but you're gonna smell everyone the rest of your life. Hey man. He's gonna only hang out with people that smell good. He's one of the good ones. I'm a good guy. What can I say? Silly hats or silly socks. Silly socks.
Drums or flats? Flats. Drums or piano? Drums. Interesting. Have a third nipple or three extra toes. Three extra toes. That's the weirdest question. I feel like I run faster or some shit. Swim faster, something. I don't know. I feel like it might be able to slow you down, actually. That third nipple might help out too. You never know. Third nipple. In some cases. Give up your cell phone for a month or give up bathing for a month. Cell phone. You can Take it. Gladly. Get a tablet. Not a phone guy. Listen, man. As a manager. As a manager. Sounds unlikely. Yeah, I don't know. Grit might be upset. Nah, I mean, like, listen, I'll just go back to the phone. How many deals is he missing? Emails I'll answer, so I'm good. You know what I mean? But like, you're not going to make a microphone. Just don't call him. No, call me. Like when it comes to text messages, I'm fucking. awful. But you still need a phone. Yeah, yeah. I need a phone, I guess. Or would you be okay with a landline? I'd be totally down with landline.
Okay, get this guy a landline, take his phone. Page me. Let's get it. Okay. Call me anytime after four. I'll be there. That's fair. Battle against one bear-sized scorpion or 500 scorpion-sized bears. Fuck. Give me the give me the 500 scorpion sized bears. One by one. It'd be more of an epic battle. Kick them off. Kick them. off me. Jumping and shit. Netflix or YouTube? YouTube, man. Personal maid or personal chef? Personal chef. Hakuna matata or YOLO. That's a good one, too, man. Hakuna matata, man. Just for just for nostalgia. Nostalgia, man. Shout out to the kid and me. Part two of the rampage was an improvement. Part two. Was an improvement. Much better. He's tied it up, man. I'm about to turn it up, right? I don't know if he's in. He's a fourth quarter guy. It's a big lead to get back in the in the hall of fame, if you ask me.
But hey, he could uh oh he has no chance of becoming a Hall of Famer, right? Yeah, I agree. Third ballot, fourth ballot, none of that shit. Yeah, third. We got third ballot. Come on, I don't know. We'll see. We'll see. We'll get it all together. Barry bonds me out here, man. Part three of the rampage. It's the word association. Let's see how he does. Let's do it. Rampage! Lyrics. Beats. Children. Um, rap group. Shout out Too. Shout out Tate. Shout out Um K Nels. Shout out Stray Anthony, shout out Cash Unable. They're in a group called Children. Uh-huh. Time for that. Whoa. Bro, what? I had no idea. It just blew my mind. Project on the way. Yes. Bro. Was that a one more time exclusive? I guess we can. Bro, that's a one more time exclusive. You heard it here first. Some of the hardest artists in the fucking city are forming a super group. It's already it's already emotional. Have formed a super group.
Correct me. Grip, fucking Tate, fucking Fleetwood, Fred, Cash Unable. Right. Wara from the neighborhood. Wara? Yeah. He did not leak this on his episode. He did not. Screw you, Wara. They're killing it. I wish I hadn't talked about groups not working earlier, but you guys make it work. Don't work. Don't work. Moving on. Oh man. Contract. Necessary. Gold. Bitcoin. Hmm. Studio. Smoke Rise Studios. Let's do it. Stress. Stretch it out. Big yoga guy or something? Yo, like for some reason. whenever I feel stressed and shit. bro, yo, I'll just like chill. Probably smoke some weed and just like legit stretch. Literally stretch out the stress.
Yo. No, stretching and breathing and drinking water are pretty much like the three things. Three cures of anxiety and stress for real. That was great, answer. I just had a weird picture of you like doing yoga. So I got a yoga mat at the crib. Oh, nice. That's how he keeps so zen. That's the key. Keep it light. Yeah. Yep. Gas. Hmm. In my pocket. Garlic. Can't cook without it. Lil. Wayne. Spotify. Pay your artist more. Cryptocurrency. Just keep it coming. Run it up. France. Oui, oui. Shout out to the fam. Tour. I can't wait. February 24th. I died for this tour.
2022. Snub. Snub knows. Henry. Part three of the rampage. Part three. Each section got better. It was continuous improvement for sure. Most improved. It's not how you start It's how you finish. Most improved player. I appreciate it. I appreciate it. The bullshit medal. We appreciate it, man. This episode is. I mean, it already had like I already had high hopes for it because it was three months in the fucking works. But it really did deliver. Yeah, okay. Yeah, I hope it's a good thing. It was highly anticipated. Gems. No, I I think that like you really do really understand kind of like what you're trying to achieve, and you have such a great like approach about it and like mindset on it, right? Because just even your comments about like putting it down, like put the work down sometimes, but yet you're also a guy who's like, let's get shit done. You know what I mean? So kind of having that balance, like I think that's super key, and I think that's why you've already seen the level of success that you've seen so far. Thank you, man.
For real. And I think Grip's just getting started. Oh yeah. Stray Society's just getting started. Oh yeah. Thank you. We're gonna have the whole gang on here for sure. Children coming up here for sure. Yeah, Most definitely. Absolutely. But uh, this has been an amazing episode, amazing conversation. As always, folks, please like, subscribe, comment, do all the all the good things to keep this thing going. All of that. Uh and Henry, until next week, what are we doing, man? Getting out of here. Peace out. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Bye. Thank you tripping off. Yeah.