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#010July 22, 202157 minInterview

Explosion of the CHILL Genre and Managing Krewella ft. Dan Helfrich

In this episode of the One More Time Podcast, Dan Helfrich talks about his untraditional start in music with Th3rd Brain, his love for the Atlanta music scene, the massive opportunity within the chill genre, meeting "The Gord" and more! Dan Helfrich is Head of A&R at Th3rd Brain (management, label and publishing company). Growing up in Northbrook, Illinois, Dan became friends with Jake Udell who eventually would offer him the chance to leave corporate America advertising and start a career in music. Having worked with clients such as Krewella, Gallant, Zhu and more, Dan quickly became a huge asset to the company and has navigated through the industry. He understands the importance of emotional intelligence and has a knack for managing creative personalities to help get the best music made.

Find the guest:to Matter of Time by Vandelux (released via Th3rd Brain)Dan Helfrich on Instagram

Full transcript

Timestamps jump to that moment on YouTube.

0:00

I mean, getting into music for me was not your traditional path, I don't think. You hear stories all the time about kids that were 17 and interning at Republic Records and then they make their way up and all that. And that's not my story at all. The One More Time Music Podcast. Genuine conversations with genuine people about music. Hosted by Henry with a three and playback Ben. We're from being local, some more distant is a part one more time. Pine Sheila, one more time. They find that one more time, one more time. Ladies and gentlemen, welcome back. It's another episode of the One More Time Podcast. I am your host, playback Ben here with my co-host, Henry with a three. Henry with a knee was already taken, so we made an adjustment. And Henry, who do we have on the podcast today? Today on the podcast, all the way from England decided to join us. Prince Harry. Yes. What a treat. I get that a lot. I get that more than you would think. Do you? yeah, for sure. It's because my eyes are close together.

0:56

Nice. Henry, you nailed the roast. Literally. It's a thing. We roast everybody on the intro. Yeah, yeah. But but yeah, so in all seriousness, we have Dan Helfrich. Is that it's actually Helfrich, yeah, with a CK. Helfrich. German. But it's actually C H. It is German. Sprichst du ein bisschen Deutsch? none. Okay. Nine none. Nine. But yes, we have Dan Helfrich. He is head of AR at Third Brain. Spelled with a three. Because that's how it should be spelled. Shout out Third Brain. That's why I came on this podcast. That's the only reason. It's the only reason we got him. Yeah. But no, so Dan, appreciate you coming on. Thank you. Um, we're gonna jump right into it. So you are the youngest of three brothers. Correct, yeah. Youngest of three. By a lot. By a lot. How much? My Ben, my middle brother is seven years older than me. Shout out to Ben. Shout out to Ben. Not shouting out Ben. I love that. I love this. Yeah, and it's it's a running joke. It's not Ben with a three, though. And I can't get a shout-out. It's like, what's what's the guy gotta do to get a shout out?

1:53

He's gotta do something legendary to earn a shout-out for me. I don't know. Yeah, apparently I haven't set the bar very high. Right? You know? Yeah, yeah. So you got Ben, older. Ben, and then my oldest brother is Todd, 11 years older than me. They're actually my half brothers. Okay, half brothers, 11 and seven years older. Yeah. You've been called the encyclopedia of music. Did you know that? No, by who? By one of your brothers. Wow. Yeah. Wow. Where do you think that name came from? Them, probably. Yeah, but why? I don't, I mean, A lot of it has to do with them, but um, I don't know. I just think I've taken a liking to a lot of different genres and types of music, and people just throw it at me like I'm I don't know if he told you, but my dad was a huge fan of like James Taylor and singer-songwriters like Gordon Lightfoot, who you probably never heard of before, was like a massive Canadian singer-songwriter, uh folk singer. Um, he like forced that down our throats as a kid. So I had a have a passion for that. And then and then Ben and Todd, you know, they were much older than me.

2:51

So they were listening to um, you know, Metallica, Rage Against the Machine, all those different types of artists. Um, like I I think I was the only second grader maybe in elementary school that had the Metallica ride the lightning CD like in their desk. You know what I mean? Like I would pop it in the in the CD player, uh the uh walkman or Discman, whatever it was, uh, at recess and like listen to it. You know what I mean? Metallica was actually my first concert ever. No way, love it. Yeah, shout out to my dad. how old were you for that? Super young, super young. I would have been 13, maybe. Seriously, shout out to your dad because our dad uh when we had the little Metallica box set when we were kids that had like VHS tapes of them playing live and all that. Yeah, my dad took it away from us and got mad when we would listen to it. You know, yeah, he thought it was a terrible influence. So shout out to your dad for your supporting. Yeah, big time. Yes, and and so you're listening to all sorts of all sorts of music. Yeah. You were influenced by all sorts of types of artists. Yeah. What would you say was your favorite genre growing up?

3:52

Did you have one? Or was it that? Phases, man. Phases. Like I, you know, I went through like a metal phase and then I went through like a pop punk phase where I was a huge fan of like the starting line and Fallout Boy, you know, the Patrick Stump and those guys grew up, you know, towns next to us. So yeah, where are you from? Northbrook, Illinois, which is right outside of Chicago, Northwest suburbs. Okay. Um, and I mean, Northbrook is like this little small town that has produced some of these like insane people, like Krewella's from there, um, Cascade is from there, if you're familiar with it. Um Cascade, uh, John Hughes, the director who did like Ferris Bueller's Day Off and all that, graduated with my dad from our high school. No way. Shout out to Northbrook. Shout out to Northbrook. Shout out to Northbrook. Yeah, Northbrook is uh so it's like breeding success. It's clearly crazy. Yeah, it's crazy. John Shire, I played basketball with in high school. Like he is now from Duke. Yeah. Oh, yeah. I went to Carolina. Oh, you did? So well, not like I'm not one way or the other. I'm proud of John for, you know, obviously he's the head coach at Duke. It's

4:50

crazy. I've been known to uh shit on John Shire amongst all Duke players as well. Anybody can say what they want about him, but clearly he's you know another level of brilliant and just having seen it up close and like what he does, he's just a freak. Like he is incredible, he is the highest basketball IQ of all time. And and when somebody like Coach K, you know, I'm sure you're a Roy Williams fan, but you know, it's pretty insane to see. It was it was a love hate with Roy at the end, but yeah, I can imagine. Did he overstay his welcome, right? Maybe, maybe. You know. But but so big big basketball guy, huge, huge basketball guy. I played it, I played in high school, um, and I still play now. I can play with Whoa and in his Cam Kirk league, and I played. Shout out to Woe. Whoa is Whoa as well. Well connected these dots. We appreciate you, Whoa. Whoa. We already had you on the podcast, but we'd love to have you. It's the beginning of the episode. So we don't know actually if we appreciate you linking us, but we'll, We'll let you know how it is. You know, how it is at the end. Yeah. I already don't appreciate it. Yeah, exactly. So at the uh So Northbrook is yeah, breeds like a lot of talent.

5:49

Yeah. And and so outside of basketball, what other sports did you play growing up? Lacrosse. I played that, played in college. Um where'd you play? Indiana University. Um it was a club team. So it's not like NCAA, you know, we're not anything like super serious. But um, yeah, so I was I was playing, I played baseball, a little baseball growing up until I had to choose between baseball and lacrosse. Um I feel like I played every sport at one time, you know, like at some sort of competitive level. Yeah, there's like a there's a something there with the the music. Yeah, like the different genres of music, the different sports. You kind of have this I I feel like there's I feel like the things that I like, I like a lot. So it's like playing sports, like sure, I'll play every sport. It's like music, uh yeah, I I I'll listen to every genre, you know. Yeah, not every genre, but I don't know, the things that I like, I like a lot, and then the things I don't care for, I just take no part in. Yeah, so it's kind of all in or all. off. We've we've talked a lot about similarities between sports and music. What would you say are some of the qualities maybe you need it's like it sounds like you played a lot of team sports, right?

6:49

So what would you say are some of the qualities that you possess by virtue of playing a lot of team sports that maybe have translated into your you know career in music? Would you say there are any oh tons similar? Yeah. Tons. I mean, being a part of a team in general and just knowing how to delegate or you know, let's if somebody's really good at something like um, you know, I think a good example is you know, Wade Davis used to work with us, who who you spoke with. Um, he is a brilliant marketer and and person that um puts together like the most creative things that you've ever seen, you know, on the content side or or branding side or whatever it is. And and my brain doesn't work that way. I I'm I think I'm good at it identifying and helping create, you know, super unique music. So I'm never gonna step, I'm gonna tell Wade to go do whatever it is he does. I don't care, you know, what it is, because I know it's gonna be great. And I think through team sports, that's kind of what you learn to do is um you kind of rely on others to do what they're good at and then you do what you're good at. And I think a good, you know, the best functioning teams are the ones that have their different role players that come together and um you know,

7:53

So here on the one more time podcast. We feel like someone has dropped a gem like you just dropped. We asked them to just say it back one more time for the people in the back that didn't quite hear that. Yeah. That was a that was a gem right there. One, if you could sum that up one more time for us. Yeah, well, uh, I mean, to to to make it short, um, being any great team has individual role players and and maybe there's a star player that does what they do, but that's even a role, right? It's like, okay, you're the best player on the team, so you go score when we need a bucket. But then you've got like the Chris Pauls or you've got, you know, the these role players that kind of assist and help on the side that that help that star player really shine. And I think that's what a good, you know, music team does for for the the star of you know, an artist. Um I think that's what's absolutely shout out to Scottie Pippen and Dennis Rodman. Yes, big time. They they provided the joy of my childhood years. There you go. for sure. That's huge. So you went to university at Indiana, yep. Played some club lacrosse. You didn't have a traditional, you know, music internship, right, during school.

8:53

No. What were you studying? Uh business. I was in the Kelly School of Business at at IU and um marketing was my kind of uh my major. And and I didn't even I mean, getting into music for me was not your traditional path, I don't think. Um, you know, most people you hear stories all the time about kids that were 17 and interning at Republic Records and then they make their way up and all that. And that's not my story at all. You know, I I moved here because I got an internship at um an ad agency ad agency called BBDO. Yeah, we've heard of it. What, What was that apartment like for your summer internship? The first apartment. Solace on Peachtree. Yes, somebody just got shot out there? It doesn't surprise me based on not surprising, not so paint us the picture of that first apartment. Was it was it glamorous? No. No, no. Did you have furniture? Barely. So that internship turns into a full-time job. Yeah.

9:50

You had a pretty you know successful career in advertising coming out of school, right? Yeah, I would say so. Yeah. And and so you were doing advertising. BBDO is legit. Yeah. And and so how does your origin story start? Yeah. From leaving the advertising company and and advertising industry and into music. How did that start? Jake, Jake Udell is CEO and founder of Third Brain. Shout out, Jake. Yep, big time. Um Jake. We'd love to have you on the podcast. I'll I'll tell him if he doesn't see this. Uh and if he doesn't watch it, it just kind of shows you what standing I'm in with him, right? Um please watch it, Jake. Yeah, please, God. For Dan's sake only. It doesn't really help to say please watch it on the thing that he's supposed to watch and watch. Yeah. We'll cut that up as a content clip. We're gonna tag Jake. Everyone tag Jake in the comments. Tag Jake in the comments. Yeah. Well, I I I think uh I owe every opportunity I've ever had in music to him. Um because he I was kind of telling you guys before, he he's the most brilliant business person I've ever met.

10:52

He's a close friend of mine growing up. We grew up down the street from each other. Shout out Northbrook. Northbrook, Northbrook. Just breeding the Jake Udells of the world. It's crazy. The Krewellas, the Jon Scheyers, no. Yeah, definitely. Uh no, it's crazy. Jason Kipnis, also, if you guys are familiar, big baseball player. The list goes on. Yeah, list goes on. It's crazy. Um Dan Helfrich. I mean Dan Helfrich, maybe, maybe not. I don't know. But does Northbrook claim you? Do they claim me? Yeah, but not on like the Wikipedia. You're not gonna find unless I change it and put myself on there, which I might I might do right after. Anybody can edit Wikipedia. Yeah, for sure. Um, do that. No, but he he so I I've been best friends with him for a long time. Um and you know, I got to be in his wedding a couple years ago. Like we're really close friends. I think he kind of knew me always as like a music guy. You know, he he was he was building businesses at a young age. He had a he had a uh a business called On the Court Sports, which is sports memorabilia company. Cool, and he just had the coolest ways of you know, from figuring out how to get really cheap jerseys made in China and ship them over and and how to get players to you know sign a bunch of things, even as like a sixth grader, right? And he would do deals with these major athletes and was friends with like Joakim Noah and all this stuff that like as a young kid, it's like how did you figure this out?

12:06

You know what I mean? Um, so it was always fascinating to kind of follow along his business journey. And um, but I think he always knew me as like the music guy, you know, kind of like what you're talking about like, being The encyclopedia of music So it wasn't just your brothers, other people did see that in you. I guess looking back on it, but at the time you don't really know that Sure. it's just like this is what I'm interested in. Um and and then he started to he he wanted to be a rapper more than anything Kanye West is his idol. So he was he was making music and you know we've told this story a million times with with you know when we're talking with people but he I think hired me as the head of AR because I was the only person that was like bro your music is terrible like you're an awful artist I know you work hard and and you've got he had DJ Khaled and DJ Drama hosting his mixtape like it was crazy back in 2000, you know, nine or whatever so he was still pursuing it yeah he was pursuing it for a while for a long time until he found Krewella and then he and I remember he called me and was like you know Jahan and he asked me and I was like yeah I've known them my whole life like my mom taught them in sixth grade social studies I've I've known them forever small town for real yeah for for sure and I'm like yeah I've known them forever um why and he's like they make music and they're incredible and I believe in them more than I believe in myself and I think the way he describes it is he believed it was the first time he believed in someone else you know someone else's craft more than himself comes off as very genuine when that happens Like, oh, well you obviously are serious about this the funny thing is like knowing what I know now I would have probably told him he's crazy but back then I was like dude just you know if you want to manage him go for it because you're gonna be successful no matter what you know and he had tried some other things outside of music too but this was I think his real passion and so you know I listened to the music and was just like man this is crazy I think you you're onto something here because at the time EDM was not necessarily something that you know two Pakistani girls and and a dude producer were like you know the the the forefront of right you know um but uh I think I think what we do a good job as a company are finding the things that don't make sense, but they make all the sense you know it's like not this, you know, this there's something here that is gonna work because it's different from everything else. And um credit to the girls and and and what they do because they work super hard and um you know they blast it off in under a year, you know, it was crazy and shout out Krewella.

14:21

Yeah, big time. Big time. I love those girls. Yep. Super talent. I remember sitting on the steps of Warner Chapel, because they were they were doing uh uh uh you know a meeting for for for a pub, a pub deal. And um, I remember sitting on those steps, like really not still not really knowing what it was, but I just I knew it was Warner and I knew it was a big deal. And I remember sitting there with Miles Everett, who's a who used to work with us as well, and he he filmed the girls. He was a girls videographer for a long time before he joined our company. And I remember just sitting there being like, this is crazy. Like this is the one thing I've really loved and and has been my hobby for my whole life. And now I get to sit here on these steps where like all this music is made. You know, that was kind of the first time where I was like, this is insane. But then Jake and I kept talking about the business, and then at one point it was like, why don't you join us? And it was like, okay, so what does that mean? And it means pick packing up from Atlanta where I'd already built, you know, a serious, you know, awesome friend group, people I'm close to to this day, um, packing up and leaving all that behind and going to live in this this house that Shaq used to own in LA that was next door to Wiz Khalifa with like 10 other people, you know, and it was like it was quite the shift in um lifestyle. But was that a hard decision, would you say?

15:34

Or was it yes and no, yes and no. It was hard because it was exciting because this is what I wanted to do. I thought, you know, I and I read every book I could possibly read beforehand, you know, all you need to know about the music business. Um shout out Donald, Donald Passman. Huge. We'd love to have you on the podcast, Donald. Is that what this is? A shout-out of like everyone you would want on the podcast. Like name drop. That's like a low-key plug for a future guests. For sure. In case they see it and they know we want to have them on the podcast. You never know. Put it out there. Yeah. You never know what comes back. Yep. Yep. Um, so so you know, I I read a million books and and and just to learn the business. And then at that point, before accepting Jake's offer. I think at the same time. Because I was like, I know he's gonna be successful, and I love working. with him. So you were like, shit, I better figure this out. Sometimes you just believe in a person. Yeah, you believe in a person, but also because it aligned with what I wanted to do. It wasn't because he was doing something. Had you ever actually thought about wanting to be in music though, other than being an audiophile, like listening to music? I never took it seriously until until that door.

16:34

Yeah. Um, and that's something that I'm really grateful for because I think a lot of people really struggle to get a foot in the door and work super, super hard to get in the business. And that's something I'm not shy about at all. Like Jake ushered me into the music business and gave me an opportunity. You know, I didn't, I I and I think I took it and ran with it. And I think that's all you can do in this business is work hard and and take every opportunity you possibly can and and um you know make the most of it. And I think I did a good job of that. Wait, wait, wait, wait. wait, wait, wait, wait, wait, wait, wait, wait, one, one, one, one more time. Give them that one one more time. That was a big one right there. Big gems. Yeah, sure. From Big Dan. I think all you can do is in the music industry is if you see a door and no matter how it opens, whether you work super hard or you didn't work hard at all, the the thing you can do is walk forward through the door and and take advantage of it and work work as hard as you possibly can. It's huge. Love it. It's it, that's all it is. You know, I think I think there are eventually the doors will open somehow. Yeah, like you said, whether it's because you grind your ass off or because you stumbled upon something. There's gonna be a door that's open.

17:34

So being aware enough to see that this door is opening, fucking push through it and make the most of it. It's Putting yourself in the position to see the doors open. It's it's setting it, you can't make the doors open, but you can put yourself in a place where you're ready for any of these doors to open at any time, and then you can attack. Yeah, and I happen to have one door that was, you know, uh that I didn't do anything for except for be friends with Jake and have a knowledge of music. But then at that time, it's like, you know, I was lucky to have the Krewella name behind me, the Zoo name behind me, the, and then and then what I the first project I got to see from kind of inception was Gallant. And yeah, talk to us about that remix package project that you worked on with the weight and gold uh, you know, release. Well, the idea was like back then SoundCloud was still kind of king, you know, or a place to be discovered. And so I mean, we just decided like, all right, let's just go flood SoundCloud with every, you know, weight in gold remix, and we don't care who it comes from, but let's just make sure that no matter anybody who's on the SoundCloud platform, they come across a weight in gold remix um, you know, no matter what. And so that was kind of the approach.

18:41

It was just like find the cool new artists or any artists at all that were semi-interesting and just go for it. And I think that played a big role in the song doing what it did. Yeah. Yeah, because you're tapping into all those producers' fans. All those producers' fans, but also when you really break it down from a marketing standpoint, um, on a platform, that discoverability like TikTok is today is was king. So it's like, how do you get people to find out about Gallant who are music fans? And at that time it was SoundCloud. Is that like five years ago or so? Yeah, 2016, probably. Yeah. 2016. Yeah. So um, yeah, it was super fun. I I love doing that stuff. Like building building the projects with the artists is always really fun because you're kind of building an identity for them. But then you get to kind of break away from that in our own, because usually the artists don't even really care that much about remixes. They're just like, yeah, whatever you guys think. So for me, it's like, oh, cool. I get to go tap into like the other genres of music that I really like and make cool, unique things that they don't that I have more control over versus like, you know, kind of being uh because it doesn't reflect on the artist. It's not like, oh, I wanted this to happen.

19:46

They can just kind of give you like whatever you want to do with this. Yeah, and they're less like if I tell them that something's cool, they'll be like, great, put it out instead of like, eh, but this or that, you know. So that's kind of nice to have that control. That's one of the great things about being independent. There are a lot of good and bad things, but one of the great things is you can literally do whatever you want. You don't have anybody looking over your shoulder or red tape, you know, kind of stifling what you do. Shout out to independent artists. Yeah, we love you. That's a grind. We'd love to have you on the podcast, independent artists. Yeah, everyone. Yeah. All of you. Yeah. Just the just the important people. Yeah. Um, so you mentioned Gallant, obviously, was someone that was early on that you guys were working with at Third Brain. You were responsible for, you know, kind of spearheading that project in tandem with your, you know, business partners. But I I I know it was a huge feat for you to kind of come in, get your you know, feet wet, get your hands dirty. Um who would win in a bowling match between Gallant, you and Wade? Well, we've done this several times. And who were the winners?

20:44

I win more consistently. And they're lying to you if they say that they aren't. And I'm glad I get to be here to give you the real answer. Obviously, you moved to LA. You were here in Atlanta before. You were you're back in Atlanta, but I know that you've gone back and forth a lot between here and Nashville. Yep. Talk to us about the Nashville scene. I've heard it's super closed off. The barrier to entry is is ginormous. How have you navigated that scene? By the way, I just got back from Nashville. You did? Like two days ago. Oh, it's always a good time. Did you work out there? I didn't. We went to the Atlanta United Soccer Game versus Nashville. We were supposed to get blown out, and we we drew we had we tied, which is incredible. Who was supposed to get blown out? Atlanta United was supposed to get blown out. God, it's they're so disappointing, aren't they? It's not a great year, but we have a we have a championship. I'm a big LAFC guy because I was in LA when they started that. And anything like non-LA, I'm super about. So like everybody there loves the galaxy. So a friend of mine, uh Peter, Peter Hannigan, shout out one of my good childhood friends. Shout out, Peter. Uh he he and I were like, you know what?

21:41

This is hilarious. Like they're starting an MLS team. We should go and like buy jerseys and stuff just because it's hilarious. Just for the lols. Yeah. And then, and then it actually turned into something awesome because two friends of mine, David Gray and Chris Johnson. Chris is now uh A&R at SoundCloud, and they're building up their label. It's crazy. It's actually awesome. And then and then David Gray, who uh manages like 220 Kid and uh Noizu and some of these great like uh UK dance artists. Nice um they are from their big um God Tottenham fans. So Tottenham. Yeah, yeah. So so they started going to LAFC games, and so we all started going together because David had season tickets, so we all got like tickets and we go, and so that's one of the great relationship stories where it's like anybody you can find in the music industry that genuinely enjoys like sports or anything that's not you know in the creative industry, uh it is awesome. So that's where the bonds are are built. But yeah, so how did you navigate the scene? Oh, sure, Nashville. Uh so I uh I don't know, I've always loved country music, you know.

22:41

Again, it kind of goes back to my dad who was big fan of like Jody Messina and George Strait, um, Garth Brooks, and and some of those. And um, I always really loved it. And we got introduced to an artist, a girl named Lauren Dusky from our songwriter Dan Hennig. Uh, he used to write with her all the time in Nashville. She ended up, well, I guess before that, Dan had a couple country songs that we were loving and I thought could work at country radio. And so that really spawned me going to meet with all the labels and whatnot. And the interesting thing. Yeah, but how did you get these meetings? Once again, we, you know, that's what I'm getting to. So that that's the the interesting thing about like networking, right? Is the people in Nashville or people in Atlanta or wherever, they are interested in things that are going well outside of their space. So a guy like Seth England, who's who's a part of Big Loud, like runs Big Loud, um, Florida, Georgia Line's manager, like done a ton of big things in country, but he's such an entrepreneur. He's a lot like Jake, where he is looking to do things outside of the space and grow the brand in a big way.

23:47

So when someone like me comes along and emails Seth, it's like, oh yeah, I'll take the meeting because they're doing X, Y, and Z in this space and it's cool. So like why would I not take that meeting? Versus like a young guy from Nashville trying to get into country music. It's like, what value do you bring me? Sure. So that's something I always focus on is you know, how do you bring value? It seems counterintuitive almost. It's not like it used to be. It seems like they would want, you know, if if I'm thinking about it, oh, like if I'm gonna approach this big country music guy, I better be into country music. You kind of were coming at it from a completely different angle, it sounds like right. But when you sit down with him and he realizes how much I know about it, he's like, Oh, you're you pay attention to what's going on. And so um, you know, and part of that too is like I wasn't the I liked country, but I wasn't the biggest fan. But then moving here, um, I lived with a guy named Garrett Robinson, who's like my one of my best friends here, and and him and and and the friend group that I made were big country fans. They're from the South.

24:44

Yeah. So we would be up at like 3 a.m. in our in our apartments uh in Buckhead, like blasting country music because they loved it. And then I just started to learn from them about you know artists that I maybe didn't know about that weren't like the massive George Strait superstars. So I don't know, over time I just got interested in it. So I was able to speak that language. Um, and then you know, those people are excited to do things that where they can expand their business. And I think they see us as a catalyst for that. It's kind of how I've built my my network as a whole. So, you know, I get in there, connect with these people, and I think at the end of the day, when you talk with people in the entertainment industry, I think if you're just a normal person, this is gonna sound crazy. If you're just a normal person, like you the networking is easy because I feel like you just generate uh uh meaningful relationships. You're not trying to flex, you're not trying to do any of this. Like I drive a Buick. I could I not drive a Buick, sure. But my grandma told me I could buy it from her for $3,000. So I gave her cash.

25:41

I love you, man. And that's what I did, you know what I'm saying? It's like my soul mate here. Yeah. I I so I I've always kind of had that way about me. My my parents were teachers. Um, I I we didn't have any sort of lavish lifestyle. I did hear that you wear the same five t-shirts over and over again. Is this true? Yeah, I don't have Can you confirm or deny this? This is one. I've had this t-shirt forever. My Georgia Equestrian shirt. Didn't even know that UGA had an equestrian. Well, let me tell you, they're incredible. They're number one, they were number one in the nation. Shout out to UGA Equestrian team. Huge. I bought it because we went to a UGA South Carolina football game with a bunch of friends, and I could not care less about the SEC or like any of these teams. But they told me because they're UGA fans, I had to get a shirt. So I woke up at like 8:30. I got the question. Yeah. I went to the bookstore and it was like, I was looking, I was like, ah, Georgia basketball, like, you know, I wouldn't actually wear that. I'm not gonna buy a football shirt, right? Yeah. And then I go to the back of the bookstore, and there's these little cubbies of like a handful of t-shirts that are like different, different, you know, sports. And I saw the impression, like a girl riding a horse, it's like, all right, I'll buy that.

26:46

Nobody else. I've never seen that. That's unique. Yeah, now I wear it all the time. So yeah, my my my, you know, if you look at me, you're probably not thinking like, you know, successful music guy. But that's part of your credit that to your success. Sure. I mean, and I think it just it just being true to yourself. Like down to earth, you know, down to earth. And yeah, and it's so fun though. That's the thing is like I'm so excited that I get to do this. Yeah, you know, and and and it's like, who else gets to do this? You know, so it's kind of fun because like, you know, young me would be listening to whatever, and and you know, I I can't believe that this actually happened, you know what I mean? So having that mindset is not like that brings me back to like, okay, I'm not like the neck and the coolest thing from you know, since sliced bread, right? Like, can you listen to music the same? Yes, for sure. And that's and that's what I think is great. So you don't always have it on, meaning like how does this set like is your A and R brain able to shut off? Yes.

27:43

Uh uh because I I it's hard for me. It's hard For me, man. producer brain. I'm like, oh, that kid could be. Being a producer, so being a producer is tough. And I always tell this to art artists. The reason the A&R is important, I think, is because you, as the producer, you never get to listen to a song for for the first time ever. Because you make it. So like you're choosing the snare, and then you're choosing the synth, and then you're choosing the chords, and then all of a sudden it becomes something that is from you, but you're not listening to it like that. The first time someone listened to it. I'm listening to the mix. This is a big gem. Like one more time or not. This is huge because run that back. Run that back. Yeah, one more time. Yeah, you never get to listen to a song for the first time as the creator of it. And so you get to you get someone's first instinct. And then and then the question is, right? Does the person that's listening to it for the first time have good instincts or not? Yeah. Is that valuable or not? Do I give a shit what they think? Yeah, exactly. So there's that, there's that part of it. Touche. Touche.

28:38

Yeah, there's definitely that part of it. Yeah. Um, but no, that's that's great. So how would you say third brain has evolved since you joined the company how long ago has it been? 2015. I joined. So since 2015, how would you say the company's evolved? Because I think it's definitely grown from what it was to what it is now. How would you say it's evolved? Yeah, it's evolved in a way that I think makes total sense. Um, and definitely a roller coaster ride. And I think any company goes through, you know, constantly like evaluating what's best for the company. And and we're we're mostly a record label now, you know. We only have one. Which you started off mostly as a management company, correct? Yeah, and then the emergence of Spotify and and DSPs and the ability to distribute and market music independently, as that grew. We found that our DIY efforts of can making the connections and building the network ourselves, like we can we can hit up everybody at Spotify on our own. We can hit up everybody at Apple on our own.

29:35

Like we we have good relationships with these people, and you know, instead of being uh in the by the way, major labels like are great in in many aspects, but for for getting off the ground and and being put in a position where the curators are listening, like you're probably not gonna get that for very long, if if at all, at a major company like that, if you're not already, you know, buzzing. Yeah, so I think that's one of the value adds of us is like we're such a DIY company. We have our own sync network, we have our own DSP relationships. You know, we we move in a way that really helps independent artists be seen by those people. Um, and there's more to it than that, obviously. Marketing is like, you know, playlisting is not as powerful of a discovery tool as it used to be. But, you know, I think I think the DIY approach lent itself for us to then say, you know what, we have the money, we have the funding, like let's go build an asset, as opposed to just management, because you know, there have been so many times. And you can get fired on a whim, and I mean you're not owning anything long lasting. And

30:37

They can take and they can take whatever it is that you help build them, build for them, and it's such a it's management is so subjective. Yeah, you could be a Grammy nominated, Grammy nominated artist one day and then all of a sudden decide, like, you know what? Actually, there's probably better out there. It's like, wait, what? Yeah. So it's one of those, you know, it's one of those things that we've definitely been through. And um now we've kind of taken on the label approach, which I think has been really great for, you know, sustainability and and business building, because now, yeah, we own an asset. And and I think, you know, we we um we specify or or we're we're we're specifically more like a chill genre, you know, like chill electronic music, but we do a lot of different things too. Like, I wouldn't consider Emmett Fenn uh just a chill artist. Like he's a singer-songwriter, he is electronic, but he also is a freak guitar or uh piano player. Yeah, and like so so we get to kind of create our own projects in our own lanes, um, you know, just based on the freedom that our company kind of has given, you know, us. So yeah and then and then how would you say you've evolved?

31:39

Yeah. Like, you know, from when Jake brought you on in 2015, how would you say either your skill set or your passions you know within the business like what you're most interested in like how would you say those have evolved or you know that that you've evolved. I I think at I think I may be be able to be a uh full-time therapist at this point. Wow you know like I'll say this the the number one the number one thing I think like if anybody says like what's your what's your number one uh piece of advice for anybody in the music industry right or like wants to get into the music industry. I would that was really my next question was it? No I'm just kidding I was gonna say like I can't read your handwriting but it's I can't read it barely. Yeah you were saying you asked non-generic questions and I feel like that's probably the most generic. But I do I do this is this is really important I think um emotional intelligence is the number one uh uh piece of advice that I would give to anybody EQ versus IQ no question about it I mean we're in the entertainment industry it's an industry full of people that are very forward facing and have big egos like you have to leave your ego at the door because if you want to get into it with these people then it's such a small industry that unless you're a powerhouse and just have the big artists behind you and you're already set you can say and do whatever you want doesn't really matter um I've found that you know not necessarily keeping the peace but being able to just spot like the BS in some way people flexing all the time people who who who just are you wonder what they're like behind closed doors like by themselves because it's just like ugh, you know, but you get confronted with these people every day where you have to go back and forth. And it's like if you can keep your cool and keep you know, make sure everything is objective, and it's just like you know, you might be getting screamed at on the phone for something that's like not anything that's serious at all, but you kind of just have to sympathize and you know, whatever.

33:38

So I think personally I've evolved in a way that like I feel like I can have any conversation at this point and um and just be able to get through it, you know what I mean? Sum that up for us. One more time, one more time. It's just it's it's it's it's playing the game in a way where there are gonna be the genuine relationships and there are gonna be the people that are flexing that are trying to be something that they're not that you kind of have to play ball with. Um, that you know, as long as like I kind of like what we've talked about earlier, it's like if you're yourself and you're just down to earth and like keep you keep your head on straight. Um, I think you get really far in this business because there aren't that many people like that. There are a lot of people like trying to amplify something that isn't there, you know. Um, so that's my one piece of advice, I would say. Not that you asked me. No, definitely. If if not music, what would you be doing? Oh god, I have no idea. Probably in advertising still.

34:34

Yeah. I don't know. Is that scary? love it. I don't know. I don't know if it is or not, because it's just kind of what I expected to do, you know, be in corporate America, yeah. Kind of that thing. Um, both my brothers do that, and my parents were they didn't really do anything risky, you know. They were teachers at the same place for my dad was a teacher and then and then assistant principal for 32 years at the same high school, you know what I mean? So that's kind of what I know is like do one thing. Stability, stability, yeah. You know, not you know, I I guess risk-averse type of approach. Not no risk takers. But I'll tell you, I mean, it I don't know what I would be doing to answer your question. I'd probably be in advertising and doing that whole thing. I was decent at it. I was on, you know, we were working on big clients, We were working on ATT and doing all the all the different ad campaigns for them. Can you hear me now? Yeah. That's Verizon. That's Verizon, but good try. Yeah, it's all good. It's okay. Those are competitors, actually. Yeah.

35:32

Um, so I'd probably be doing that. But I'll say it's hard for me to imagine because what I've been able to do, um, like here, the number one thing I'm most proud of in music is um, there's a woman who's like an entertainment mogul, a just awesome lady named Kim Garner. And and we were, I think Jake hosted like a uh a networking event, like the Lakers game or something like that. She came and I was talking to her, and I was I knew she was Canadian, and I was like, Oh, you know, I was kind of telling her like my Gordon Lightfoot. story. Gordon Lightfoot. Yeah, big time. And she was like, I mean, you knew every word, every word, every single word to every song. I assume Ben told you that. I do, we do. I mean, and it's true. Um, and so I was like, you know, you know, I was like, do you know who that is? Because like I I love when anybody knows who he is, because it's just such a part of me. Um, and and she's like, Yes, of course. Like, I actually know Anne, his manager. I'm like, Did you light up?

36:29

No way. Yeah, because for years, even before I got into music, my brothers and I were we've always tried to figure out a way for my dad to get to meet Gord. Like that was the number one thing. Gord. Gord. Yeah, that's how you know good old Gord Shout out Gord. You know what's crazy is like how much we know about people that don't have any idea that's who you are, yes. I feel like you're my best friend. Being being being in like the podcast hosting world, trying to find guests and whatnot. I mean, the amount of research I've done on people that have no idea I want them on the podcast. Yeah, it's unbelievable. Oh, it's crazy. They're like, they have no clue who I am, but continue. Yeah. So did you find a way to meet him? Yeah. So Kim, Kim was like, I know his manager. I'm like, there's no way. I was like, okay, I'm just gonna ask you this because I I have to. That's my only chance. I'm like, is there any way that you can get me in touch with Ann? Because here's what I know about Ann. She has no email address and she doesn't do things electronically. She was like, let me let me see.

37:27

Let me see. Anne, set your game up. I get a call like four days later, and she's like, Can you be in any of these places, you know, uh in the next like couple weeks because he's playing shows and I can get you guys to meet him. And I'm like, oh my God. Did you call dad immediately? No. What we did was so Ben was getting married one of the weeks that I was one of the one of there was two date options. One of them was literally Ben's wedding day, and then there was another one the weekend, the weekend after Ben's wedding. Okay. And so we were traveling to Buffalo, New York for his wedding, and and I was like, ah, we gotta figure out how to make this happen. And then I told Ben and Todd, and I was like, we can't tell dad. It has to be a it has to be a surprise. Here's the thing Ben happened to be, oh no, was he? Yeah, Ben was coming out to LA for work already that week, and the show was in San Diego. And so we had a uh almost like a story.

38:26

My cousins live in San Diego, and so we were like, what if we create a story where Ben is coming to LA for work, and then after the work week, we're gonna drive down to San Diego because Gord's playing, and then we can, you know, and and the excuse is like we'll hang with our cousins we haven't seen in a while. Um, and then Dad, why don't you join us? Yeah, yeah, James. Come on out. Come on, let's do it. Like, we'll go to the Gord concert. He knew we were going. Okay, okay. So okay. So it wasn't so here's here's the here's the, But going to the Gord concert and meeting the Gord. The Gord. He didn't know. He didn't know. He didn't know until we went. So long story short, we went to the Taylor factory, the guitar um which is which is in San Diego. And we and and the guy who owns Taylor guitars, there's a video online of him talking about his biggest influences, and one of them was Gord. So I I showed that to my dad, and it was like, what would you? And then the question was like, what did you do the first time you met Gord? Like to the guy to the Taylor owner. And and and then I showed that video to my dad while we were there, and I was like, what would you do? Or what would you say?

39:22

He's like, I have no idea what I would say. And I'm like, well, we better figure it out because it's happening tonight. Oh shit. Yeah, yeah. So did his face just light up. Oh man. Like I don't even think he knew what to say or do. I I want to do something like that. That sounds amazing. Legendary. Yeah. Yeah. That's great. That's the number one thing that I've ever done with my music career. Wow. That's like selfless as hell. I guess I don't know. I got a lot of joy out of it. I guess I've heard about it. You were a huge Gordon Lightfoot fan, too. Yeah, not only that, like I know the I mean it's crazy. I know the members of his band and not personally, but like yeah, That's crazy. So what would you say you're up to right now? Like, what are you most excited about coming up? Yeah. Anything that you can share, of course. Yeah. We have um a song by Vandalux called Matter of Time that's on the hot electronic charts right now, Billboard. Awesome. Um, and and that's going up crazy. I'm just excited about building the the label, honestly. You know, the the chill genre is one where I think there is uh a space for real brands, not just like nature photos, which I think a lot of it is right now. Um, but it it's a space where it's like awesome music and and it blends a lot of genres and elements.

40:30

I think it's still pretty early on for for its rise. So I'm really excited to build that and just keep finding artists. Um should we play a little bit of the Vandalux song real quick, yeah, yeah, yeah. We can play a little bit. Yeah, Let's do it. please do. So that was matter of time. That was matter of time by Vandalux. Yes. Tell us about what you're trying to do with this song, would you say, and the genre as a whole. Yeah, yeah. So the song is moving in an incredible way. Um, Steve Cardigan is a big curator on TikTok who actually works with us, and he he made this video of his his playlist is called Um I'm a Rap Fan, but these house songs slap. And he thought he made a video to that song, and it just kind of started to go crazy.

41:32

And there's a lot more that went into it, but you know, Steve was a big part of it. And um, yeah, it it's it's one of those genres I just think is untapped. And and and to to make more of a commercial sound to it is something that's exciting for me to kind of build in more singer-songwriter elements, but with the chill sound and and build a brand, I think there's just an opening. So that's the exciting idea of the the brand building around it because you're right, it playlists like crazy. Yeah. People are listening to this type of music. I catch myself during the work day now, working from home. I have kind of chill vibes, like playlists on Spotify going a lot and things that I think would fit with that, you know, song. Yeah. But I don't know how I don't know who half these artists are, don't know what their brand's like. So I think it's a cool opportunity to capitalize on the popularity of the genre, but really give it life. You know what I mean? Big time. I think a lot of the artists are more introverted, you know. So they're not like necessarily putting themselves out there promoting themselves like crazy. Yeah. But it's a big opportunity because you can kind of be the pioneer of that. That's like a big there's this whole opportunity to make this a mainstream kind of commercial thing that hasn't been done.

42:36

So that's like thinking really big. Well, that's kind of what we've done the whole time, I think, is like try to find the things that are different and yeah, the things that don't make sense that totally make sense. Love that. I love that. Like a it should be your tagline if it's not. Thank you. Yeah, making things that making sense out of things. We have a pretty good tagline, we'll say it's one plus one plus one equals three. And the way that third brain came about is like you have you have like the one entity, which is like the business, and then you have the artist, and then which like the combination of the two create this third thing that you wouldn't have been able to achieve without either one without a team. The sum of the parts is greater than the whole whatever that means. It's awesome. Yeah, yeah. So something like that. We have a decent tagline already, I think. But it could be a secondary option. Yeah, well, yeah, maybe it will be. If that one ever if that one flops, yeah we'll come back to this. So you go ahead. Yeah, so so that's kind of what we've done the whole time, you know, is is try to find things that are not already happening, but that you know should be. Or you know, kind of follow our instincts too and what we like and all that.

43:35

So for sure. So we've come to a final segment on the one more time podcast. oh shit Curated by my guy Henry with a three. Get right into it, Henry. This segment of the One More Time podcast is called The Rapid Fire Rampage. All right. It's a three-part rampage. Basically, um, I'll kind of explain them as we go. Give you some short answer kind of questions. Just hit me with some rapid fire answers. Okay. I'm gonna do a this or that. We just kind of pick one. Okay. Of two options. And I'm gonna do a word association. I'm gonna give you one word, spit one word back at me. Okay. Less you think the better. Not the littler you think. the better, Dan. Buckle up for the rampage. I made that word up, I think on episode three or four. I love it. Let's start using Littler. Stuart Littler. Stuart Littler. Shout out Keenan Rush. A lot of shout outs, this podcast. We like shouting people out. We like people. Yeah. So here we go. Rapid fire rampage. Short answer, part one. Here we go. Give us, Dan, one project, mixtape, EP, or album in your top five all time.

44:37

Uh Block Party Silent Alarm album. Give us your favorite sport to watch or play. Basketball. What's one genre of music that you secretly like or people might not know you like? There literally is I'm shameless with what I like. I mean, I like, you know, baby by Justin Bieber just as much as the next guy. So whether they tell you it or not that's a great answer. Yeah. Perfect. Tomorrow, Joe Biden exiles you from America. Where do you go live? Probably the UK, so I can watch Premier League. Give us one artist or producer that Third Brain should sign today. This is your chance. Dan actually available or like dream artist? Maybe one of each. I don't know. Um pretend like everyone's available. I love the Biebes. I would love to A and R and the next Bieber album. That'd be insane. Okay, what about one that you know is available that you may or may not be interested in signing? Kind of underground. Yeah. Well, I'll tell you this. Well, I mentioned Block Party, Silent Alarm, and Kelly, the lead singer, the uh um is awesome.

45:38

He's like one of my favorite. Actually, I'll I take it back. I I do take back the Bieber thing, actually. Because if I could work with if I can work with any artist in the world, it would be the 1975. They're my favorite band really in the world. For sure. They're incredible. Maddie Healy is a is a genius. Shout out to the 1975. Oh, huge. What they do, sorry to go. This is Go ahead rampage. Yeah. What they do is so brilliant. Like they have pop songs, they have weird electronic songs. They have songs that don't make any sense arrangement wise. I'll tell you, like, there's a song called Menswear that's like a two and a half minute intro that's just electronic, weird beat, and then like a song that I think they meant to write over it that just didn't maybe make sense, so they threw it at the end of the song. And it's my favorite song by them. And that's the one thing I love about them is that they have these things that real fans can kind of dive into and and it builds texture with their projects so that the fans that they have like are real genuine diehard fans because it's stuff that is very unique, you know. Um, and so that's what I love about them.

46:35

Nice. Do you have any playlists on Spotify that you curate at all? No. I should. would you be open to curating one? I would love to. The the thing that's weird, like I mean, even just for me and Henry, right? Because I'm like, he's thrown out a lot of people that I've definitely heard of, but I I'll admit I haven't dove into their you know discography and and listen to them regularly. I'd love to get you to monthly playlist for me just to like make sure I'm tapping into stuff I should be. Well, I'll tell you, my my liked songs on Spotify is so all over the place. We need access to that. Yeah, yeah. And you'd make that public. I think so. Maybe if I can. I don't know. Uh I I would I'll I will if I can. It's so out there. You'll be like, how does this make any sense that on the car ride over you listen to like seven different genres? But yeah, no, but it's been interesting. Um we were talking about going to Nashville, but it was the same thing with Atlanta. And the thing about Atlanta music scene that I've come to appreciate so much is obviously like I had a knowledge of the city because I lived here before and not doing music, and then I moved back doing music. And it was, I just I couldn't stand LA anymore.

47:39

Just so many people that it's just like, God, like this is your existence. I can't just can't do it. Um people a lot of people go like, oh, this is LA. And like for me, it's like this is LA. Like that is kind of how how my LA experience was. A lot of great friends out there, but still. Um, and so I came back, and you know what? It's crazy, man. Like, there are so many great people here in rap or just in in in music in general out here that have done so many great things, you know, for me. Um, I remember I I wasn't even living here for more than two weeks before Key Henderson let me come over. Shout out, Key. Opens doors. Yes, she is. she really does. She really does. She is fantastic. She literally, I hadn't been here for more than two weeks. She had me over to her house for dinner and we drank wine, had a great conversation, hung out, and and and she's such a sweetheart. Um the guys that the guys at Streamcut, Phil and Jason, and then and then Quinn and Lucas, and and obviously Woe, and then guys like PK and Yo Phillips and Um Ty Baisden, like all these people are so great um and have been so open to like me coming here that's not in their that's not in their space. You know what I mean?

48:45

And that's been been really incredible because the fact that they're open to me and accepting me has has created things that like I never thought I would be able to be a part of. We're like Lucas and I, um, he's he's got an awesome, uh, I know Woe talked about it, uh, Lush Music Group is an amazing publishing company. And shout out Lush. yeah, they have TNT and Taj and and uh and Evergreen and some great great producers. And um, you know, we set up a trip, just Lucas and I for T TNT wants to do way more than rap and that's what I find with a lot of these people out here is there a lot of folks that grow up here like they're kind of confined to Atlanta. pigeonholed yeah and they're not you know the the idea of going out to LA is like sure would they love to do it? Yeah but where do you even start with that you know and and what do you do and and he and you know I know TNT has aspirations to do more than just rap and he's so talented that you know it made sense. So so I I worked with them to kind of put them in with like Jer uh Jeremy Levin's crew and David Silberstein's crew at Mega House. Like they're incredible.

49:42

They've got like Monsters and Strangers and Ali Tamposi and and all these great pop, um, and RoboPop like all these great people. And so we set up a whole trip for him to just kind of go do that because otherwise you know they're not they're not in the scene like that. You know and so it's fun to to be able to provide value for them and then then they let me use their studio space. You know if we have artists coming in or set up sessions. So I just want to say the Atlanta music scene is super incredible and and you know I think I think when you're coming from outside of rap you kind of it kind of has this you get this idea of like you know chains and and cars and guns and like you know almost like semi-dangerous right but like man the sweetest people in the world and um and and they've accepted me in a big way and so it's just you know shout out to the Atlanta music scene because That's huge a lot of great people love it. Definitely okay back to the rampage. Sorry that was good it's good. That was necessary honestly great segue yeah give us one unexpected thing or unexpected strategy to succeed in the industry because you seem like the kind of guy that might know something. I would just say follow your gut in a way because for me, my gut says you're you understand all these different genres, you might as well go for it with them.

50:53

You know, not necessarily master of none, because I think that's a tough approach. Yeah. But just following your gut in terms of what you actually love. Because I think too many people might get wrapped up in in the scene, right? Maybe they're they're all in on rap, but like maybe maybe deep down, like they don't actually love rap. You know, I I love what Yo Phillips is doing. Do you guys know Yo? He's awesome. He is um Is he doing the rap portraits thing and stuff? Damn, rap portraits is like it's at the very beginning of it. I feel like you know, like they're still under like a thousand followers and shit on Instagram even. But like they're geniuses. Oh, yeah. I don't even think I've tapped you into that, but by the end. He wrote he wrote an incredible. he, yeah, Ryan Coca is a guy that founded Nugget, like the shit children's furniture company, and he's like writing stuff with Yo for rap portraits, I think, or something. nice He's he's like tapped in with him. He's from Durham, North Carolina, and so yeah, well, yo is a genius. Like he he's the one that did that big article with Ty based in about um Brent Faiyaz and their run with the major labels. Yeah, yeah.

51:51

It's like kind of controversial, but it was written in such a way yo is a yo is like a philosopher, the way he writes. It's like he's got Ryan, same shit. That's probably why they like, I'm sure they click, connect, because it's like shout out yo and Ryan. I know, yeah. And and so, you know, uh what I love about Yo is like he follows his passion and in and follows his gut because the the idea of him writing in the very sophisticated style that he does for rap music, it's unheard of is like so not obvious, right? Yeah, but but it's because that's what he does and that's what he likes. He followed that and and is super successful with it, and not to be afraid to go for what you might be passionate about versus what seems obvious, you know. So that's that's like the number one. Nice, okay. Yeah, yeah. Part one of the rampage. Moving on. To the this or that. I'm give you a couple options, you just pick the best one. Cool, never jumps out at you. Okay. Rappers or singers. Singers. Artists or songwriters? Artists.

52:48

Beer or liquor? Beer. Cars or trucks? Cars. I'm not Southern guys, you know. I'm like from Chicago. I'm with you. Yeah. Trust me. House party or the club? House party. No question. At the lake or on the beach. Oh man. Good one. We're asking the tough ones, right? I saw pictures of on your Instagram at the lake. So this is a few. Did you see the fish I caught? I think I did see the fish. Yeah, yeah. He seems very proud of this fish. Yeah, for sure. You scroll back, like, oh, there's and now that I'm thinking about there's two fish photos. There's one fish photo that I'm super proud of. I'll send to you guys. It's actually my Venmo profile picture. It's very small. It's in the and it's in the lake, and Was that like a subtle way to be like, yeah, if you want a Venmo for being on the show money? We'll put uh Dan's Venmo on the screen right now. Please do. Put it down in the gladly, gladly accepting, you know. The Buick needs fuel. Yeah, that's right. Um, but but yeah, I was at the lake in Wisconsin with my family, and I caught like a fish maybe this big. So I held it up like a trophy.

53:48

Took a picture. I'm super proud of that. So are you going with the lake then? I'm going with the lake because Lake Michigan, so I grew up, like I love the lake, man. So I'm going with the lake. But there's beaches at the lake, you know? But I get what you're saying. The ocean. You're saying correct. But like Driving or putting? Driving. All day. All day. All day. How long is your drive? About 300. Oh, yeah. That's very long. I golf a lot. I golf a lot, yeah. We did our research, twice. There you go. Wow. Yeah. You do not want me to hit the course with you. So. No. But I will hit the courts with you. Courts? I will hoop with you and Woe. I do three. I feel like I do three things a lot. I either I'm either playing basketball. I'm either golfing or playing call of duty. Well, I will skip out on the last two, but I will definitely join you for the next uh session of hoops. Okay, let's do it. We we we come to the cam session. Yeah, it's really fun. For sure I uh yeah, I want to give a shout out to the Call of Duty crew. Janny, uh, Logan, Matt, James. Do you play with Woe? Brooks.

54:44

Do you play with Woe? Woe plays. Because he was claiming top shoot on the city. He was talking to some shit that he was on. About me? No. But just in his crew. Woe and I are friends, but when we play Call of Duty, I'm screaming at him. Like nothing makes me more mad. I'm pretty like relaxed. Nothing makes me more mad than like watching or like having Woe as a teammate. Um moving on. Drums or flats. Oh, drums. Boxers are briefs. Briefs. Cats are you see these legs? I didn't, but now cats or dogs. Dogs. Nashville or Atlanta? Atlanta. Yeah, no question. Great second part of the rampage. Shout out Nashville, but it's not A-Town. Moving on to the last part of the rampage. We're gonna do a quick word association. I'm just gonna give you one word. Give me the first word back off the top of your head.

55:41

The less you think the better. Here we go. Clock. Hand. Dolphin. Fin Schedule. Annoying. Mask. Fake. Children. Fun. Shampoo. Clean. Contract. Annoying. Art. Incredible. Anxiety. Something I'm lucky I don't deal with. Crypto. Confusing. Studio. I would say fun for that too. I love seeing people create. Politics. Annoying.

56:39

Got some common themes here. Yeah. I'll use annoying for half of it. MFN. Probably the best artist in the world. What a rampage. What a rampage, folks. What an episode. We appreciate Dan Heller for coming on the One More Time podcast. It has truly been a pleasure. If you guys like this episode, please like, comment, subscribe, follow, tune in. We got 10 episodes already, and we're not stopping here. We're coming back. We're coming back every single week. Every week. With genuine people like Dan, having genuine conversations about music. And until next week, we are. we out Bye bye. Hop up in a flash cart. Yeah.